Core Objective:
To spearhead the acquisition of new performance advertising clients in the Europe markets. The role involves managing the full sales cycle from lead generation to deal closure, contributing to team revenue, building a robust client pipeline, and assisting in the development of overseas sales systems and industry-specific capabilities.
Key Responsibilities：
Lead Generation & Prospecting: Proactively identify and engage potential advertisers (with a focus on Mobile Games, Apps, etc.) through various channels including external ecosystem partnerships, industry summits, online research, and partner referrals.
Client Engagement & Insight: Conduct high-quality client meetings (online/offline) to gain deep insights into their business objectives and advertising needs. Effectively communicate the value proposition of Tencent AMS overseas solutions.
Sales Pitching & Negotiation: Lead the creation and presentation of sales pitches, manage the negotiation process, and oversee the entire cycle until contract signing and client onboarding.
Cross-functional Collaboration: Work closely with Operations, Product, and Engineering teams to ensure client requirements are accurately understood and implemented, resolving any issues during the initial onboarding phase.
Pipeline Management & Reporting: Maintain disciplined management of leads and opportunities within the CRM system. Provide regular reports on pipeline status, sales forecasts, and key metrics (e.g., Lead-to-Close rate, sales cycle length).
Internal Ecosystem Synergy: Establish collaborative relationships with other internal business units focused on international expansion to share resources and achieve win-win outcomes.
Experience: 5+ years of experience in overseas performance advertising (Programmatic Advertising preferred) sales or business development. Proven track record of acquiring clients from "0 to 1." Familiarity with Games, E-commerce, or Brand Export industries is a plus.
Skills: Exceptional communication, negotiation, and presentation skills. Strong self-drive and goal-oriented mindset, with the ability to work independently in an uncertain environment.
Knowledge: Deep understanding of performance advertising concepts, programmatic buying, and mobile attribution. Familiarity with data privacy regulations such as GDPR/CCPA is preferred.
Languages: Full professional proficiency in English (working language). Proficiency in local languages of the target markets (e.g., German, French, Arabic, etc.) is highly preferred.
Others: Capability to work across different time zones; possesses a strong sense of teamwork and an entrepreneurial spirit.
As an equal opportunity employer, we firmly believe that diverse voices fuel our innovation and allow us to better serve our users and the community. We foster an environment where every employee of Tencent feels supported and inspired to achieve individual and common goals.
Skills Required
- 5+ years in overseas performance advertising or business development (Programmatic Advertising preferred)
- Proven track record of acquiring clients from 0 to 1
- Familiarity with Games, E-commerce, or Brand Export industries
- Exceptional communication, negotiation, and presentation skills
- Strong self-drive, goal-oriented, ability to work independently in uncertain environments
- Deep understanding of performance advertising concepts, programmatic buying, and mobile attribution
- Familiarity with data privacy regulations such as GDPR/CCPA
- Full professional proficiency in English (working language)
- Proficiency in local languages of target markets (e.g., German, French, Arabic)
- Ability to work across different time zones and collaborate cross-functionally
- Experience managing full sales cycle including CRM pipeline management and reporting
Tencent Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Tencent and has not been reviewed or approved by Tencent.
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Healthcare Strength — Healthcare coverage is positioned as a standout, with strong PPO options and relatively low prescription costs highlighted for U.S. plans. This suggests the medical offering can be a meaningful component of the overall rewards package for U.S.-based employees.
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Retirement Support — Retirement support is framed as competitive in the U.S., with employer match details called out as an item to confirm in writing. This indicates retirement benefits can be a notable strength where applicable.
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Strong & Reliable Incentives — Performance-linked incentives and share-based awards are repeatedly included as part of the compensation model, alongside potential RSU and sign-on eligibility in certain roles. This points to total rewards often extending beyond base pay through variable and equity components.
Tencent Insights
What We Do
Tencent uses technology to enrich the lives of Internet users. Our communications and social platforms Weixin and QQ connect users with each other, with digital content and daily life services in just a few clicks. Our high performance advertising platform helps brands and marketers reach out to hundreds of millions of consumers in China. Our financial technology and business services support our partners' business growth and assist their digital upgrade. We invest heavily in talent and technological innovation, actively participating in the development of the Internet industry. Tencent was founded in Shenzhen, China, in 1998, and listed on the Main Board of the Stock Exchange of Hong Kong since June 2004.
