Senior Product Marketing Manager

Interested in working on cutting-edge blockchain technology and creating equitable access to the global financial system? Since 2014, the mission-driven team at the Stellar Development Foundation (SDF) has helped fuel the tremendous growth of the Stellar blockchain network, an open-source platform that operates at high-scale today. Developers and companies around the world build on it, and the SDF team is expanding to support the rapidly growing and changing Stellar ecosystem.

As a Senior Product Marketing Manager at SDF, you will own the go-to-market (GTM) strategy for the Stellar network’s enterprise payments portfolio. In this role, you’ll shape how Stellar’s enterprise payment capabilities and solutions are positioned to businesses, financial institutions, and ecosystem partners globally – ensuring our solutions address real-world payment needs and drive adoption at scale.

This is an exciting opportunity to define a winning market position, strengthen partner success, and accelerate global growth in a rapidly growing industry. You’ll work closely with teams across the organization, including product, business development, marketing, and communication, to bring the Stellar payment story to life.

In this role, you will:

• Be the voice of the customer: Lead market segmentation, audience definition, and competitive analysis to identify opportunities for enterprise adoption and inform GTM strategies.

• Define and refine positioning: Develop compelling value propositions and messaging frameworks for enterprise-grade payment solutions and capabilities built on Stellar.

• Drive GTM excellence :Lead cross-functional launches for new products and partnerships, ensuring alignment across product, business development, marketing, and communications.

• Tell the Stellar payment story: Partner with marketing and communications teams to bring Stellar payments stories to life through events, integrated campaigns, and thought leadership.

• Produce outcome-driven content: Create full-funnel enablement material (i.e. case studies, pitch decks, etc.) that drive deal velocity and communicate the role of Stellar in powering enterprise payments.

You have:

• 8+ years in product marketing and GTM strategy, with B2B experience in payments, banking, fintech, and/or blockchain industries

• The ability to distill complex information into understandable, actionable, persuasive messages and strategies

• Experience in generating qualitative and quantitative insights and using those to inform product and marketing strategies

• Strong leadership skills and the ability to lead a cross-functional team from idea inception through completion

Bonus points if:

• Blockchain experience

We offer competitive pay with a base salary range for this position of $135,000 - $185,000 depending on job-related knowledge, skills, experience, and location. In addition, we offer lumen-denominated grants along with the following perks and benefits:

USA Benefits/Perks:

• Competitive health, dental & vision coverage with most plans covered at 100% for the employee + any dependents

• Flexible time off + 15 company holidays including a company-wide holiday break

• Up to 12 weeks of paid parental leave for both non-birthing and birthing parents, as well as up to 14 weeks of paid pregnancy leave for birthing parents

• Gym reimbursement ($80 per month)

• Life & ADD (up to $50K)

• Short & Long term disability

• 401K with 4% match

• Health & Dependent Care FSA Accounts

• Commuter benefits with $250/month employer contribution

• Health Savings Account (HSA) with monthly employer contribution

• Family building benefits through Kindbody

• Wellbeing benefits (One Medical, Rightway, Headspace)

• L&D budget of $1,500/year

• Daily lunch and snacks in office

• Company retreats

#LI-Hybrid

About Stellar

Stellar is more than a blockchain. Powered by a decentralized, fast, scalable, and uniquely sustainable network made for financial products and services and a thriving and passionate ecosystem that includes a non-profit organization driven by a mission, Stellar is paving the path to unlock the world’s economic potential through blockchain technology. Built with speed and low costs in mind, the Stellar network provides builders and financial institutions worldwide a platform to issue assets, and to send and convert currencies in real time creating real world utility. Founded in 2014, the Stellar Development Foundation (SDF) supports the continued development and growth of the Stellar network and also serves the ecosystem of NGOs, corporations, universities, small businesses, governments, and solo entrepreneurs building on the Stellar network through tooling, funding and strategic collaborations. Together, Stellar is where blockchain meets the real world.

About the Stellar Development Foundation

The Stellar Development Foundation (SDF) is a non-profit organization focused on working with and supporting change-makers to create equitable access to the global financial system through blockchain technology. SDF provides grants, investments, funding, and other awards to builders and organizations. SDF also develops resources and tooling on the Stellar network to help unlock real world utility. As a nonprofit foundation, SDF puts the health of the Stellar network and the Stellar ecosystem and its mission above all else.

We look forward to hearing from you!

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SDF is committed to diversity in its workforce and is proud to be an equal opportunity employer. SDF does not make hiring or employment decisions on the basis of race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other basis protected by applicable local, state or federal law.