Senior UX Writer

Your Adventure Ahead

• Design and strategy
• Partner with product managers, engineers, designers, and stakeholders to understand business objectives, needs, and constraints, while creating creative and thoughtful solutions.
• Apply a user-focused UX writing and content strategy perspective to enhance product design and maintain consistency in style and presentation.
• Conduct user research and use quantitative and qualitative data to find ways to improve customer experience through content.


• UX writing craft and execution
• Collaborate with or lead UX, research, product, engineering, brand, and commercial teams to ensure a unified customer journey.
• Define content strategy, structure and lifecycle, and plan for operational sustainability (internal systems and workflows) as part of the design process.
• Craft simple, useful, and engaging content for better user experience through clear information structure, meaningful copy, unambiguous terminology and concise language. This applies to interface content, product education materials, product names, terminology, and other content across ShopBack products.
• Ensure content is global-friendly and device-compatible, maintaining brand (tone, voice, style) and design harmony.
• Manage multiple concurrent projects, balancing scope and timeline, and present solutions to key stakeholders.
• Seek and integrate feedback from cross-functional stakeholders and teammates to drive alignment and optimise speed and impact.


• Leadership
• Mentor team members in content and design practices, sharing knowledge to boost team skills and promote continuous learning.
• Advocate for high-quality content design and best practices, enhancing the organisation’s understanding of good vs great content design.
• Develop and enforce content and writing guidelines across the organisation.
• Recommend tools, practices, and workflows to scale design and content operations.

Essentials to Succeed

• A strong work ethic, an open mind, attention to detail and consistency, and a very sharp eye for typos.
• 6+ years of professional experience writing and designing content for web and mobile products. 
• Native-level spoken and written English competence, with strong communication skills. 
• Ability to think logically, and to imagine copy and content as part of a system.
• A data-informed approach to your work, and not being afraid to start again from scratch if needed. 
• Ability to present and defend content and design choices in the context of product strategy and user/cultural insights, via a persuasive, collaborative approach.
• A solid track record of stakeholder management and engagement.
• Commitment to meeting deadlines and ability to maintain a high standard of work while handling multiple projects simultaneously.
• Bachelor’s degree or Diploma in design, communications or a related field.
• Demonstrated use of Generative AI tools (e.g. ChatGPT, Cursor) to develop new or improve workflows, enhance productivity, and drive efficiency at scale.


Extensive case studies of work across multiple platforms – please be sure to include a link to this in your CV.

Bonus points if you...

• Have experience with writing and designing for global e-commerce products and knowledge of localisation processes.
• Have worked on taxonomy and structured content.
• Have mad Excel skills.
• Are an expert ShopBack user.
• Love solving puzzles.