Senior SEO/CRO Strategist

Posted One Month Ago
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Chicago, IL, USA
In-Office
80K-95K Annually
Senior level
Agency • Marketing Tech • Professional Services • Analytics • SEO
Award-winning digital marketing and web design agency and a proud BCorp.
The Role
Lead SEO, GEO, and CRO strategy for up to six B2B brands. Develop content and organic-growth strategies, conduct technical SEO audits, guide conversion testing, analyze performance data, manage client relationships, and coordinate content, development, and analytics specialists. Present recommendations to executives and stakeholders, build consensus, and drive long-term website optimization. The role is remote-friendly and requires strong communication, organization, writing, and digital marketing expertise.
Summary Generated by Built In

Who you are:

Orbit Media Studios is seeking a Senior SEO+CRO Strategist (internally titled ‘Senior Digital Strategist'). Supported by a clearly defined optimization process and toolset, experienced subject matter experts, and a team that helps carry strategies through execution, Strategists originate and drive the long-term vision that yields results from our clients’ websites.

Your role places you in collaboration with a “squad”. Squads include a project manager, writer/editor, and tech/analytics specialists, with additional support from developers, designers, and content implementation specialists. 

Squads work with up to six mid-market SMBs (mostly B2B tech, ARR $50M+). Together, we scale and polish content-rich websites that become maximally discoverable in search and the expanding AI landscape, simultaneously maximizing a delightful, high-converting user experience. The Strategist’s passion and curiosity for new ideas drive these engagements

The job:
  • Consult on SEO, GEO, and CRO strategy for up to six great brands
  • Convincingly take the lead on organic strategy as a credible, trusted expert
  • Act as a peer advisor, partner, and friend in these relationships
  • Design holistic content strategies that achieve specific, business-relevant goals
  • Curate buy-in around your plans with in-house specialists, executives, and investors
  • Prove results using data, leveraging tools like GA4, GrowthBook, and Google Sheets automations
  • Thoughtfully guide your team's activities, including specialists in content, code, and analytics
  • Collaborate with other Strategists through a common, centralized process
  • Expect overlap with these common job titles: SEO Consultant, SEO Analyst, Digital Strategist, Content Strategist, CRO Consultant, and Account Manager
The skills
  • 5+ years of experience with SEO and conversion topics
  • Account-facing relationship management
  • Technical SEO: audits, site architecture, experiments, etc.
  • Creative SEO: keywords, content strategy, linkbait, etc.
  • Conversion Optimization: varied testing, analytics wizardry, etc. 
  • Openness and curiosity around AI while maintaining critical thinking
  • Possess (or acquire) Google Analytics 4 certification
  • Organized, meets deadlines, leads others to do the same
  • Communicate complex ideas simply and kindly
  • Write at a professional level that stays in alignment with the AP Style Guide
  • Mastery of tools like Google Workspace, Screaming Frog, Semrush, and Google Tag Manager
Brownie points
  • Front-end web development experience (HTML5, CSS3, JavaScript)
  • Experience with data scraping, spreadsheet wizardry or other productivity hacks
  • Samples of past campaign strategy, execution and outcomes
Compensation
  • Salary range: $80K – $95K
  • Bonuses 3 times per year based on performance and profitability
  • 15 paid time off (PTO) days and 1 paid volunteer (VTO) day
  • 12 paid holidays, including a floating holiday, and a paid office closure between Christmas and New Year's
  • Health, dental, & vision insurance
  • Simple IRA with 3% matched by Orbit
  • Paid parental leave
  • Options for short-term (STD) and long-term (LTD) disability
  • Identity Protection option
  • Budget for professional growth
Who we are

Orbit Media is an award-winning web design, development and optimization company based in the Ravenswood neighborhood of Chicago. But you can work from anywhere. This can be a remote position.

This role exists within "Optimization" at Orbit. Our unit focuses on improving websites after they've already been built: setting and actualizing a long-term vision.

Since 2001, we’ve been designing and building beautiful, audience-centric, optimized websites for a huge variety of clients in nearly every industry. We’re proud to be one of the first Illinois B Corps with deep roots in our community. We have fun and do great work. And we’d love for you to be a part of it.

Our commitment to an inclusive workplace

Orbit Media provides equal employment opportunity to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, veteran status, or any other characteristic protected by federal, state or local law.

Interested? Here’s what we need from you
  • Resume
  • Start date availability

Skills Required

  • 5+ years of experience with SEO and conversion optimization
  • Account-facing relationship management experience
  • Technical SEO experience, including audits, site architecture, and experiments
  • Creative SEO experience, including keyword research, content strategy, and linkbait
  • Conversion optimization experience, including testing and analytics
  • Openness and curiosity about artificial intelligence with critical thinking
  • Possess or acquire Google Analytics 4 certification
  • Strong organization, deadline management, and ability to lead others
  • Ability to communicate complex ideas simply and kindly
  • Professional writing ability aligned with the AP Style Guide
  • Mastery of Google Workspace, Screaming Frog, Semrush, and Google Tag Manager
  • Front-end web development experience with HTML5, CSS3, and JavaScript
  • Experience with data scraping, spreadsheet automation, or productivity tools
  • Samples of past campaign strategy, execution, and outcomes
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The Company
HQ: Chicago, IL
55 Employees
Year Founded: 2001

What We Do

Orbit is an award-winning digital marketing and web design agency based in Chicago. Since 2001, we've completed over 1,000 successful web design projects. We have worked with companies in every industry and have over 24 years of expertise in digital marketing, web design, web development, SEO and conversion optimization. We're proud of our reputation for client service and success. Orbit is a team of 100% in-house web design, web development and optimization experts. Our digital marketing services focus on SEO-driven website design, development and conversion optimization. We have one purpose; build beautiful, high-performing lead generation websites. We are devoted to listening, planning and managing projects flawlessly. We love the work we do, the clients we work with and the amazing people we work alongside. We’re proud to be a B Corp and love giving back to our community by donating web design and digital marketing services to Chicago area nonprofits. Awards: Clutch Top Web Developers Clutch Top Web Design Company Clutch Top Digital Design Company Top 1000 Companies Global, Clutch Inc 5000 Web Excellence Awards Golden Trumpet Award winner Best User Experience Award

Why Work With Us

What does it mean to be an Orbiteer? It means being an integral part of building beautiful conversion-oriented websites that deliver genuine results for our clients. It means being able to be creative while working on small teams. It means never being siloed. It means getting to be yourself.

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