Senior Strategic Analytics Lead, Digital

Reposted 18 Days Ago
Be an Early Applicant
Malvern, PA, USA
In-Office
Senior level
Fintech
The Role
Lead digital analytics strategy by partnering with product and business teams to analyze user journeys, run experiments, build dashboards, and translate multi-source data into actionable insights that optimize digital experiences and drive business outcomes.
Summary Generated by Built In

What You'll Do

  • Collaborate with digital product teams and business stakeholders to understand business strategies, needs, and challenges. 

  • Leverage data from multiple platforms and sources to develop actionable insights and recommendations that enhance digital experiences and drive measurable business outcomes. 

  • Lead the synthesis of industry trends and digital engagement data to identify opportunities for optimization and innovation. 

  • Serve as the analytics expert on cross-functional teams for strategic digital initiatives. 

  • Own and manage recurring analytical requests and reporting processes, ensuring high-quality, timely delivery.  

Core Responsibilities 

  • Partner with internal stakeholders to translate business requirements into analytical projects and lead them to completion. 

  • Analyze end-to-end digital engagements, including user journeys and customer segmentation, to identify friction points and recommend optimizations. 

  • Acquire, compile, and verify the quality of structured and unstructured data from various digital platforms. 

  • Develop, maintain, and deliver dashboards, visualizations, and presentations that translate complex data into compelling, actionable stories for stakeholders, including senior management. 

  • Design, execute, and analyze digital experiments (e.g., A/B, multivariate tests) to validate hypotheses, optimize digital experiences, and drive measurable business results. 

  • Advocate for change by effectively communicating insights and recommendations, using creativity in data visualization and storytelling. 

  • Stay updated with industry trends and emerging technologies related to data analytics, digital experience, and financial services. 

  • Participate in special projects and other duties as assigned.   

Qualifications 

  • Minimum of eight years of relevant work experience in digital analytics, web analytics, or a related field. 

  • Undergraduate degree or equivalent combination of training and experience. 

  • Strong technical skills, including proficiency in SQL, Python, Tableau, and experience with AWS and Redshift. 

  • Demonstrated experience in experimentation design, execution, and analysis, with a track record of driving change and delivering results through data-driven testing. 

  • In-depth knowledge of web analytics, with specific experience in Adobe Analytics. 

  • Demonstrated ability to bring together data from multiple platforms and perform user journey analysis, customer segmentation, and advanced analytics. 

  • Excellent communication and storytelling skills, with the ability to advocate for change and influence stakeholders through data-driven insights. 

  • Ability to work independently, manage multiple priorities, and own internal stakeholder relationships. 

  • Financial services experience is a plus.   

Special Factors

Sponsorship

Vanguard is not offering visa sponsorship for this position.

About Vanguard

At Vanguard, we don't just have a mission—we're on a mission.

To work for the long-term financial wellbeing of our clients. To lead through product and services that transform our clients' lives. To learn and develop our skills as individuals and as a team. From Malvern to Melbourne, our mission drives us forward and inspires us to be our best.

How We Work

Vanguard has implemented a hybrid working model for the majority of our crew members, designed to capture the benefits of enhanced flexibility while enabling in-person learning, collaboration, and connection. We believe our mission-driven and highly collaborative culture is a critical enabler to support long-term client outcomes and enrich the employee experience.

Skills Required

  • Minimum of eight years relevant experience in digital analytics or related field.
  • Undergraduate degree or equivalent combination of training and experience.
  • Proficiency in SQL.
  • Proficiency in Python.
  • Proficiency in Tableau.
  • Experience with AWS and Redshift.
  • Experience designing, executing, and analyzing experiments (A/B, multivariate).
  • In-depth knowledge of web analytics, specifically Adobe Analytics.
  • Ability to aggregate and validate structured and unstructured data and perform user journey analysis and customer segmentation.
  • Excellent communication, data storytelling, and stakeholder influence skills.
  • Ability to work independently, manage multiple priorities, and own stakeholder relationships.
  • Financial services experience.

Vanguard Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Vanguard and has not been reviewed or approved by Vanguard.

  • Retirement Support Retirement support appears unusually strong through a 401(k) design that includes a match plus an additional employer contribution, which can materially lift long-term total rewards. HSA seeding and an enhanced employer match further strengthen the savings-and-benefits value of the package.
  • Wellbeing & Lifestyle Benefits Wellbeing and lifestyle support is reinforced by a sizable annual FlexFund stipend that can be applied across many day-to-day categories such as fitness, childcare, and other personal expenses. On-site or virtual clinics and fitness options add practical health and wellness convenience.
  • Affordable Benefits Healthcare and related benefits are positioned as comparatively affordable via heavily subsidized medical plans and broad coverage options. This affordability can offset moderate base pay for employees who place higher value on out-of-pocket cost reductions.

Vanguard Insights

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The Company
Charlotte, NC
20,252 Employees
Year Founded: 1975

What We Do

We are a community of 30 million who think – and feel – differently about investing. Together, we’re changing the way the world invests. Since our founding in 1975, helping our investors achieve their goals is our sole reason for existence. With no other parties to answer to and therefore no conflicting loyalties, we make every decision—like keeping investing costs as low as possible—with only your needs in mind. Vanguard is one of the world's largest investment companies, offering a large selection of high-quality low-cost mutual funds, ETFs, advice, and related services. Individual and institutional investors, financial professionals, and plan sponsors can benefit from the size, stability, and experience Vanguard offers. As of April 30, 2019, we managed more than $5.6 trillion in global assets. In addition, we have 189 funds in the United States and 225 funds in global markets. For Commenting Guidelines & Important information, visit here: http://vanguard.com/linkedin Vanguard Marketing Corporation, Distributor.

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