At Blueground, we believe that when your base is reliable, the world opens up. That’s why we’re building the world’s leading platform for living.
Every year, 350 million people move between cities—yet today’s housing options haven’t caught up with the needs of this modern, mobile generation. Blueground was built to change that.
With 40,000+ homes across the globe, available for stays from a few days to a year or more, we’re just getting started. We’re on an exponential growth path to redefine living and create an entirely new category. Our edge? Powerful proprietary tech, operational excellence, and a team that executes with speed and discipline.
Our culture is grounded in five principles:
- Guests First – Every decision starts with their experience.
- Move Fast – We value speed, momentum, and action.
- Dive In – The magic is always in the details, and we go deep.
- Embrace Change – Change isn’t a disruption; it’s how we grow.
- Keep It Honest – Transparency accelerates progress—and strengthens relationships.
If you’re ready to do the best work of your life and help reshape how the world lives, we’d love to meet you.
Are you an enthusiastic multi-tasker with attention to detail, strong analytical skills and a can-do attitude? We are looking for a Senior Performance Marketing Strategist to join one of the fastest-growing startups with exposure to many international markets.
Job responsibilities:
- Create, monitor and optimize paid marketing campaigns against a set of KPIs across various channels and networks: search, paid social, display, native, programmatic, etc. following strict deadlines.
- Managing weekly/monthly costs and budgets against targets to ensure the lean and efficient growth of marketing channels.
- Work with the team leader on establishing a top marketing tech stack (Google Analytics configuration, data accuracy improvements etc) that will support our performance optimization efforts.
- Liaise with various stakeholders (sales, pricing, etc) in order to understand the business context and strategic changes needed on the performance marketing side in order to support the wider company goals.
- Contribute to the automation efforts of all paid channels to drive scalable growth.
- Generate ad hoc reports and maintain internal dashboards in order to identify potential opportunities and areas of improvement regarding campaign performance.
Requirements & Qualifications :
- At least 3-4 years of experience in Digital Performance Marketing, preferably in an eCommerce environment or agency side.
- Advanced user of Microsoft Excel and Google Analytics.
- Deep knowledge in at least 2 of the following channels: SEM, Display or Paid Social.
- Strong data analysis skills & comfortable working with large data sets on a regular basis.
- Degree in Business/Marketing/Engineering/IT/Science from a top tier University/College.
- Excellent written and spoken English.
- Attention to detail and ability to meet strict deadlines.
- Good organizational skills including prioritizing, time management and multitasking.
- Great communicator, friendly and approachable.
What we offer :
Benefits
- Competitive salary & annual performance bonus
- Flexible paid time off
- Group Health Insurance program
- Enhanced parental leave
- Path to stock options
- An unparalleled experience in an entrepreneurial, yet structured environment.
- Access to resources for professional and personal development (training, workshops, certifications etc).
- Steep learning curve as you will be exposed to different geographies and initiatives.
- Flexible work environment through our Blueground Nomads employee mobility program
- Complimentary accommodation in Blueground locations. Think summer in Greece and winter in LA!
Skills Required
- 3-4 years of experience in Digital Performance Marketing (preferably eCommerce or agency)
- Advanced user of Microsoft Excel
- Advanced user of Google Analytics
- Deep knowledge in at least 2 channels: SEM, Display, or Paid Social
- Strong data analysis skills and comfort working with large datasets
- Degree in Business, Marketing, Engineering, IT, or Science from a top-tier university/college
- Excellent written and spoken English
- Attention to detail and ability to meet strict deadlines
- Good organizational skills including prioritizing, time management, and multitasking
- Strong communication skills; friendly and approachable
What We Do
Blueground is a global PropTech company that operates a curated network of thousands of quality, turnkey homes in sought-after neighborhoods around the globe, making them available for stays of a month or longer. We search for the best properties in cities all around the globe. Our design team transforms these spaces into homes. We then offer these apartments to guests looking for a new place to live without any of the hassle of moving. But we don’t stop there. We back each apartment with 24/7 support. With Blueground, a client can book an apartment today and move in tomorrow, stay for a few months or even a few years, and easily move out or into another apartment.
Why Work With Us
We aim to create an environment where everyone feels heard and comfortable to be themselves.
Gallery
