We’re looking for an exceptional Senior PR & Influencer Manager to join MECCA on a 12-month fixed-term contract, stepping into a pivotal role leading MECCA’s earned media and influencer strategies across Australia and New Zealand. This is a unique opportunity to shape the storytelling behind one of the region’s most exciting beauty brands, partnering closely with media, creators, internal leaders, and our high-performing PR & Influencer team.
In this role, you will:
Lead MECCA’s PR & influencer strategies across brand campaigns, launches and business announcements.
Manage and mentor a passionate team across workflow, execution, collaboration and development.
Oversee media pitching, press coverage, talent partnerships, product mailers and event execution.
Build and nurture strong relationships with journalists, editors, influencers, content creators and brand partners.
Drive innovation in influencer, digital and press engagement while managing budgets and reporting.
What You Will Bring
We’re seeking a proactive, strategic and collaborative PR leader who loves beauty and thrives in a fast-paced environment. You’ll bring:
Significant experience (10+ years) in PR, influencer, partnerships or communications—ideally within beauty, fashion or lifestyle.
Strong media and influencer relationships, with proven success driving earned coverage and creator engagement.
Demonstrated ability to lead teams, manage workflow, influence stakeholders, collaborate cross-functionally and deliver best-in-class work.
Strong communication skills with the ability to craft compelling narratives and pitch effectively.
A solutions-focused mindset, exceptional organisation, and the initiative to drive results.
Experience within in-house roles, PR agencies, beauty journalism or digital marketing is highly regarded.
Your Life at MECCA
Whilst we are singularly focused on our #CustomerFirst mantra, we know that wouldn’t be possible without an incredible team that is guided by our MECCA values and motivated every day to be solutions-focused, innovative, collaborative and adaptable, and have a bit of fun along the way!
Some of our other team member benefits include:
Professional development programs and first-class digitised learning offering
Health and well-being initiatives
Reward and recognition programs
Access to bonus and incentive programs
Access to quarterly product allowance
Generous discount to spoil yourselves and your immediate family, as well as a generous product allowance, subject to company policy.
There are also so many other ways in which you’ll be made to feel part of the MECCA story as we love to celebrate, surprise and delight our team along the way.
To learn more about life at MECCA Brands, follow us on LinkedIn at MECCA Brands or @lifeatmecca and for all current opportunities, visit mecca.com.au/careers.
Please note that we will be reviewing applications and commencing recruitment in mid January 2026. In the meantime, we wish you a safe holiday season and can’t wait to review your application in the new year.
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What We Do
Since our very first day in 1997, our purpose has been to enable our customers to feel and look their best by offering them the world’s best line-up of beauty and skin-care brands (+ more), coupled with exceptional service. Fast forward to today, and we have over 5,000 MECCA team members across 100+ retail stores throughout Australia and New Zealand, a rapidly growing online business, two Distribution Centres, and a bustling Support Centre in the heart of Melbourne working to deliver on our purpose every single day. Our ongoing growth is fuelled by opening new stores and reaching new customers, launching new products, and harnessing the latest technology to constantly innovate and evolve our concepts, experiences, and service offerings. Whether you join MECCA in one of our Retail stores, our Support Centre or our Distribution Centre (DC), you will be an integral part of the MECCA family. Our Retail Store teams are known for their energy, passion and expertise; bringing MECCA to life and helping us deliver on our purpose across four unique concepts – MECCA Cosmetica, MECCA Maxima, MECCA and our online stores (mecca.com.au and meccabeauty.co.nz). Working in our Support Centre will give you the opportunity to be part of high-impact, cross-functional projects, where you will get to immerse yourself in cutting-edge technologies and market-leading innovations. Not only do we work with over 150 of the best global beauty brands, we also develop, produce and distribute MECCA’s very own signature line of products. From supply chain to digital design, from software development to strategy, and everything in between, we are looking for diverse people from all backgrounds to continually challenge our way of thinking. Last but certainly not least, our rapidly expanding DC teams are the backbone of our operations and are key to the delivery of a seamless customer experience through online fulfillment and ensuring our stores have the right products at the right time.
