Senior Product Analyst

THE POSITION

The Senior Product Analyst will partner with web and lead platform teams to define success metrics, build and maintain dashboards, and analyze results of A/B tests to understand feature impact.
Reporting to the Sr Manager of Product Analytics, this role will grow to own the insights and recommendations for technology initiatives that touch the senior living side of our business.

Who you are:

You are a passionate, data-driven individual who enjoys digging into complex datasets. This role will be critical in measuring outcomes of high-priority technical initiatives, quantifying business impact, analyzing performance drivers, and communicating insights to cross-functional partners. Success in this role will be dependent on the product analyst’s ability to dive deep into the details, leverage statistical and technical skills, and remain nimble as priorities change.

What you will do:

• Conduct analysis of A/B tests, including hypothesis testing and setting variant decision rules

• Pre/Post analysis of product enhancements and platform upgrades

• Build and own tools to help track progress and enable decision making

• Own the insights and recommendations that will influence our products and future initiatives

• Work across teams to set up testing and understand technical initiatives prior to their release into production

Qualifications

• B.S. Degree in Computer Science, Data Science, Statistics or similar.

• 3-5 years of proven and successful analytics experience with a preference for experience in product analytics (i.e. A/B testing, experimentation, event tracking)

• Exceptional analytical and problem-solving capabilities, including ability to:

  • Identify the best data sources and conduct complex analyses with data across resources

  • Set up and interpret event tracking and conversion funnels

  • Leverage analytical tools to execute analysis

    • Excel required

    • Advanced proficiency in SQL

    • Proficiency in at least one of the following - Optimizely, Amplitude, GA4, Google Search Console

• Effective communicator able to translate complex analysis into insights and communicate results and recommendations

• Ability to work as part of a team, while driving individual goals

• Experience analyzing SEO or AIO a plus

Compensation

• Base Salary range: $105,000-$115,000

• Bonus: 10% of annual earnings

• Benefits:

  • 401(k) plus match

  • Dental Insurance

  • Health Insurance

  • Vision Insurance

  • Paid Time Off

A Place for Mom is committed to Diversity and Inclusion. We encourage diverse candidates to apply to this position.

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About A Place for Mom

A Place for Mom is the leading platform guiding families through every stage of the aging journey. Together, we simplify the senior care search with free, personalized support — connecting caregivers and their loved ones to vetted providers from our network of 15,000+ senior living communities and home care agencies.

Since 2000, our teams have helped millions of families find care that fits their needs. Behind every referral and resource is a shared goal: to help families focus on what matters most — their love for each other.

We’re proud to be a mission-driven company where every role contributes to improving lives. Caring isn’t just a core value — it’s who we are. Whether you’re supporting families directly or driving innovation behind the scenes, your work at A Place for Mom makes a real difference.

Our employees live the company values every day:

• Mission Over Me: We find purpose in helping caregivers and their senior loved ones while approaching our work with empathy.\

• Do Hard Things: We are energized by solving challenging problems and see it as an opportunity to grow.

• Drive Outcomes as a Team: We each own the outcome but can only achieve it as a team.

• Win The Right Way: We see organizational integrity as the foundation for how we operate.

• Embrace Change: We innovate and constantly evolve.

Additional Information:

A Place for Mom has recently become aware of the fraudulent use of our name on job postings and via recruiting emails that are illegitimate and not in any way associated with us. APFM will never ask you to provide sensitive personal information as part of the recruiting process, such as your social security number; send you any unsolicited job offers or employment contracts; require any fees, payments, or access to financial accounts; and/or extend an offer without conducting an interview.

If you suspect you are being scammed or have been scammed online, you may report the crime to the Federal Bureau of Investigation and obtain more information regarding online scams at the Federal Trade Commission.

All your information will be kept confidential according to EEO guidelines.

A Place for Mom uses E-Verify to confirm the employment eligibility of all newly hired employees. To learn more about E-Verify, including your rights and responsibilities, please visit www.dhs.gov/E-Verify.