At PrizePicks, we are the fastest-growing sports company in North America, as recognized by Inc. 5000. As the leading platform for Daily Fantasy Sports, we cover a diverse range of sports leagues, including the NFL, NBA, and Esports titles like League of Legends and Counter-Strike. Our team of over 450 employees thrives in an inclusive culture that values individuals from diverse backgrounds, regardless of their level of sports fandom. Ready to reimagine the DFS industry together?
We are looking for an inquisitive, highly analytical, and detail-oriented Data Analyst experienced in Retention Marketing. This data-centric role is vital for building and maintaining analytics tools and workflows. Candidates who can flex their SQL skill set and analyze essential data to guide decision-making will stand out the most. A passion for solving problems around segmentation strategy, retention spend optimization, and guiding profitable growth for the business are essential for success. You’re an excellent fit for this role if you’re comfortable managing projects simultaneously, working with a cross-functional team, and informing and influencing stakeholders with data and insights to drive outcomes.
What you’ll do:- Own the topic of always-on CRM analytics through segmented promotion strategy, creating a personalized user experience, and optimizing reinvestment spend
- Perform A/B testing to understand the effects of different milestones on user behavior and retention
- Create, understand, and identify opportunities within the customer journey
- Develop data collection, data analysis and business intelligence reporting systems to measure and inform business strategy for both early life and general retention strategy
- Create presentations and written documents with little guidance, and present to both technical and non-technical audiences in an effective way, articulating ideas and opinions clearly and efficiently
- Collaborate with decision-makers on the Retention Marketing team to understand their goals, and proactively identify opportunities to use data to develop new insights, guide strategy, and improve business results
- 3+ years of Data Analytics experience in an e-commerce, direct-to-consumer or retail environment (retention marketing domain experience preferred)
- Advanced knowledge of SQL, including comfort with analytic functions, window functions, and common table expressions
- 2+ years’ experience using data visualization tools (Tableau preferred) & scripting languages (Python)
- Advanced ability to draw insights from analysis, supported by data, and clearly communicate them to stakeholders, including senior management
- Intellectual curiosity, and a solid understanding of data sources and ecosystems, with the ability to see from the brand’s business lens
- Strong communication skills, both written and oral
- This is a hybrid position based at our PrizePicks headquarters in Atlanta, GA. Not Local? No problem! We offer a competitive relocation package to help get you here.
In addition to your great compensation package, full-time employees will be eligible for the following perks:
- Company-subsidized medical, dental, & vision plans
- 401(k) plan with company match
- Annual bonus
- Flexible PTO to encourage a healthy work/life balance (2 weeks STRONGLY encouraged!)
- Generous paid leave programs, including 16-week paid parental leave and disability benefits
- Workplace flexibility and modern work schedules focused on getting the job done, not hours clocked
- Company-wide in-person events and team outings
- Lifestyle enhancement program
- Company equipment provided (Windows & Mac options)
- Annual performance reviews with opportunities for growth and career development
You must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.
PrizePicks is an Equal Opportunity Employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.
PrizePicks Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about PrizePicks and has not been reviewed or approved by PrizePicks.
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Healthcare Strength — Healthcare coverage is positioned as comprehensive, with company-subsidized medical, dental, and vision offerings plus mental-health support, telemedicine/virtual PT, and FSAs. The breadth of health-related add-ons (e.g., wellness programs and pet insurance) increases perceived total rewards beyond base pay.
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Parental & Family Support — Paid parental leave is described as notably generous at 16 weeks, alongside family medical leave and family-planning benefits such as adoption and infertility support. This depth of family support stands out as a meaningful reward component for employees with caregiving needs.
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Retirement Support — A 401(k) with company match is repeatedly cited as part of the standard package, alongside life and disability coverage. This creates a baseline of long-term financial support that complements cash compensation.
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What We Do
PrizePicks is the fastest-growing sports company in North America according to the 2022 Inc. 5000 rankings and the largest independent skill-based fantasy sports operator in North America. PrizePicks was also awarded a Best Places to work certification in 2025. The company was recognized as the Fantasy Sports Business of the Year Award by the Fantasy Sports & Gaming Association and as the Fantasy/DFS Operator of the Year by EGR North America. PrizePicks is the most fun, fast and simple version of daily fantasy sports, covering a wide variety of sports leagues from the NFL and NBA to esports titles League of Legends & Counter-Strike. Founded and headquartered in Atlanta, GA, the PrizePicks workforce has grown to over 150 in the past year, with the company recently being recognized as a Top Workplace by the Atlanta Journal Constitution. https://www.greatplacetowork.com/certified-company/7085841
Why Work With Us
A great place to work has a team-first mindset that fosters trust, open communication, and a willingness to adapt. It moves quickly with purpose, operates at peak performance, and encourages creativity. Employees feel valued, supported, and motivated to succeed in a positive and inclusive work environment. We believe in people here at PrizePicks.
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