RTB House is a global DSP with 1,000+ specialists that help brands expertly navigate the blurred lines between branding and performance. Born and having grown to become a leader in display retargeting, RTB House now offers a suite of full-funnel marketing solutions that address the challenges brands face today to drive more efficient and impactful media buys.
Senior Strategic Media Partner
Responsibilities:
- Establish direct relationships with new, strategically significant publishers.
- Negotiate favorable business terms with publishers and identify growth opportunities within key current relationships, particularly for direct pre-bid integrations.
- Manage a significant media budget and drive strategic Private Marketplace (PMP) initiatives within programmatic buying to optimize media spend.
- Deliver exceptional support service to publishers, proactively addressing issues ranging from troubleshooting to billing.
- Lead conversations with enterprise ad technology companies and negotiate deal structures beneficial to the business.
- Act as an ambassador for promoting the RTB House brand by collaborating with strategic Supply Accounts.
- Work effectively with the internal Sales department to ensure the procurement strategy aligns with client needs and business goals.
- Analyze media performance metrics and use analytics tools to inform and refine media strategies, driving continuous improvement.
- Identify opportunities for cross-functional projects to enhance media effectiveness and lead them from creation to completion.
Requirements:
- 8-10 years of relevant experience in media planning, buying, partnership development, and performance analysis across various digital platforms, along with familiarity with programmatic advertising, audience targeting, and privacy regulations impacting media buying.
- Well established relationships with top publishers from the US market
- Proven track record in managing significant media budgets and optimizing media spend to maximize ROI.
- Ability to build and maintain strategic relationships with key media partners, including premium publishers and ad networks.
- Experience in negotiating media deals and securing advantageous terms for the company.
- Expertise in analyzing media performance metrics utilizing various tools to improve media strategies.
- Ability to work effectively with internal teams to align media strategies with overall business goals.
- Experience in leading cross-functional projects and initiatives to enhance media effectiveness.
- Deep understanding of the digital media landscape, including trends, best practices, and emerging technologies.
- Excellent communication and presentation skills, capable of articulating media strategies and results to stakeholders at all levels.
- Demonstrated ability to prioritize, manage team tasks, and maintain strong organizational and time management skills.
- A self-starter who is internally driven and can produce quality work with minimal supervision.
Why RTB House: There are so many reasons. Here are just a few…
- YOUR WORKPLACE, YOUR CHOICE. We offer permanent remote work. Or in-office. Or a hybrid combination of both. Your choice. Do You! – ask about our Work Abroad program.
- AWARD WINNING TECH. A recognized industry leader with industry wide acknowledgements for innovations including
- ‘2022 Best Overall Programmatic Tech (buy side)' – drum awards (beating out Xandr, Cognitiv, Sharethrough, and AdTheorant)
- ‘2023 Top 50 Programmatic Power Players’ – AdExchanger
- ‘Best Places to Work,’ - BuiltIn, 2023
- 6x Fastest Growing Companies’ - Financial Times (top 1%)
- AI Excellence Award for AI Full Funnel Marketing Solution
- MarTech Breakthrough Award for AdTech Innovation
- Stevie International Biz Awards: AI Full Funnel Gold - "Most Innovative Company of the Year" 2021-2020-2019 (3X Award Winner) - Streaming Video Ads - "Customer Service Dept. of the Year" - Marketing/PR Solutions - AI / Machine Learning - Innovation of the Year for Social - AI / Machine Learning.
- HAVE A VOICE. You will have a direct impact on the success of the company. Your work matters and is essential to the evolution, growth, and success of our business.
- GROWTH. We prioritize your growth and career path with your goals and passions in mind, offer comprehensive and continuous training, and a stipend for external courses.
- BENEFITS. Extensive benefits package including 100% coverage of your medical insurance premium, matching 401K plan, vacation days, sick days, office stipend, phone or internet stipend, baby cash, stipend for external training and more.
- RECOGNITION. Performance bonus eligibility.
- COMMUNITY. In-person and virtual events including coffee socials, happy hours, and off-site summits. You will get to work with amazing, inspiring, passionate people in one of the fastest growing sectors in online advertising.
About RTB House:
RTB House is a global company that provides state-of-the-art marketing technologies for top brands and agencies worldwide. Its proprietary ad buying engine is the first in the world to be powered entirely by Deep Learning algorithms, enabling advertisers to generate outstanding results and reach their goals at every stage of the funnel.
Founded in 2012, the RTB House team comprises 1000+ specialists in over 30 locations around the globe. It serves more than 3,000 campaigns for clients across the EMEA, APAC, and Americas regions.
After successfully deploying Deep Learning into 100 percent of its algorithms in 2018, RTB House has continued its research in the field of AI. The AI Marketing Lab and Creative Lab were set up as new divisions of the company focused on inventing and advancing MarTech products. The company’s AI-based product offering includes retargeting solutions and branding campaigns with ultra-effective Video Ads.
The salary range for this role is $146,800 to $183,800 in base pay, and is exclusive of any bonuses or benefits. The base pay offered will be determined on a case by case basis based on your experience, skills, training, certifications and education, etc., and will be informed by market data.
Information on Equal Treatment Policies: US
What the Team is Saying
What We Do
RTB House is a global technology company specializing in innovative marketing solutions powered by deep learning algorithms. Founded in 2012, the company has rapidly grown into a leader in the field of personalized advertising, offering a full-funnel marketing platform that drives real results. Our proprietary technology enables brands to deliver highly relevant and precisely targeted ads to consumers, enhancing engagement and conversion rates across a wide array of digital channels.
What sets RTB House apart is our advanced use of deep learning, a form of artificial intelligence that allows for greater personalization and more effective decision-making in real time. This cutting-edge approach allows us to tailor advertising experiences to each individual user, based on their unique behaviors and preferences, leading to stronger customer relationships and higher ROI for our clients.
Operating in over 70 markets globally, we work with some of the world’s most recognizable brands across industries such as e-commerce, retail, travel, and classifieds. Our team of experts collaborate closely with clients to develop tailored strategies that align with their business objectives, ensuring that every campaign not only reaches the right audience but also drives measurable success.
At RTB House, we believe in fostering a dynamic, inclusive, and innovative work culture. Our employees are encouraged to think creatively, take ownership of their projects, and push the boundaries of what’s possible in the digital advertising space. Continuous learning and professional growth are core to our ethos, with opportunities for employees to advance their careers, engage in cross-functional teams, and stay at the forefront of industry trends.
We are committed to our employees’ well-being, offering competitive compensation, flexible work arrangements, and the option to work from home, ensuring a healthy work-life balance. We strive to create a workplace where every individual feels valued and empowered to contribute their best.
In a rapidly evolving digital landscape, RTB House remains focused on delivering exceptional results for clients while creating a best-in-class environment for our team to thrive.
Why Work With Us
The only thing better than our state-of-the-art technology is our people. We are a diverse group of the most analytical, intelligent, and driven people in the tech industry. We place a high value on integrity, transparency, and both personal and professional development, and we truly appreciate and respect one another.
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RTB House Offices
Remote Workspace
Employees work remotely.
Work from home, work from an office or blend the two in a way that works for you. You choose your work location.
