Senior Social Media Manager | Wedded Wonderland

Posted 18 Days Ago
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Strathfield, New South Wales, AUS
In-Office
Senior level
Digital Media • Events • Marketing Tech • Professional Services
The Role
The Senior Social Media Manager will oversee Wedded Wonderland's social media strategy, content production, and audience engagement across platforms, with a focus on luxury branding and AI-assisted tools.
Summary Generated by Built In
About the Role

Wedded Wonderland is a global destination weddings and luxury celebrations platform connecting high-spending couples, luxury travellers, and celebration seekers with premium venues, hotels, tourism boards, and luxury brands across more than 50 countries.

We’ve built a large global audience across Instagram, TikTok, and Pinterest, and we are now focused on turning that audience into meaningful growth and revenue.

This role is responsible for the brand’s social media presence, creative direction, visual identity, and content output across all major platforms. We are looking for someone who understands luxury branding, social storytelling, audience engagement, and high-volume content production using both creativity and AI-powered tools.

What You’ll Own
  • Content strategy and execution across Instagram, TikTok, and Pinterest
  • Planning, creating, directing, reviewing, and publishing social content
  • Maintaining and evolving Wedded Wonderland’s luxury brand voice and visual identity
  • AI-assisted content production using tools like Midjourney, Adobe Firefly, CapCut, and similar platforms
  • Short-form video strategy focused on Reels and TikTok growth
  • Community engagement across comments, DMs, tags, and partner interactions
  • Weekly reporting on social performance, engagement, audience growth, and conversion-related metrics
What We’re Looking For
  • 3+ years experience managing social media for luxury, lifestyle, travel, or premium consumer brands
  • Strong portfolio demonstrating aesthetic judgment and content quality
  • Deep understanding of Instagram and TikTok algorithms, audience behavior, and content trends
  • Hands-on content creation skills including shooting, editing, captioning, and publishing
  • Experience using AI tools within content production workflows
  • Understanding of luxury branding and long-term audience building
  • Strong written communication skills in an async-first environment
  • Ability to manage deadlines and work independently
Nice to Have
  • Experience in destination weddings, luxury travel, or luxury events
  • Pinterest growth and discovery strategy experience
  • Advanced video editing and storytelling capabilities
  • Spanish or Tagalog language skills
  • Experience collaborating with influencers and creators
Compensation & Benefits
  • Competitive salary based on your location
  • 20 days paid annual leave
  • Birthday leave
  • 3 paid emergency/personal disaster days
  • Monthly healthcare allowance
  • Annual learning and development credits
  • 3–5% annual salary increment based on performance
  • Annual anniversary recognition
  • Direct contractor arrangement managed internally
The Lifestyle

Wedded Wonderland offers the opportunity to work with luxury travel destinations, destination weddings, global tourism campaigns, and premium events across locations such as Tuscany, Bali, Santorini, Dubai, and the Maldives.

Team members may receive discounted or complimentary travel opportunities, luxury accommodation experiences, and access to exclusive events and activations.

This role is ideal for someone passionate about luxury content, creative storytelling, and building a strong portfolio within a globally recognised brand.

Application Process

Apply through the job board and also email [email protected] with the subject:

“SSM Application | Your Name”

Please include:

  1. Three examples of content from a luxury or lifestyle brand you’ve managed, including:
    • The brief
    • Your creative decisions
    • The results or performance
  2. Your LinkedIn profile and any relevant portfolio or social media links

Shortlisted candidates will complete a one-way video screening followed by a paid trial session based on a real Wedded Wonderland content brief.

Final decisions are typically made within 48 hours after the trial session.

We hire based on creative judgment, platform expertise, and portfolio quality rather than years of experience alone.






Skills Required

  • 3+ years experience managing social media for luxury brands
  • Strong portfolio demonstrating aesthetic judgment
  • Deep understanding of Instagram and TikTok algorithms
  • Hands-on content creation skills including shooting and editing
  • Experience using AI tools within content production
Am I A Good Fit?
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The Company
37 Employees
Year Founded: 2013

What We Do

Wedded Wonderland is a premier platform and global authority in the luxury wedding industry, connecting couples with venues, vendors, and planning services worldwide, and acting as a digital destination for inspiration and information.

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