Senior Product Manager, Revenue and Ad Tech

Posted 5 Days Ago
Be an Early Applicant
Seattle, WA, USA
In-Office
150K-180K Annually
Senior level
News + Entertainment
The Role
Leads the Revenue and Ad Tech team, roadmap, releases, and quarterly goals. Oversees programmatic advertising systems, Google Ad Manager, vendor relationships, revenue reporting controls, reliability, incident response, and cross-functional delivery. Develops employees, prioritizes initiatives, communicates risks and tradeoffs, and drives continuous process improvement across digital monetization capabilities.
Summary Generated by Built In

Senior Product Manager, Revenue and Ad Tech

Seattle, WA (Local Hybrid)

Sinclair Inc. Is seeking a Senior Product Manager, Revenue and Ad Tech. This role is responsible for Sinclair's digital advertising technology and programmatic revenue systems. This role combines people leadership, product-minded planning, revenue governance, and technical oversight to deliver reliable, scalable, resilient, and cost-effective monetization capabilities across digital platforms.

The manager establishes quarterly goals and releases, ensures the accuracy of revenue reporting, oversees key vendor services, and maintains clear communication with stakeholders. The role is also accountable for team performance, professional development, and fostering a culture of collaboration and continuous improvement.

Responsibilities:

  • Lead, coach, and develop Revenue and Ad Tech team members; set expectations and manage performance.
  • Build and maintain the Revenue and Ad Tech roadmap, release plan, quarterly goals, and success measures.
  • Oversee Ad Tech and programmatic advertising systems, services, and vendor relationships.
  • Establish controls that support accurate, timely, and defensible revenue reporting.
  • Ensure systems and operating processes are reliable, scalable, resilient, and cost-effective.
  • Prioritize initiatives based on revenue impact, customer needs, effort, risk, and strategic alignment.
  • Communicate progress, tradeoffs, risks, and decisions to leadership and cross-functional stakeholders.
  • Partner with Product, Engineering, Advertising Operations, Data, Finance, Legal, and business teams.
  • Guide incident response and root-cause follow-up for material ad delivery or revenue issues.
  • Promote documentation, feedback, knowledge sharing, and continuous process improvement.

Qualifications:

  • Demonstrated experience leading people and complex technical or revenue-focused work.
  • Deep understanding of digital advertising, programmatic monetization, and ad-serving ecosystems.
  • Strong working knowledge of Google Ad Manager and related measurement, reporting, and partner platforms.
  • Ability to manage roadmaps, releases, quarterly goals, dependencies, risks, and competing priorities.
  • Experience establishing revenue reporting controls and translating data into business decisions.
  • Sound vendor management, negotiation, and service governance skills.
  • Clear executive communication and the ability to make technical concepts actionable for varied audiences.
  • Strong judgment, accountability, and commitment to developing others.

Please note that this position is not eligible for visa sponsorship, including employer sponsorship for an H-1B visa, OPT-STEM employment, etc.

Sinclair is proud to be an equal opportunity employer and a drug free workplace. Employment practices will not be influenced or affected by virtue of an applicant's or employee's race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, disability, genetic information, military or veteran status or any other characteristic protected by law.

About Sinclair

Sinclair, Inc. (Nasdaq: SBGI) is a diversified media company and a leading provider of local news and sports. The Company owns, operates and/or provides services to 177 television stations in 79 markets affiliated with all major broadcast networks; owns Tennis Channel, the premium destination for tennis enthusiasts; and multicast networks CHARGE, Comet, ROAR and The Nest. Sinclair’s AMP Media produces a growing portfolio of digital content and original podcasts. Additional information about Sinclair can be found at www.sbgi.net.

About the Team

The life-blood of our organization is our people. We have a compelling story, a goal-oriented culture, and we take really good care of people. How good? Here is a glimpse: great benefits, open-door policy, upward mobility and a strong desire to see you succeed. Ready to be part of a winning team? Let’s talk.

The base salary compensation range for this role is $150,000 to $180,000.  Final compensation for this role will be determined by various factors such as a candidate’s relevant work experience, skills, certifications, and geographic location. Full time positions are eligible for benefits that include participation in a retirement plan, life and disability insurance, health, dental and vision plans, flexible spending accounts, 15 paid vacation days, 2 paid personal days, 9 paid holidays, 40 hours of paid sick leave, parental leave, and employee stock purchase plan.

Skills Required

  • Experience leading people and complex technical or revenue-focused work
  • Deep understanding of digital advertising, programmatic monetization, and ad-serving ecosystems
  • Strong working knowledge of Google Ad Manager and related measurement, reporting, and partner platforms
  • Ability to manage roadmaps, releases, quarterly goals, dependencies, risks, and competing priorities
  • Experience establishing revenue reporting controls and translating data into business decisions
  • Vendor management, negotiation, and service governance skills
  • Executive communication skills and ability to make technical concepts actionable for varied audiences
  • Strong judgment, accountability, and commitment to developing others

Sinclair Broadcast Group Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Sinclair Broadcast Group and has not been reviewed or approved by Sinclair Broadcast Group.

  • Healthcare Strength — Health, dental, vision, mental health support, telehealth, and employer-paid life and long-term disability are described as broad and solid. Feedback suggests coverage starts relatively early for full-time employees and provides strong baseline security.
  • Retirement Support — A 401(k) with company match and an Employee Stock Purchase Plan are part of the standard package. Feedback suggests these programs contribute meaningful long-term financial support.
  • Leave & Time Off Breadth — Paid time off, parental leave, holidays, sick leave, and personal days are outlined as part of the offering. Job postings indicate a structured PTO allotment that appears reasonable for a large employer.

Sinclair Broadcast Group Insights

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The Company
HQ: Hunt Valley, MD
5,001 Employees
Year Founded: 1986

What We Do

Sinclair Broadcast Group, Inc. is one of the largest and most diversified television broadcasting companies in the country. Sinclair owns and operates, programs or provides sales services to more television stations than anyone and has affiliations with all the major networks. In addition, Sinclair is the leading local news provider in the country, as well as a producer of sports content. Sinclair owns a multicast network, four radio stations and a cable network. Sinclair’s broadcast content is delivered via multiple-platforms, including over-the-air, multi-channel video program distributors, and digital platforms. Sinclair, either directly or through its venture subsidiaries, makes equity investments in strategic companies. Sinclair Broadcast Group, Inc. was founded in 1986, went public in 1995 and is traded on the NASDAQ Global Select Market under the ticker symbol SBGI. Throughout our history, Sinclair Broadcast Group has been at the forefront of industry-changing events and technological advances. Our vision and first-to-market mentality drives our ‘next generation’ thinking; stimulating conversations, innovating through our expertise, and advocating for the development of technology and evolving business models. As a leading over-the-air broadcast television company, our primary business is to engage consumers on multiple platforms with relevant and compelling news, entertainment and sports content, and to provide advertisers and business efficient means and value to connect with our mass audiences. We recognize the vital role broadcast television plays in branding and local content delivery, and therefore strive to constantly be at the forefront of leading edge technology and structures to advance the industry.

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