Hudson Rouge, part of WPP, is a luxury boutique marketing and communications agency that works solely on luxury brands and is the exclusive agency of record for the Lincoln Automotive business across all channels. We combine brand strategy, media strategy, activation, digital, social, earned media, production and analytics to provide exquisitely crafted creativity. We are a small group of people spread across several offices — New York, Detroit, Shanghai, Toronto, and Mexico City — and we care for each other as much as we care for our clients. We are an agency that prides itself on doing the un-usual, and we also look for unusual talent: people who are excited about doing their best work and want to grow with us. We are an agency that prides itself on the highest levels of craft and concept.
About WPP
WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.
THE OPPORTUNITY
Senior, Social Art Director
Could this be you?
The Senior, Social Art Director delivers outstanding creative solutions that represent our Agency’s brands effectively in the marketplace. They help maintain and grow a strong, mutually profitable client and agency relationship. This role is focused on developing social creative for Lincoln.
In this role you will…
- Originate fresh, innovative creative ideas in a timely manner at all budget levels.
- Translate ideas across TV, digital, print, experiential, and branded content, with a primary focus on social.
- Ensure the quality of work produced is in line with agency and client expectations.
- Work with all departments in a collaborative, mutually respectful manner.
- Work on new business development. Be responsible for ideas and creative work, and competently present pitches.
- Maintain and support all company standards.
- Be nimble and flexible, performing other related duties and projects as assigned.
You have…
- An outstanding portfolio that showcases social creative rooted in current culture, with clear understanding and passion for the space.
- Social-first thinking for luxury brands, including nimble, cost-effective content that still feels premium.
- Strong conceptual abilities, paired with an understanding of high-end production standards for luxury brands.
- The desire and ability to collaborate with a small team.
- Proficiency across the Adobe Creative Suite, plus working knowledge of video editing software like Premiere Pro and After Effects for in-house content creation and editing.
- Experience with automotive or luxury and premium brands preferred, but not required.
- A Bachelor’s degree or equivalent experience preferred.
- The physical and mental ability to perform the responsibilities listed above.
- Ability to work a hybrid schedule, onsite at our New York agency 3 days per week.
The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click WPP Benefits for more details.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
WPP (Hudson Rouge) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
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Skills Required
- Outstanding portfolio showcasing social creative rooted in current culture
- Proficiency across the Adobe Creative Suite
- Working knowledge of video editing software like Premiere Pro and After Effects
- Experience with automotive or luxury brands preferred
What We Do
We are an integrated, luxury marketing boutique, headquartered in New York with offices in Detroit, Shanghai, Toronto and Mexico City. Founded in 2012, and part of WPP, we specialize in understanding, optimizing and amplifying the unspoken codes that contribute to the staying power of luxury brands and services. At Hudson Rouge, we provide a channel-agnostic, integrated approach and broad service offering, to clients in the ultra-competitive luxury sector. We are an agency founded with the mission of bringing together the best minds in luxury marketing and brand publishing. From concept to execution, we work on overall brand strategy, media promotion, and creative across digital, traditional, social, experiential, and emerging technology. We aim to cultivate meaning, and, in turn, meaningful work. We’re constantly looking for what’s next, while grounding ourselves in what’s relevant today.
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