Senior Performance Marketing Specialist (Search)

Reposted 2 Days Ago
Be an Early Applicant
3 Locations
In-Office or Remote
Senior level
Fintech • Payments • Financial Services
The Role
Manage and optimize Google and Bing Search campaigns to maximize ROI through strategic management, data analysis, and advanced automation. Drive performance improvements and communicate insights to stakeholders.
Summary Generated by Built In

At Bondora, our mission is clear: to empower people to enjoy life more while alleviating the stress of managing finances. Founded in 2008, Bondora has proudly served a diverse community of over 1 million customers for an impressive 16 years.

As a rapidly growing financial technology company, we’re reaching new heights with a bold vision. We’re set to acquire a banking license, unlocking a world of possibilities for our customers. Our investment product is available Europe-wide, and we’re actively expanding our loan product footprint to 11 new countries.

Join us on this journey and let’s build the future of finance together!

What is this role about?

Bondora is seeking an analytical and data-driven Senior Performance Marketing Specialist to manage and optimise Google and Bing Search campaigns. This role focuses on maximising paid search ROI through strategic campaign management, continuous testing, and advanced automation. The ideal candidate will possess strong analytical skills and a passion for leveraging data insights to drive performance, directly impacting Bondora’s growth in competitive markets.

Your main responsibilities will be:

  • Lead and optimise Google and Bing Search campaigns across multiple markets, aligning with performance objectives and maximising ROAS.
  • Analyse campaign data to identify trends, optimise bids and budgets, and apply advanced automation tools (e.g., Google Ads API/scripts) for streamlined management and reporting.
  • Conduct in-depth keyword research, audience targeting, and A/B testing of bid strategies, ad copy, and landing pages to improve conversion rates.
  • Implement and monitor conversion tracking and attribution models, ensuring data accuracy using Google Tag Manager and third-party tools. Work closely with tech and analytics teams to refine tagging, user tracking, and predictive modelling for enhanced performance insights.
  • Regularly monitor and report campaign performance, translating complex data into actionable insights for stakeholders and driving strategy adjustments.
  • Keep up-to-date with Google Ads, Microsoft Ads, and industry advancements, leveraging new tools and features to maximise campaign effectiveness.
What would ensure success in this role?
  • Proven expertise in data analysis, ideally with a degree in Data Science, Economics, or a related field (or equivalent professional experience). Strong skills in interpreting and leveraging data insights to drive performance improvements are essential.
  • Minimum 5 years of experience managing large-scale Google Ads Search campaigns (budget €100k+ monthly); experience with Bing Search Ads is a plus.
  • Deep knowledge of search advertising, keyword optimization, and conversion rate optimization through A/B testing.
  • Skilled in Google Ads, Google Analytics 4, Looker Studio, Google Tag Manager, and advanced data tools (Excel, SQL).
  • Proven experience with automation tools (e.g., Google Ads API/scripts) and a strong focus on experimentation and continuous improvement.
  • Ability to extract insights from complex data and communicate effectively with technical and non-technical stakeholders.
  • Experience in financial or lead generation sectors (in-house or agency) is an advantage.
What can you expect at Bondora? 
  • Contribute to Bondora’s ambitious goal of reaching 1BN in revenue. Your skills and efforts will directly impact our growth trajectory and shape the future of our company.
  • Our employees deserve the best. We recognize our people with a competitive salary and a generous benefits package (5 weeks of vacation, private healthcare compensation, hobby grant, mental healthcare support, share options and much more!)
  • We provide an environment that encourages your personal and professional growth. As we constantly evolve and innovate, you’ll have endless opportunities (and budget) to expand your skills and skyrocket your career.
The next steps

If you have the guts, ideas, and a team vision, apply now! 

Our hiring process: 

  • Meet our Recruiter: Your first interview with Iryna will give you the chance to share your experiences and aspirations. 
  • Assessments: Complete our personality and logic assessments in Alva platform to showcase your strengths.
  • Collaborate with your future manager - Meril, Performance Marketing Manager 
  • Put your skills to the test: Tackle a home task to present your skills. 
  • Sync with Elis, Head of Acquisition to discuss the home assignment.
  • Visit our office to meet stakeholders on Team DNA interview, showcasing your expertise.
  • The celebration begins: If the stars align, receive an offer to join the Bondora team! 

 

Join our team of Bondorians, and let's make it happen!

If you'd like to read how Bondora collects, uses, and protects your personal data during recruitment, please see here.

Top Skills

Bing Ads
Excel
Google Ads
Google Analytics 4
Google Tag Manager
Looker Studio
SQL
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The Company
HQ: Tallinn, Harjumaa
189 Employees
Year Founded: 2008

What We Do

Established in 2008, Bondora proudly serves nearly 1 million customers worldwide. And our goal is to help millions more improve their financial situation with our online personal finance services.

Working at Bondora means you're always learning, creating solutions, and building something meaningful. We keep things simple, take ownership, and work as a team toward our collective goals.

We know when to work hard to get things done, but we also know when to relax and have fun! Talented people working together can change the world, and that's what we want to do.

Join our team of superheroes, and let's make it happen

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