Senior Social Media & Content Specialist - East Coast US / Remote

Posted 2 Days Ago
Be an Early Applicant
Hiring Remotely in East Coast
Remote
Mid level
AdTech • Information Technology
The Role
As a Senior Social Media & Content Specialist, you will develop and execute content strategies to enhance online presence and brand authority. Responsibilities include writing blogs, monitoring industry trends, engaging with influencers, managing non-paid channels, promoting product updates, and analyzing performance metrics to optimize strategies.
Summary Generated by Built In

Salary range 90,000 - 104,000 USD/Gross AnnuallyGet to know us

At eyeo, we transform the internet into a trusted, sustainable and accessible place where users regain control over their experience, content creators and publishers are rewarded for their content, and advertisers and consumers can connect on mutually agreed terms.

eyeo’s market-leading ad-filtering technology powers products like Adblock Plus and AdBlock as well as technical integrations for popular browsers. Our solutions empower users to control their online experience and privacy while providing monetization for content creators, publishers and advertisers.

Combining our partnerships and our subsidiary products, our technology reaches 350 million monthly active users worldwide.

eyeo is a global employer of over 300 people working remotely in more than 30 countries (predominantly North America and Europe) with our HQ in Berlin and small offices in Cologne, Toronto and NYC (planned soon).

How we work

eyeo has colleagues based all over the world. We love our diversity and take great pride in our company culture. We practice an independent, remote workstyle with work distributed in cross-functional matrix teams that span predominantly EST and CET time zones. If working remotely isn’t for you, we also have a large office in Berlin and soon in NYC that you can choose to work from. We meet twice a year as a team and host an annual-company retreat, our Summer Week. By enabling remote work and in-person sessions, we have built a culture that provides a unique dynamic of flexibility and belonging.

What you'll do

As a Social Media & Content Specialist, you will play a pivotal role in expanding our online presence and driving growth through content. You will craft and execute strategies to promote product updates, engage with emerging trends in our industry and create content that captivates and converts across our blogs, websites, and social media. Your efforts will ensure the brand builds authority, attracts new audiences, and retains loyal customers across non-paid channels.

Your day-to-day activities

  • Content Strategy and Creation:
    • Develop and execute a content strategy aligned with product updates, feature releases, and brand goals
    • Write and manage blogs, articles, email content, and video scripts to engage and educate customers
  • Trend Monitoring and Industry Engagement:
    • Actively follow trends in security, safety, and ad blocking to position the brand as a thought leader
    • Proactively create and post timely content that resonates with target audiences and showcases domain expertise
  • Influencer and Community Engagement:
    • Collaborate with influencers to amplify brand reach and authority
    • Build relationships with key stakeholders in the industry to drive earned media opportunities
  • Non-Paid Channel Management:
    • Leverage owned and earned channels (e.g. Facebook, Instagram) to drive organic traffic and customer engagement
    • Build brand authority by consistently producing high-quality, relevant content
  • Brand Growth:
    • Promote product updates and feature releases across all relevant platforms
    • Manage the blog to ensure consistent publishing and alignment with SEO and brand goals
  • Analytics and Optimization:
    • Monitor performance across non-paid channels and refine strategies based on data insights
    • Use analytics tools to track organic traffic, engagement, and conversion metrics

What you bring to the table

  • Proven experience in content creation and strategy
  • Excellent writing skills for blogs, articles, email campaigns, and video scripts
  • Familiarity with industry trends in security, safety, and ad-blocking (or similar domains)
  • Experience building and managing relationships with influencers
  • Strong project management skills and the ability to juggle multiple initiatives
  • A data-driven approach to optimizing content performance and audience engagement

It's awesome if you have

  • Experience with video content creation and editing
  • Knowledge of email marketing tools and strategies
  • A background in social media management or public relations
  • Familiarity with tools like Google Analytics, SEMrush, or Ahrefs
  • A creative mindset with the ability to produce innovative and engaging content

What we offer

  • Work remotely or from one of our offices —we trust you to find what works best for you 
  • Full package of benefits (health insurance, choice of hardware, paid vacation days, professional development and relocation budget, sabbatical leave, etc.)
  • Offsite team days and the annual summer company retreat

* Some benefits vary subject to the hiring location

Helpful links

  • Monetization: https://eyeo.com/blog/acceptable-ads-evolution-feature-ecosystem
  • eyeo in the news: https://eyeo.com/press/
  • Blog updates: https://eyeo.com/blog/
  • Life at eyeo: https://eyeo.com/careers/working-at-eyeo
  • The team at eyeo: https://eyeo.com/team
  • Open Source repository: https://github.com/adblockplus, https://gitlab.com/eyeo

Privacy Notice

eyeo is an equal opportunity employer and encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, or religion or belief. When you apply, you’ll be automatically forwarded to our recruitment platform operated by an external service provider called Greenhouse (seated in the US). Greenhouse collects some information on its website, such as anonymous usage statistics, by using cookies, server logs, and other similar technology. For more information, please refer to Greenhouse’s Privacy Policy. All documents and information provided by you are stored with Greenhouse. In order to ensure an adequate level of data protection, eyeo and Greenhouse have entered into the EU Standard Contractual Clauses (“processors”) - Commission Decision C(2010)593. You can request a copy of this by contacting us at privacy[at]eyeo.com. If you don’t want your data forwarded to Greenhouse, please do not apply. For detailed and further information, please refer to our Privacy Policy at https://eyeo.com/en/privacy.


The Company
Berlin
247 Employees
On-site Workplace
Year Founded: 2011

What We Do

eyeo is dedicated to empowering a balanced and sustainable online value exchange for users, browsers, advertisers and publishers. By building, monetizing, and distributing ad-filtering technologies, we create solutions that allow all members of the online ecosystem to prosper. Our ad-filtering technology powers some of the largest ad blockers on the market, like Adblock Plus and AdBlock, and is distributed through partnerships to millions of devices. We currently have 300 million global ad-filtering users who consent to Acceptable Ads, an independently derived ad standard that determines whether an ad is acceptable and nonintrusive. To learn more, go to www.eyeo.com

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