Senior Platform Developer (Email Marketing)

Posted 23 Days Ago
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Toronto, ON, CAN
Hybrid
100K-120K Annually
Senior level
Marketing Tech
The Role
Lead design and delivery of Salesforce Marketing Cloud solutions, build email campaigns and automation (Journey Builder, Automation Studio, Email Studio), integrate SFMC with Salesforce and third-party systems, implement Cloud Pages with AMPscript/SSJS/HTML/CSS/JS, write and optimize SQL for segmentation, ensure data hygiene and compliance, and provide client-facing technical leadership.
Summary Generated by Built In
Company Description

The Klick Group—comprising Klick Health (including Klick Katalyst and btwelve), Klick Media Group, Klick Applied Sciences (including Klick Labs), Klick Consulting, and Klick Ventures—is an ecosystem dedicated to realizing the full potential of our people and clients in life sciences. Founded in 1997, we have offices in New York, Philadelphia, Saratoga Springs, Toronto, London, São Paulo, and Singapore. Consistently named a Best Managed Company, Most Admired Corporate Culture, and Great Place to Work, Klick is committed to fostering a high-performance, people-first culture with creativity, collaboration, innovation, and impact across everything we do.

About our Technology Craft

Our Technology Craft powers Klick’s innovation through platforms, products, and emerging technologies. This craft enables scale, efficiency, and experimentation across the business. Technology teams transform ideas into functional, future-ready solutions. Their work supports both client delivery and internal growth.

Job Description

Klick is seeking a dynamic and results-driven Senior Platform Developer on our Customer Experience Platform (CEP) team. This individual will oversee the execution and optimization of multi-channel marketing campaigns across a variety of platforms, with a focus on the Salesforce Marketing Cloud Engagement (SFMC) & Salesforce Data 360. The ideal candidate brings a unique mix of operational excellence and hands-on experience with enterprise-level clients and platforms.

The Senior Platform Developer is a client-facing role, responsible for leading discovery, planning activities and being hands-on and interfacing with other internal Klick teams for projects/new business opportunities to ensure successful deliveries.

This role requires a variety of skills, from a high degree of business acumen to strong and wide-reaching technical competence, with good organizational skills, and outstanding interpersonal skills in a client-centric environment.

What You’ll Do

  • Partner with internal stakeholders and business teams to design, document and build Salesforce Marketing Cloud solutions that align with business objectives and customer journey strategies.
  • Architect and implement automation workflows using Journey Builder, Automation Studio, and Email Studio to deliver personalized, timely, and compliant customer communications.
  • Integrate Salesforce with other internal and third-party applications using APIs, middleware, and web services (REST/SOAP).
  • Write and optimize SQL queries for data segmentation, transformation, and campaign targeting within SFMC’s Data Extensions.
  • Build and maintain Cloud Pages using HTML, CSS, JavaScript, and AMPscript for personalized landing pages, preference centers, and form experiences.
  • Configure and troubleshoot automations, triggered sends, and integrations across Marketing Cloud modules.
  • Collaborate with CRM, data, and integration teams to ensure accurate and secure data flows between SFMC, Salesforce CRM (Sales/Health Cloud), and other systems.
  • Maintain best practices for data hygiene, contact management, and compliance (CAN-SPAM, GDPR, HIPAA where applicable).
  • Act as a subject matter expert for Salesforce Marketing Cloud technologies, staying up-to-date with new features, best practices, and evolving use cases.
  • Develop a strong understanding of broader CRM martech ecosystems, including the role of platforms such as CDPs, data warehouses, integration layers, and service buses in enterprise client solutions.
  • Oversee the development and deployment of email marketing campaigns across marketing activation platforms, with a strong emphasis on Salesforce Marketing Cloud (Email Studio, Journey Builder, Automation Studio).
  • Have a strong understanding of how CRM ecosystems work and how the Salesforce Marketing Cloud works with the core Salesforce platform (i.e.: SFDC).
  • Provide hands-on leadership for key campaigns, offering guidance on complex campaign builds, personalization, dynamic content, and journey design.

Qualifications

Required:

  • 5+ years of experience in digital marketing operations, with an emphasis on email marketing.
  • Deep, hands-on demonstrated experience with Salesforce Marketing Cloud.
  • Strong understanding of email marketing best practices, compliance (e.g., CASL, CAN-SPAM), and data segmentation.
  • Excellent project management, communication, and client-facing skills.
  • Comfortable being both strategic and hands-on when required.
  • Certifications in Salesforce Marketing Cloud (e.g., Email Specialist, Administrator, Consultant).
  • Familiarity with HTML/CSS, AMPscript, SSJS, SQL for data queries.

Desired:

  • Experience in Salesforce Data 360 is considered an asset.
  • Experience in other ESP/Marketing Automation Platforms (e.g., Marketo, Klaviyo, HubSpot..etc), CRMs, or any other Salesforce Products is considered an asset.
  • Experience working within regulated industries such as pharmaceutical, life sciences, or financial services is considered an asset.

Additional Information

This role is backfilling a vacancy at Klick. The base salary range for this position is between CAD $100,000 - $120,000. The final amount offered will be determined based on several factors such as a candidate's work location, their unique skill set, education, and prior work experience.

#LI-TH1 #LI-Hybrid

Our Commitment to Inclusion

Klick is consciously creating a culture where everyone can thrive and grow in their careers. We believe that our best work comes from our diverse backgrounds, perspectives, and skills. We strongly encourage members of historically underrepresented communities to apply, including Black people, Indigenous peoples, and other people of color, people with disabilities, people from gender and sexually diverse communities and people with intersectional identities. We're also committed to developing an inclusive, barrier-free recruitment process and work environment. Should you require any accommodation, please contact us at [email protected] and we will work with you to meet your accessibility needs and ensure you have a positive experience.

Skills Required

  • 5+ years experience in digital marketing operations with emphasis on email marketing
  • Deep, hands-on demonstrated experience with Salesforce Marketing Cloud
  • Strong understanding of email marketing best practices and compliance (CASL, CAN-SPAM, GDPR, HIPAA where applicable)
  • Excellent project management, communication, and client-facing skills
  • Comfortable being both strategic and hands-on
  • Certifications in Salesforce Marketing Cloud (Email Specialist, Administrator, Consultant)
  • Familiarity with HTML and CSS
  • Experience with AMPscript
  • Experience with Server-Side JavaScript (SSJS)
  • Experience writing and optimizing SQL queries for segmentation and data transformations
  • Experience with Salesforce Data 360
  • Experience with other ESP/Marketing Automation platforms (Marketo, Klaviyo, HubSpot)
  • Experience working within regulated industries (pharmaceutical, life sciences, financial services)
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The Company
HQ: Toronto
1,408 Employees
Year Founded: 1997

What We Do

Klick is over 1000 people passionate about life sciences, dedicated to doing things differently. Since 1997, we’ve been a commercial partner laser focused on developing, launching, and supporting life sciences brands to maximize their full market potential.

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