About Us:
TMB is the community-driven entertainment company engaging more than 250 million consumers worldwide across streaming TV, social media, web and print. Our portfolio of brands including FailArmy, Family Handyman, People Are Awesome, Reader's Digest, Taste of Home, The Healthy, and The Pet Collective, is powered by content that's inspired and created by our fans. Together our community sparks curiosity, fuels laughter, and inspires people to live big, full, fantastic lives. Learn more about our brands, our data-driven marketing solutions, our award-winning licensing services, and much more at trustedmediabrands.com.
Location:
We have offices in New York, Los Angeles, Milwaukee, London, and Gurgaon. This role will be out of our Gurgaon office. You can have the flexibility to work in office and from home.
About the Role:
We are looking to grow our SEO team at Trusted Media Brands (TMB) and hiring a Sr. SEO Manager who will help build out a team of analysts in our India office. This role will oversee the day-to-day management of a team of SEO managers and analysts, ensuring they are effectively executing their tasks, meeting performance goals, and optimizing our digital content for search engines.
About You:
You are a SEO expert with a strong emphasis on operational management, team leadership, and execution within a publishing/media environment. As a Sr. SEO Manager, you will play a pivotal role in leading our SEO team, focusing on operational excellence and the effective execution of our SEO initiatives.
Key Responsibilities:
- Help hire, manage, mentor and coach a team of SEO analysts, providing them with the guidance, resources, and support needed to excel in their roles
- Regularly report on team contributions, including goal setting, progress monitoring, and utilization rates
- Monitor and optimize the team’s operational workflows to ensure efficient execution and quality delivery of SEO tasks, including content updates, keyword research, on-page optimization, and technical SEO improvements
- Collaborate with editorial and production teams to ensure all content is optimized for search engines and users
- Oversee the operation of an “SEO help desk” to support internal stakeholders with timely SEO insights and assistance
- Help maintain and analyze dashboards in Looker and provide regular insights and recommendations to brand SEO managers and other stakeholders
- Conduct ad hoc analysis using SEO tools such as SEMRush, Sistrix, Ahrefs, Search Console, and more, to identify opportunities and issues
- Continuously seek and implement workflow enhancements and technological solutions to increase the efficiency and effectiveness of the SEO team
- Monitor and analyze SEO trends and competitors to identify new opportunities, best-practices, and prepare for challenges
Qualifications:
- 8+ years of SEO experience with Exceptional ability to lead, motivate, and manage a team focused on operational excellence and meeting performance targets
- Experience in web analytic and data visualization tools like Looker, Looker Studio, and Google Analytics (exposure to GA4 preferred), with a knack for translating data into actionable insights
- Clear understanding of SEO best practices related to EEAT, CWV, and all it takes to be successful as a digital publisher in 2024 and beyond
- A willingness to embrace change and to adapt strategies on the fly
- High proficiency with Microsoft Excel or Google Sheets
- Perpetual curiosity and a willingness to research
- Detail-oriented and self-motivated, with the ability to thrive in an agile publishing environment
About this team:
Organic search at TMB is a core acquisition channel for some of the largest, well-known brands in the US. The SEO Team is uniquely positioned between editorial, tech, and leadership, tasked with driving content and architecture strategies which directly impact organic growth for the company.
We are built to be hungry—hungry for knowledge, hungry for ideas, and hungry for results. Each person on our team brings unique experience and perspective, has a strong voice, and directly contributes to how far our team can go driving success.
Our Benefits:
We value our people and offer a collaborative and engaging culture. As a Trusted Media Brands employee, you will enjoy work/life balance, generous time off and comprehensive benefits and programs. Learn more about what life is like working at Trusted Media Brands at https://www.trustedmediabrands.com/careers/
India specific benefits
- Comprehensive Time Off policies
- Maternity and Paternity Time off
- Health Insurance & Wellness Benefits including access to OPD consultations*, Gym/Yoga studios, Teleconsultation/Telemedicine*
- Access to Mental Health Reimbursement
- Annual Sport reimbursement and Home office reimbursement
- Office with in-house kitchenette
Trusted Media Brands embraces inclusivity and values our diverse community. We are committed to building a team based on qualifications, merit and business need. We are proud to be an equal opportunity employer and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
This role is offered by TMB through Jukin Media India Private Limited.
What We Do
Jukin Media, Inc. builds and operates a YouTube network to build unique content brands and partner with channel creators. The company¹s brand portfolio provides viewers with videos across channels that include fails, wins, extreme sports, stunts, pranks, jokes, pets, kids, compilations, wildlife, police footage, and other randomly funny caught-on-tape moments. It also operates a licensing platform JukinVideo.com that licenses viral video content for use in TV, digital media, and advertising campaigns. The company was formerly known as ChiWay Entertainment, Inc. and changed its name to Jukin Media, Inc. in October 2013. The company was incorporated in 2010 and is headquartered in Los Angeles, California.
