At PrizePicks, we are the fastest growing sports company in North America, as recognized by Inc. 5000. As the leading platform for Daily Fantasy Sports, we cover a diverse range of sports leagues, including the NFL, NBA, and Esports titles like League of Legends and Counter-Strike. Our team of over 450 employees thrives in an inclusive culture that values individuals from diverse backgrounds, regardless of their level of sports fandom. Ready to reimagine the DFS industry together?
We seek an inquisitive, highly analytical, and detail-oriented Data Analyst experienced in Retention Marketing. This data-centric role is vital for building and maintaining analytics tools and workflows. Candidates who can flex their SQL skill set and analyze essential data to guide decision-making will stand out the most. A passion for solving problems around segmentation strategy, retention spend optimization, and guiding profitable growth for the business is essential for success. You’re an excellent fit for this role if you’re comfortable managing projects simultaneously, working with a cross-functional team, and informing and influencing stakeholders with data and insights to drive outcomes.
What you’ll do:
- Own the topic of retention marketing analytics through segmenting promotional strategies, creating a personalized user experience, and optimizing retention reinvestment
- Perform A/B testing to understand the effects of different user experiences and steer the business to maximize LTV
- Create, understand, and identify opportunities within customer journeys
- Develop data collection, data analysis and business intelligence reporting systems to measure and inform business strategy for the Retention Marketing team
- Create presentations and written documents with little guidance, and present to both technical and non-technical audiences in an effective way, articulating ideas and opinions clearly and efficiently
- Collaborate with decision-makers on the Retention Marketing team to understand their goals, and proactively identify opportunities to use data to develop new insights, guide strategy, and improve business results
What you have:
- 4+ years of Data Analytics experience in an ecommerce, direct-to-consumer or retail environment (retention marketing domain experience preferred)
- Advanced knowledge of SQL, including comfort with analytic functions, window functions, and common table expressions
- 4+ years’ experience using data visualization tools (Tableau preferred) & scripting languages (Python)
- Advanced ability to draw insights from analysis, supported by data, and clearly communicate them to stakeholders, including senior management
- Intellectual curiosity, and solid understanding in data sources and ecosystems, with the ability to see from the brand’s business lens
- Strong communication skills, both written and oral
Where you’ll live:
- Anywhere in the US is fine, but Atlanta would be preferred.
Benefits you’ll receive:
In addition to your great compensation package, we’ll shower you with perks including:
- Company-subsidized medical, dental, & vision plans
- 401(k) plan with company match
- Long-term incentives and bi-annual bonus
- Uncapped PTO to encourage a healthy work/life balance (2-week MINIMUM required!)
- Generous paid leave programs, including 16-week paid parental leave and disability benefits
- Workplace flexibility and modern work schedules focused on getting the job done, not hours clocked
- Company-wide in-person events and team outings
- Lifestyle enhancement program
- Company equipment provided (Windows & Mac options)
- Annual performance reviews with opportunities for growth and career development
You must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.
PrizePicks is an Equal Opportunity Employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.
Top Skills
What We Do
PrizePicks is the fastest-growing sports company in North America according to the 2022 Inc. 5000 rankings and the largest independent skill-based fantasy sports operator in North America. The company was recognized as the Fantasy Sports Business of the Year Award by the Fantasy Sports & Gaming Association and as the Fantasy/DFS Operator of the Year by EGR North America. PrizePicks is the most fun, fast and simple version of daily fantasy sports, covering a wide variety of sports leagues from the NFL and NBA to esports titles League of Legends & Counter-Strike. Founded and headquartered in Atlanta, GA, the PrizePicks workforce has grown to over 200 in the past year, with the company recently being recognized as a Top Workplace by the Atlanta Journal Constitution.
Why Work With Us
A great place to work has a team-first mindset that fosters trust, open communication, and a willingness to adapt. It moves quickly with purpose, operates at peak performance, and encourages creativity. Employees feel valued, supported, and motivated to succeed in a positive and inclusive work environment.
We believe in people here at PrizePicks.
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Employees work remotely.