Positioning & Narrative
- Develop clear, differentiated positioning that connects AI and risk intelligence capabilities to customer value.
- Build a unified narrative that resonates with business, technical, and executive audiences across industries.
GTM Strategy & Launch Excellence
- Lead go-to-market planning and execution for new capabilities and initiatives, ensuring consistent messaging across teams.
- Partner with Product, Sales, and Demand Gen to accelerate adoption and pipeline growth through data-backed storytelling.
Customer Marketing & Advocacy
- Create programs that turn customer outcomes into proof points—case studies, webinars, and community engagement.
- Partner with Customer Success to showcase measurable ROI and strengthen long-term customer relationships.
Competitive & Market Intelligence
- Maintain an expert view of the competitive and market landscape, identifying trends that shape our narrative.
- Provide insights, tools, and analyses that inform strategy and sharpen differentiation.
Sales & Field Enablement
- Equip GTM teams with concise, high-impact messaging, content, and enablement materials that win deals.
- Measure enablement success through adoption, win rates, and customer feedback.
What You Will Bring
- 7+ years (preferred) in B2B SaaS product marketing, with proven success in shaping narratives and launching complex products that drive measurable growth.
- Strong experience marketing AI-powered, analytics, or enterprise software solutions.
- Ability to distill technical depth into clear, persuasive storytelling for business audiences.
- Experience collaborating across Product, Sales, Customer Success, and Demand Generation to execute go-to-market strategies.
- Demonstrated success in customer marketing and advocacy, including building programs that highlight impact and outcomes.
- Excellent written and verbal communication, storytelling, and executive presentation skills.
- Familiarity with supply chain, manufacturing, or risk management domains is a plus but not required.
- Bachelor's degree in marketing, business or similar, or equivalent experience.
Why You Will Love It Here
- Shape a category-defining story: Lead the narrative for how Resilinc’s AI and risk intelligence solutions transform supply chain resilience and business continuity.
- Drive high-impact go-to-market execution: Partner across Product, Sales, and Demand Gen to translate innovation into adoption, revenue, and measurable customer outcomes.
- Turn customers into advocates: Showcase proof of value through compelling case studies, programs, and communities that highlight real-world ROI.
- Operate with purpose and autonomy: Join a mission-driven team where your strategic storytelling directly influences market leadership and company growth.
Top Skills
What We Do
Every year, tens of thousands of events – ranging from natural disasters to factory fires to health epidemics – shut down manufacturing and wreak havoc on global supply chains. We believe a resilient supply chain is good for everyone: it keeps product flowing, the world moving, and most importantly, people in their jobs.
Resilinc was founded with the purpose of strengthening global supply chains, making them resilient, sustainable, transparent, and secure. We do this via our technology-driven solutions, which create an ecosystem where organizations can collaborate with their suppliers and customers with a spirit of transparency and trust to acquire unmatched visibility into their multi-tier supply networks, and partner across tiers seamlessly to recover supply chains during disruptions.
Since our launch in 2010, Resilinc has defined the supply chain mapping, monitoring, and resiliency space and is widely considered the gold standard for supply chain resiliency, worldwide. With over 1 million supplier sites mapped encompassing over 4 million parts and raw materials, we are the first line of defense for our customers, helping them navigate supply disruptions.
Our early-warning alert system monitors and predicts potential disruptions across suppliers, sites, and materials; our platform enables them to collaborate closely with their suppliers; our historical data-backed insights give them options on appropriate actions to take. Always innovating, our AI-powered predictive solutions can predict delivery delays, price movements, and supply constraints for raw materials and commodities before they happen. Resilinc helps our customers protect revenue and turn supply chain risks into opportunities to gain a competitive advantage
