Senior Product Manager – Customer Data Platform (Adobe Experience Platform)

Posted 3 Days Ago
Be an Early Applicant
2 Locations
Hybrid
Senior level
Fintech • Financial Services
The Role
Own the vision, strategy, roadmap, and backlog for Adobe CDP capabilities supporting customer profiles, identity, audience management, targeting, activation, and marketing data products. Partner with Engineering, Data, UX, Architecture, Marketing, Privacy, and business stakeholders to deliver scalable, compliant solutions, improve personalization and engagement, monitor KPIs, and align investments with customer and business outcomes.
Summary Generated by Built In

Membership Portfolio Services, within our US Consumer Services Business, is responsible for developing and scaling several growing businesses that are strategically important to American Express. We are developing unique and differentiated ways to strengthen the Membership Model across Amex Offers, Advertising, Dining and Marketing Technology.

The Enterprise Comms & MarTech Experiences (ECMX) team is a global organization that sits within Membership Portfolio Services (MPS). It is American Express’ marketing services center of excellence with the charter of powering high quality, efficient, user-centric digital marketing experiences that accelerate business growth through optimized enterprise MarTech & MarOps solutions.

You will be joining ECMX’s MarTech organization, focused on providing frictionless, flexible, and flawless marketing and servicing experiences.

You will be part of a team that is responsible to create/manage products supporting the segmentation, targeting & eligibility domains using MarTech Customer Data Platform (CDP) across 24 Global markets. This team will play a critical role in overall Marketing targeting audience setup, execution and fulfillment of marketing offers across multiple channels. 

In this role you will own the product roadmap and strategic vision. You will partner with colleagues in Product, Engineering, and the Business to inform and drive forward the product roadmap. An ideal candidate will be interested in product management, technology modernization, and Mar-Tech Products like Customer Data Platform (CDP). The candidate should be a quick-learner, curious problem solver and adept to work in a fast-paced environment.

Responsibilities
  • Define and execute the product vision, strategy, and roadmap for assigned Adobe CDP capabilities.
  • Drive product development across Adobe CDP capabilities, including customer profile, identity, audience management, targeting, activation, and marketing data products.
  • Partner with data engineering teams to define customer data requirements, data quality expectations, and governance standards.
  • Ensure products support scalable, reusable, and compliant customer data capabilities.
  • Translate business strategy and customer needs into prioritized product roadmaps and investment plans.
  • Partner with business stakeholders to identify opportunities that improve customer engagement, personalization, and marketing effectiveness.
  • Continuously evaluate market trends and Adobe platform capabilities to evolve the product roadmap.
  • Develop and prioritize product backlogs aligned to business outcomes and customer value.
  • Collaborate with Engineering, Architecture, UX, and Delivery teams to ensure successful implementation of product capabilities.
  • Serve as the primary product partner across Marketing, Technology, Analytics, Privacy, Operations, and Architecture teams.
  • Build alignment across stakeholders while balancing business priorities, technical constraints, and delivery timelines.
  • Define and monitor product KPIs, adoption metrics, operational health, and business outcomes.
  • Champion continuous improvement across product processes and customer experiences.
  • Ensure products comply with enterprise governance, privacy, and data management standards.
Qualifications

Required 

  • Bachelor's degree in Business, Computer Science, Engineering, Information Systems, or a related field.
  • 5+ years of Product Management experience delivering enterprise digital products or platforms.
  • Experience with Customer Data Platforms (CDPs), Marketing Technology (MarTech), Digital Marketing, or Customer Engagement platforms.
  • Proven experience defining product strategy, roadmaps, and managing product backlogs.
  • Strong understanding of Agile product management practices.
  • Experience working closely with Engineering, Data, UX, and Business stakeholders.
  • Strong analytical, problem-solving, and decision-making skills.
  • Excellent communication, presentation, and stakeholder management skills.
  • Demonstrated ability to influence cross-functional teams without direct authority.

