We're on the hunt for a Senior Product Manager who will be responsible for the strategic planning and implementation of a digital roadmap to support Knix. You will use data, company insights, and customer feedback to prioritize, plan, and manage the initiatives from ideation to deployment. You will collaborate with many business stakeholders across the organization to build and define projects, be responsible for making trade-offs to help Knix reach company targets, and work within an agile development team for final delivery.
About You
Strong ability to solve problems, make decisions, and complete trade-off analysis to stay on track toward business deliverable commitments.
Excellent stakeholder management skills, with experience aligning executives and cross-functional teams.
Extremely strategic, comfortable with long-term planning, short-term tactical decisions, and making trade-offs.
Experience working with analytical tools such Amplitude to turn insights into actionable AB testing opportunties.
Ability to juggle conflicting priorities while completing projects successfully
Outstanding verbal and written communication skills.
Comfortable with JIRA.
The Opportunity
Develop/maintain the product roadmap for the Knix e-commerce sites, designing customer-centric capabilities that support the organization’s business strategies and operational dependencies.
Lead discussions with cross-functional teams and stakeholders to understand business goals and user needs, build business cases and support the roll-out of new capabilities.
Solve problems, make decisions, and complete trade-off analysis to stay on track towards business deliverable commitments.
Lead a product discovery process through developing feedback loops with users, and constant testing & prototyping with UX.
Act as subject matter expert on Knix websites and site tools, understanding how we use these tools and providing vision on how to get the most out of existing capabilities.
Use customer behaviour data and feedback to build a AB testing approach on enhancement opportunities on site.
Oversee both the long-term strategic direction of the roadmap and conversion optimization, as well as the tactical strategy and execution of individual features.
Lead the discovery and deployment of AI-powered tools and LLM applications to improve internal efficiencies and drive conversion optimization through advanced data analysis and automated content generation.
Define, prioritize and scope site initiatives along with Product and Tech lead to ensure that resources are adequately assigned.
Responsible for setting KPIs and targets for new features and tracking results through pre and post-analysis and A/B testing.
Draft stories/acceptance criteria, prioritize the backlog, and actively participate in the agile development process.
Qualifications
5+ years of product management experience, including leading complex, high-impact initiatives on a customer-facing e-commerce platform.
Strong business acumen and the ability to translate data (qualitative and quantitaive) into strategic product decisions.
Familiarity with experimentation frameworks and agile/lean methodologies.
Clear, concise, but thorough verbal and written communication skills to absorb technical concepts and communicate them to a non-technical audience.
You have built strong relationships with senior stakeholders across the organization and influenced.
You have a growth mindset, you know there’s always a better way to do things and are willing to disrupt the status quo.
Skills Required
- 5+ years of product management experience
- Experience leading complex, high-impact initiatives on a customer-facing e-commerce platform
- Strong business acumen and ability to translate qualitative and quantitative data into strategic product decisions
- Familiarity with experimentation frameworks
- Familiarity with agile and lean methodologies
- Strong verbal and written communication skills, including explaining technical concepts to non-technical audiences
- Experience building relationships with senior stakeholders and influencing cross-functional teams
- Experience using analytical tools such as Amplitude
- Comfort with JIRA
- Ability to solve problems, make decisions, and perform trade-off analysis
- Ability to manage conflicting priorities and complete projects successfully
What We Do
Knix is a direct to consumer intimate apparel brand that is re-inventing intimates for real life. Through our innovative products and our engaged community, we are empowering people everywhere to be unapologetically free. We involve our customers every step of the way and by listening and iterating, we are creating intimate apparel that you'll love to live in. We currently sell a broad array of products including underwear, bras, tanks, t-shirts and loungewear. Launched in 2013, we are one of the fastest growing companies in Canada and globally recognized as an innovator within the apparel space. Learn more at www.knix.com or follow our journey @knix and @ktbyknix on social.
