Senior Product Designer, Visual and Design Systems

Posted Yesterday
Be an Early Applicant
Hiring Remotely in Dubai, ARE
Remote or Hybrid
Senior level
Edtech • Information Technology • Software
The Role
Lead the visual direction of the product suite and own the visual layer of the design system. Define visual standards, build components and interaction patterns, drive adoption across product squads, and contribute to platform product design. Work closely with engineering and designers, using code and Claude Code to implement and ship design-system improvements.
Summary Generated by Built In

We are looking for a senior product designer to lead the visual direction of our product suite and own the visual layer of our design system.
This role shapes a unified visual identity across our product suite. You'll build on a token-based design system with an established component library, and on a new visual direction we've developed with an AI agent trained on our brand. You will take that direction further, apply it consistently across every product, and build it into the system so that every squad uses it by default.
You will be part of the platform team. Around 70 percent of your time goes into visual design and the design system, and the rest into product design work on the platform.
This is a long-term role. Once the foundation is in place, you continue to develop it.

What You'll Do

  • Review our current products and decide which visual inconsistencies to address first.

  • Define the visual language: typography, colour, layout and density, iconography, illustration and motion.

  • Build it into the design system as components, including interaction states, transitions and micro-interactions.

  • Develop our early visual direction into a documented standard for all squads.

  • Work with the other designers and with engineering to get the system adopted across products.

  • Design and ship product work for the platform team.

  • Work in code. Our designers use Claude Code to build and open pull requests, following clear guidelines on when to involve a developer.

What You Bring

  • Senior or lead level product design experience, with visual design as your strongest skill.

  • A portfolio showing visual systems you created and the thinking behind them. We are specifically looking for work with a clear visual identity, beyond well-designed user flows.

  • Experience building and maintaining a design system that other designers and engineers used.

  • Experience with motion and interaction design.

  • Experience customising and extending an existing code-based component library, such as shadcn/ui, Radix or Material UI.

  • Comfort working close to code. You can read HTML and CSS and you understand how your designs get built. We design mainly in code with Claude Code, and Figma is a secondary tool for us.

  • Confidence presenting and defending design decisions to product managers and engineers.

  • Full professional English. Our product and design people sit in Dubai and Ukraine.

  • Based in, or willing to relocate to, Dubai.

Nice to Have

  • Hands-on with Claude Code or an equivalent agentic coding tool.

  • A working understanding of LLMs and core AI concepts, and where they break.

  • Front-end development experience.

  • A background in brand or editorial design.

What's In It for You

  • A design system with solid technical foundations to build on.

  • Ownership of the visual direction across a full product suite.

  • Work with industry-leading experts across multidisciplinary design teams.

  • Weekly design critique with people who will push your work.

  • Hands-on AI work in the product and in how we build it.

  • A fast-growing scale-up where your ideas shape the product from day one.

  • Hybrid and flexible, in Dubai.

Ready to join us?

Apply with your CV and portfolio in English. Please include a short note on one project where you changed a product's visual language: what it looked like before, what you changed, and why. We read that part first.

Skills Required

  • Senior or lead-level product design experience with visual design as the strongest skill
  • Portfolio demonstrating visual systems and a clear visual identity
  • Experience building and maintaining a design system used by designers and engineers
  • Experience with motion and interaction design
  • Experience customizing or extending a code-based component library such as shadcn/ui, Radix, or Material UI
  • Ability to read HTML and CSS and understand how designs are implemented
  • Confidence presenting and defending design decisions to product managers and engineers
  • Full professional English proficiency
  • Based in or willing to relocate to Dubai
  • Hands-on experience with Claude Code or an equivalent agentic coding tool
  • Working understanding of LLMs and core AI concepts
  • Front-end development experience
  • Background in brand or editorial design
Am I A Good Fit?
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The Company
HQ: Dubai
222 Employees
Year Founded: 2013

What We Do

We believe everyone should be able to turn their knowledge into training—easily, quickly, and at scale. Why? Because your employees know your company best. They hold the company-specific knowledge that drives day-to-day success. And when they can share that knowledge, your whole organization grows stronger. That's why we built a user-friendly e-learning authoring tool that helps organizations unlock their teams' expertise. Today, over 50,000 people use Easygenerator to create e-learning tailored to their business. Whether you're in Learning & Development, HR, or any other department, you don't need design or technical experience to get started. You can share your knowledge from day one. That's why more than 2,000 companies use Easygenerator to democratize learning: Danone, Electrolux, Sodexo, and many more. As the first e-learning authoring solution to launch AI-powered course creation, we've kept our focus clear: help people quickly turn knowledge into training. With a little help from AI, course creation feels less like work and more like getting things done. It's working: we consistently win awards and earn top ratings on user-review platforms like G2. And because we want to make it as easy for our users as possible, when you need help, we're here. You can chat instantly with our support team—real people ready to assist you in over 120 languages.

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