VaynerX
VaynerX is a family of companies building brands for the now. Founded by Chairman Gary Vaynerchuk in January 2017, the modern-day parent company is home to relevance-driving businesses including VaynerMedia, ChukMedia, Tamara Group, Gallery Media Group, Eva Nosidam Productions, Tingley Lane Trading, and VaynerSpeakers.
ABOUT VAYNERMEDIA
VaynerMedia is a global integrated creative and media agency, built for today's consumers. As the Modern Agency of Record, it understands the nuances of today's attention landscape, empowering brands to win attention, drive relevance, and deliver business results. Founded in 2009, by Gary Vaynerchuk, the independently owned agency operates in 15 offices worldwide, including Amsterdam, Bangkok, Chicago, New Delhi, Kuala Lumpur, London, Los Angeles, Mexico City, Miami, New York, Tokyo, Toronto, Singapore, and Sydney. VaynerMedia is part of the VaynerX family of companies.
ABOUT CHUKMEDIA
ChukMedia is a VaynerX agency built to help enterprise brands move at the speed of culture. Combining entrepreneurial agility with enterprise-grade execution, ChukMedia partners with Fortune 500 and complex organizations to drive growth across brand, social, creative production, and modern marketing ecosystems
ABOUT TAMARA GROUP:
About Tamara Group (The Attention, Media, And Relevance Agency): Born from editorial, influencer, and experiential roots, Tamara Group is built to drive growth and disruption through the power of attention and cultural relevance.
Culture is our key and Empathy is how we build it. VaynerMediaAPAC is strong with a world-class combination of diverse backgrounds collaborating to put forward innovative, creative and strategic solutions to the one advantage that stands the test of time --- PEOPLE. Day in and day out, we propel some of the biggest brands in the world to the intersection of attention and culture. In APAC, we are proudly +300, servicing a diverse client all around the region.
The PITCH
Well, now we’re looking for someone who lives and breathes social media even more than us [if that’s possible]. Do you know all of the latest trends? Memes? And TikToks? Maybe you’ve dabbled in the world of influencers? Believe in the power of social media and community management to change hearts, minds, and drive sales? Love the hustle of a fast-paced agency that is working across Food & Bev, Fashion & Retail, Banking & Telco? Thrive in a role where you can bring ideas to life on billions of screens? Cool. Then let’s talk.
This exciting opportunity of a full-time role based in Sydney will allow you to collaborate with the local team as well as learn from our incredible global network. You will manage and drive our strategy expertise and be someone who is familiar with the Australian landscape.
If you have been living in the depths of social trends and across the digital space for five plus years we could be a great fit.
Here’s your impact.
- Build Bridges: Connect brands and consumers, with a unique Aussie context.
- Implement Strategies: Drive end-to-end customer experience, including local research, auditing, understanding Aussie consumer behaviors, and pulling trends into cohesive, clear strategies.
- Bring Worlds to Life: Use qualitative, cultural mining, and quantitative research to inform strategic approaches tailored for Australia.
- Segment Audiences: Develop distinct, differentiated segments connected to strategic decisions and creative ways-in for the Australian market.
- Develop Solutions: From brand strategy to tactical social, content, tone of voice, and influencer strategies relevant to Australia.
- Uncover Insights: Offer out-of-the-box data perspectives to find opportunities, not just reflections.
- Craft Content: Support teams in creating killer social content, outreach, caption banks, and trend-jacking posts with local flair.
- Leverage Tools: Utilize VaynerMedia tools, research, and platforms for content audits and holistic success measurement.
- Deck Dynamo: Craft presentations that clearly detail ideas and insights, and sell!
- Grasp Technicals: Apply ample agency and content creation experience to understand content creation and the digital consumer journey for end-to-end campaigns.
- Master Fundamentals: Possess a deep understanding of brand and marketing.
- Champion Clarity: Be vocal and inventive, breaking down complex tasks and creating clarity.
Here’s the “Nice To Have”:
- Have 5+ years as a strategist in a creative advertising agency, with at least 2 years specifically in the Australian market.
- Are a self-starter who delivers work independently with pace, energy, and drive.
- Love to lead collaborative sessions with clients and internal teams.
- Are a master of managing multiple timelines and competing deadlines without breaking a sweat.
- Are always on the lookout for new ideas and ways to innovate.
What you should know about VaynerMedia
Think “lab” and not “agency”. We get excited about solving business problems, not creating advertising for the sake of making advertising. Our entrepreneurship DNA runs deep. We’re willing to break rules, try new things, and test hypotheses if it means better understanding our craft. It’s fun!
Our environment (and pace) feels much more like a start-up than most agencies you might be used to. Hopefully that, and the opportunity to collaborate with the talented and enthusiastic crew, work with big brands excites you, as it does us. We can’t wait to meet you.
P.S. Portfolio would be nice :)
Skills Required
- Familiarity with the Australian market and landscape
- Deep understanding of brand and marketing
- Experience with social media trends, platforms (e.g., TikTok), memes, and influencer ecosystems
- Experience applying qualitative and quantitative research and cultural mining to inform strategy
- Ability to segment audiences and connect segments to strategic and creative decisions
- Experience developing brand strategy through to tactical social, content, tone of voice, and influencer strategies
- Practical agency and content creation experience to understand content production and the digital consumer journey
- Strong presentation and storytelling skills; able to craft and sell strategic decks
- Ability to support teams creating social content, outreach, caption banks, and trend-jacking posts
- Experience using agency research tools and measurement platforms for content audits and success measurement
- Self-starter who can independently deliver work with pace, manage multiple timelines, and lead collaborative sessions
- 5+ years as a strategist in a creative advertising agency, with at least 2 years in the Australian market
- Portfolio demonstrating relevant strategic work
VaynerMedia Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about VaynerMedia and has not been reviewed or approved by VaynerMedia.
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Leave & Time Off Breadth — Time off is considered broad, with substantial PTO and major holidays, and in some cases “unlimited” vacation policies. This breadth is often highlighted as a meaningful part of the overall package.
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Retirement Support — Retirement support is reinforced by a 401(k) with employer matching and accessible plan administration. Past matching contributions indicate tangible investment in employee savings.
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Parental & Family Support — Parental leave includes fully paid time for primary and secondary caregivers with a phased return-to-work period. These elements signal family-friendly support within the package.
VaynerMedia Insights
What We Do
VaynerMedia is a global creative and media agency with offices in New York, Los Angeles, London, Singapore and Mexico City. We work differently because we’re built differently. We are consumer-centric, not boardroom-centric; We respect the internet's impact on culture, not Madison Avenue’s; We have the humility and curiosity to find what’s right, not to debate it for months on end; We are all practitioners; We scale the unscalable; We value real consumer signals; We create ideas consumer-up, not ego-down; We believe that it’s our responsibility to deliver business results for our clients.
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