Senior Strategist

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New York, NY
100K-130K Annually
5-7 Years Experience
AdTech
The Role

Company Description

As a team of innovative digital craftspeople, CANVAS United thinks beyond technology to celebrate and create meaningful experiences that awaken a sense of awe and discovery in people. It requires having unique cultural sensibilities and unparalleled digital creative and technical skill to be able to successfully connect brands to the modern consumer. The agency believes that when you create user experiences in service to people, you're not chasing the cultural landscape, you’re shaping it. Improving upon it and delighting people—one digital experience at a time. The award-winning, full-service digital agency has offices in New York City and Huntington Beach, California. For more information, visit .

Job Description

As technology continues to revolutionize the way people behave, there has never been a more exciting time to be a strategic planner. At CANVAS United we're looking for someone who is passionate about consumer behaviors and how they manifest across a constantly evolving digital landscape. If you are a person who is obsessed with how brands can show up to better serve consumers through cohesive and rich digital brand experiences and communications, we want you!

In this role you will work closely with an Executive Strategy Director, who is looking for a person who is a collaborative team player but willing to stand up for strategies and creative ideas that will drive the growth for our clients.

  • Drive strategic thinking across key accounts, partnering with Account and Creative leads to ensure client satisfaction + business growth.
  • Own day-to-day strategic client needs across multiple projects.
  • Deliver effective and actionable social first strategy on a global and local levels, informed by social insight, qual/quant research, competitive & market analysis & social trends/behaviors.
  • Craft compelling, concise briefs and strategic narratives that identify opportunities for community and culture-led ideas.
  • Partner with Creative to develop big ideas & campaigns, in addition to sustaining always on social content with a consistent stream of creative ideas, trends, and inspiration.
  • Confidently educate and sell strategies & creative to clients in presentations, developing relationships with client POCs.
  • Play an active role in the implementation and execution of strategy.
  • Collaborate with Analytics and Media to deliver performance reports, helping create narratives through data and defining actionable optimizations. 

Qualifications

  • Bilingual (Spanish - Speaker/Writer)
  • A minimum of three (3) years agency experience in a strategic role (brand, comms, social, etc.).
  • A deep understanding of social media & a track record of creating social first content/campaigns.
  • The ability to conduct qualitative & quantitative research, leveraging industry tools (e.g. GWI).
  • The ability to create engaging strategic narratives - deck writing, design, presentation skills.
  • Multicultural experience a plus.

Additional Information

A thriving independent and entrepreneur organization that has built dynamic and creative teams. We are trailblazers in creativity.

  • A fast-paced, creative and collaborative environment with supportive leadership.
  • A culture that values ideas and innovation from everyone at every level.
  • Ongoing professional development and training; we will empower you to take charge of your career path.
  • Strong benefits including health and dental, 401k and flexible time off.

Salary Range: $100,000 - $130,000 salary range

All your information will be kept confidential according to EEO guidelines.

The Company
Huntington, CA
19 Employees
On-site Workplace
Year Founded: 2017

What We Do

Today more than ever brands need a competitive edge. A leg up. An ace in the hole.

Welcome to ours.

As a collective of smart, creative, culturally attuned trailblazers who are as talented, innovative and diverse as today’s America, we are unlike any other communications group on the planet.

Recognizing that the rules of consumer engagement have changed, it’s no longer enough for a marketing company to have an X factor. Today’s brands need a partner with an X, Y & Z factor.

That’s where we come in.

We have upended the communications company model as you know it.

From advertising and analytics to digital and content production and beyond, we are unique in the capabilities we offer and in how we collaborate with each other and our clients.

Everything is in service to everything else and everything we create is in service to brand growth.

Leaning on our strong cultural heritage, we alone have the foresight, smarts and sensibilities to help brands stay in-step with today’s “new” consumer. Plus the creative chops to deliver award-winning, problem solving work that makes a difference.

The kind of difference that changes brands.

It’s a brave new marketing world out there – client growth hinges on having a competitive advantage.

Or in our case, a hugely unfair one.

Affiliated Companies
CANVAS United
GALLEGOS United
ROX United
POLY United
LUNA United

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