Senior Programmatic Advertising Manager

Posted 13 Days Ago
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Irvine, CA, USA
In-Office
100K-125K Annually
Mid level
Financial Services
The Role
The Senior Programmatic Advertising Manager will manage programmatic strategy and execution, overseeing campaigns across various digital platforms while driving performance improvements and enhancing targeting strategies.
Summary Generated by Built In

WHY JOIN TAXRISE?

At TaxRise, we don’t just provide tax relief services; we provide hope, stability, and solutions to individuals and families facing financial uncertainty. Our team is passionate about reshaping the tax resolution industry through innovation, empathy, and unwavering commitment to our clients.

Join us and make a tangible difference in people’s lives while growing your career with a team that values your contributions.

ABOUT THE ROLE
 As our Senior Programmatic Advertising Manager, you’ll take full ownership of programmatic strategy and execution across multiple DSPs. This role is ideal for someone who thrives on performance accountability and understands how to translate business goals into data-driven campaigns across display, video, audio, native, and CTV.
You won’t be handed plans, you’ll build them, test them, and scale them. We’re looking for a hands-on media buyer who’s ready to take the reins and drive measurable impact.

HOW YOU’LL BE REWARDED
At TaxRise, Inc., we believe in recognizing and rewarding ownership and performance. You’ll receive a competitive salary and comprehensive benefits package designed to support both your professional and personal goals.

  • Base salary: $100,000 – $125,000 annually

WHAT YOU’LL DO

  • Own the planning, execution, and optimization of campaigns across DSPs without relying on an agency or media buyer
  • Translate business objectives into actionable targeting strategies using contextual, behavioral, lookalike, and retargeting segments
  • Set up robust testing frameworks to evaluate creative, inventory, and audience performance across display, video, audio, native, and CTV
  • Work with our marketing director to establish clear CPA, ROAS, and volume targets — then exceed them
  • Monitor pacing, budget allocation, and KPIs daily to drive efficiency and hit CAC, CPL, and ROAS goals
  • Leverage 1st- and 3rd-party data, integrating CRM and pixel-based segments for smarter targeting
  • Identify new opportunities in inventory sources, publisher deals, or advanced bidding strategies
  • Report on campaign performance, learnings, and ROI impact to marketing leadership regularly

WHAT YOU’LL NEED TO HAVE

  • 3–6+ years of hands-on experience managing programmatic advertising campaigns using at least one major DSP
  • Direct experience managing high six-figure monthly programmatic budgets with performance accountability
  • Expertise in designing and optimizing audience strategies, using both first- and third-party data
  • Demonstrated ability to build structured test plans and drive channel improvements through experimentation
  • Strong understanding of the programmatic ecosystem: bid strategies, viewability, brand safety, attribution, etc.
  • Comfortable collaborating with creative and analytics stakeholders to improve outcomes
  • Self-starter mentality — you know how to audit, fix, and scale without waiting for direction

NICE TO HAVE

  • Proven experience managing creative and technical teams
  • Experience using HubSpot’s Marketing Hub
  • Experience with The Trade Desk

WHAT WE OFFER

We believe in taking care of our team so they can take care of our clients. Here’s what you can expect as part of the TaxRise family:

  • Medical, Dental, and Vision Insurance (starting after 60 days)
  • Paid Time Off 
  • 401(k) retirement plan with company match
  • Professional Development Program to support your growth
  • Access to our on-site gym and gaming lounge
  • Catered team lunches every Friday
  • Fun and energizing quarterly company outings

ABOUT US

At TaxRise, our mission is simple yet impactful: to revolutionize the way taxpayers navigate their tax challenges. We believe in the power of lifting others up, and that's the driving force behind everything we do. 

When you join us, you're not just becoming part of a company; you're joining a movement. We're a team that thrives on celebrating successes and making a genuine impact on people's lives.

We're proud to be the fastest-growing company in our industry, and we're on the lookout for exceptional individuals to help us continue our journey of transformation.

If you're ready to bring your unique talents and innovative spirit to a company where your work truly matters, TaxRise is the place to be. Join us and be part of a team that’s reshaping the future of tax resolution.

OUR COMMITMENT

At TaxRise, we’re proud to be an equal opportunity employer. We know that a world-class culture stems from the diversity and talent of our team. We provide equal employment opportunities (EEO) to all without regard to race, color, religion (including religious dress and grooming practices), sex (including pregnancy, childbirth and related medical conditions, breastfeeding, and conditions related to breastfeeding), gender, gender identity, gender expression, national origin, ancestry, age (40 or over), physical or medical disability, medical condition, marital status, registered domestic partner status, sexual orientation, genetic information, military and/or veteran status, or any other basis prohibited by applicable law.

TaxRise is also committed to ensuring equal opportunity in employment for qualified persons with disabilities. If you require any reasonable accommodation throughout the recruiting process, please let your recruiter know.
California Applicants: Please review our Notice at Collection and California Privacy Policy before submitting your application by clicking here.

Top Skills

Dsps
Hubspot'S Marketing Hub
The Trade Desk
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The Company
HQ: Irvine, CA
230 Employees
Year Founded: 2017

What We Do

At TaxRise, we've been on a mission to transform the lives of countless taxpayers. With our expert guidance, we've empowered people to conquer their tax challenges and liberate themselves from the burden of tax liability.

Why Work With Us

At TaxRise, we stand out as a tax resolution company with a difference. What sets us apart is our unwavering commitment to personalized solutions. Unlike the one-size-fits-all approach, we tailor our strategies to unique tax challenges. We're not just resolving tax issues; we're redefining the way you experience tax relief.

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