Preferred

  • Experience with Adobe Experience Platform (AEP), Adobe Real-Time CDP, Adobe Journey Optimizer, Customer Journey Analytics, or related Adobe Experience Cloud products.
  • Experience with customer identity, audience segmentation, targeting, personalization, or customer profile capabilities.
  • Familiarity with customer data governance, privacy regulations, and consent management.
  • Experience working with cloud-based data platforms and modern data architectures.

Employment eligibility to work with American Express in the United States is required as the company will not pursue visa sponsorship for these positions. 

About Us

At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. From delivering differentiated products to providing world-class customer service, we operate with a strong risk mindset, ensuring we continue to uphold our brand promise of trust, security, and service.

As part of Team Amex, you’ll experience our powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career. Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.

About the Team

We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:

  • Competitive base salaries
  • Bonus incentives
  • 6% Company Match on retirement savings plan
  • Free financial coaching and financial well-being support
  • Comprehensive medical, dental, vision, life insurance, and disability benefits
  • Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
  • 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
  • Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
  • Free and confidential counseling support through our Healthy Minds program
  • Career development and training opportunities

For a full list of Team Amex benefits, visit our Colleague Benefits Site.

American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law. American Express will consider for employment all qualified applicants, including those with arrest or conviction records, in accordance with the requirements of applicable state and local laws, including the California Fair Chance Act, the Los Angeles County Fair Chance Ordinance for Employers, and the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance. For positions covered by federal and/or state banking regulations, American Express will comply with such regulations as it relates to the consideration of applicants with criminal convictions.

We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.

US Job Seekers - Click to view the “Know Your Rights” poster. If the link does not work, you may access the poster by copying and pasting the following URL in a new browser window: https://www.eeoc.gov/poster.


The below represents the expected salary range for this job requisition. Ultimately, in determining your pay, we’ll consider your location, experience, and other job-related factors.​

Skills Required

  • Bachelor's degree in Business, Computer Science, Engineering, Information Systems, or a related field.
  • 5+ years of Product Management experience delivering enterprise digital products or platforms.
  • Experience with Customer Data Platforms, Marketing Technology, Digital Marketing, or Customer Engagement platforms.
  • Experience defining product strategy and roadmaps and managing product backlogs.
  • Strong understanding of Agile product management practices.
  • Experience working closely with Engineering, Data, UX, and Business stakeholders.
  • Strong analytical, problem-solving, and decision-making skills.
  • Excellent communication, presentation, and stakeholder management skills.
  • Ability to influence cross-functional teams without direct authority.
  • Experience with Adobe Experience Platform, Adobe Real-Time CDP, Adobe Journey Optimizer, Customer Journey Analytics, or related Adobe Experience Cloud products.
  • Experience with customer identity, audience segmentation, targeting, personalization, or customer profile capabilities.
  • Familiarity with customer data governance, privacy regulations, and consent management.
  • Experience working with cloud-based data platforms and modern data architectures.

American Express Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about American Express and has not been reviewed or approved by American Express.

  • Fair & Transparent Compensation — Pay is considered generally solid for many, with frequent mentions of good compensation alongside strong benefits. Overall sentiment points to many employees feeling adequately paid even if it is not viewed as top-of-market.

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The Company
HQ: New York, NY
100,703 Employees
Year Founded: 1850

What We Do

At American Express, we know that with the right backing, people and businesses have the power to progress in incredible ways. Whether we’re supporting our customers’ financial confidence to move ahead, taking commerce to new heights, or encouraging people to explore the world, our colleagues are constantly striving to uphold our powerful backing promise to our customers and each other every day. These beliefs have been our North Star for 170 years as our business transformed – from helping evacuate travelers during World Wars, to ensuring the safety of our customers’ funds during the Great Depression in the U.S., to creating the Shop Small® movement to help small businesses recover from the Financial Crisis, to providing aid to communities impacted by many natural disasters and so much more. For generations, the key to our success has been the determination and resilience of our American Express colleagues. Now, as a globally integrated payments company, we work together to provide customers with access to products, insights and world-class experiences that enrich lives and build business success. Join us and let’s lead the way together.

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