We deliver irresistible Hawaii-inspired food and aloha spirit, that families love everywhere, every day.
The Role
Joining King's Hawaiian makes you part of our `ohana (family). We are a family-owned business for over seventy years, respecting our roots while thinking about our future as we continue to grow and care for our customers and the communities we serve. Our `ohana members build an environment of inclusivity as they freely collaborate, pursue learning through curiosity, and explore innovation as critical thinkers. Beyond that, we are also passionate about supporting the long-term health and well-being of our employees and their families. If you're excited to rise with our team, come and join our `ohana!
Reporting to the Senior Manager, Foodservice & Convenience, the Senior Regional Foodservice Manager is responsible for selling Irresistible Foods Groups products in the Foodservice and Convenience Channels.
PRINCIPAL ACCOUNTABILITIES
Selling & Execution
Planning & Coordination
Customer / Distributor Management
Culinary Partner (Broker) Management
QUALIFICATIONS
Note: This Position Description indicates the critical features of the role as they are presently envisioned. They are subject to change at any time due to business conditions or other reasons. The incumbent may be asked to perform other duties as required.
King's Hawaiian is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for our ohana.
Reporting to the Senior Manager, Foodservice & Convenience, the Senior Regional Foodservice Manager is responsible for selling Irresistible Foods Groups products in the Foodservice and Convenience Channels.
PRINCIPAL ACCOUNTABILITIES
Selling & Execution
- Oversees region consisting of 23-28 states
- Executes go-to-market strategy for our convenience & broadline foodservice channels
- Selling IFG products and promotions to Regional/National Multi-Unit Restaurant Chains
- Selling IFG products and promotions to Regional/National Convenience Store Chains Throughout Region for foodservice and retail applications
- Selling and executing business plans through fact-based selling techniques and superior communication skills
- Manages & updates New Business Pipeline on an on-going basis via sales CRM platform
- Lead broadline distributor partner relationships in assigned territory including but not limited to Sysco, Ben E Keith, Core Mark, McLane etc.
- Gaining distribution of IFG Products in Broadline Foodservice and Convenience Distributors
Planning & Coordination
- Work with Senior Manager on the development and execution annual sales plan for the foodservice & convenience channels
- Forecasting of sales for region on existing and new products in IFG Trade Promotion Management System
- Plan and Manage Trade Fund Spending for Region
- Management of Customer Pricing and Promotional Database
- Monitoring and reporting back competitive activity and/or products
- Partnering with Key Distributors to sell strategic opportunity accounts
- Communicating / Training Distributor Sales Force on IFG Product Features and Benefits
- Oversees the planning and execution of Regional and National Food Shows
Customer / Distributor Management
- Managing and Developing the King's Hawaiian Foodservice Business & Convenience Store Business in a specified Region
- Traveling within geographical Region to call on Multi-Unit Operators and Distributors
- Managing and Executing Distributor Marketing Programs
- Managing all Region Operator Agreements
- Conducts Annual Business Review with Key Customers
Culinary Partner (Broker) Management
- Responsible for the interview and selection of Culinary Partners (Foodservice Brokers) in the Region
- On-Boarding and training of the Broker Sales Team
- Conducts quarterly Broker Sales Meetings and work withs
- Works with foodservice broker partners to develop sales plans & KPI metrics for success
QUALIFICATIONS
- 5 to 10 Years of Foodservice Sales Experience Preferred
- Proficient in critical thinking and strategy building
- Highly effective communication and interpersonal skills
- Bachelor's degree or equivalent preferred
- Excellent organizational skills
- Self-motivated with demonstration of being a team player
- Ability to strive in a very fast pace environment
- Demonstrated ability to problem solve and communicates across departments
- Proficient in MS Office (Outlook, Excel, Word)
- Ability to work a flexible schedule including early mornings, evenings and/or weekends
- Must have own car with current license, registration and insurance
- Must be able to lift a minimum of 25 lbs.
Note: This Position Description indicates the critical features of the role as they are presently envisioned. They are subject to change at any time due to business conditions or other reasons. The incumbent may be asked to perform other duties as required.
King's Hawaiian is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for our ohana.
What the Team is Saying
Brock Kuhlman
Senior Research Scientist
Anthony Le
Service Desk Manager
Jason Woods
Senior HR Business Partner
Ava Pomerance
Innovation Associate
Barbara Gutierrez
Consumer Care Representative
CyVan Yamamoto
Executive Project Leader
CyVan Yamamoto
Executive Project Leader
Barbara Gutierrez
Consumer Care Representative
CyVan Yamamoto
Executive Project Leader
King's Hawaiian
Mark Taira
CEO
King's Hawaiian Compensation & Benefits Highlights
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Healthcare Strength — Core medical, prescription, dental, and vision coverage with preventive care, plus Flexible Spending Accounts and an Employee Assistance Program, indicate a comprehensive healthcare foundation. Income protection through disability benefits and life insurance further strengthens overall health and security support.
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Retirement Support — A 401(k) savings plan with an employer match provides structured retirement support within the standard package. Its inclusion alongside other core protections supports long‑term financial planning.
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Wellbeing & Lifestyle Benefits — Options such as mental health resources, pet insurance, prepaid legal, and identity‑theft protection add meaningful lifestyle support. Additional elements like performance bonuses, relocation assistance, family events, and home‑office stipends for eligible roles broaden total rewards.
King's Hawaiian Insights
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The Company
What We Do
King's Hawaiian is a family-run company that has been creating irresistible products since 1950. The original Hawaiian sweet bread was born at Robert Taira's bakeshop, "Robert's Bakery," in Hilo, Hawaii, and has since become a nationwide brand. Our mission is to deliver irresistible Hawaii-inspired Foods and Aloha Spirit that Families love everywhere, every day. As we grow, we're introducing new products, expanding our footprint, and connecting with the community to fulfill our vision: The KING’S HAWAIIAN® Brand is the global leader in the fast-growing Hawaii-inspired food category. Our people are recognized as the most skilled, empowered, and highly motivated in the industry.
Why Work With Us
King's Hawaiian is a people-first company that prides itself on taking great care of its 'ohana. Mark Taira sets a very high bar for our culture that cascades down. We have four core values that we live by every day: striving for excellence, treating people with dignity and respect, telling it like it is, in a way that can be heard, and courage.
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King's Hawaiian Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
Typical time on-site:
3 days a week
