Senior Performance Marketing Manager - SEO/AEO

Posted 3 Days Ago
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Phoenix, AZ, USA
In-Office
Senior level
AdTech
The Role
Lead execution of SEO and Answer Engine Optimization (AEO) strategies, conducting technical audits, keyword and AI research, content briefs, and performance analysis. Collaborate with cross-functional teams to prioritize and implement SEO/AEO recommendations, monitor organic performance with analytics tools, and translate technical findings into actionable roadmaps tied to business goals.
Summary Generated by Built In

Our SEO/AEO specialist (called Performance Marketing Manager) plays a key role in executing and optimizing organic strategies that improve search visibility, answer engine presence and measurable client outcomes. This mid-level role partners with strategists, designers, developers, copywriters and clients to translate business goals into clear SEO/AEO recommendations.

Noble is looking for a highly authentic and collaborative contributor who takes immense pride in delivering polished, high-quality work aligned with overarching client strategies. Combining analytical rigor with proactive curiosity, they excel at spotting patterns, identifying hidden opportunities, and raising the sharp questions that keep teams ahead of the curve. They seamlessly translate technical complexity into clear, actionable advice that builds lasting trust—proving they can easily juggle multiple priorities while making everyone look good.

CORE RESPONSIBILITIES:Search & AI Strategy Execution 
  • Contribute to SEO and Answer Engine Optimization (AEO) strategies for assigned clients by translating client goals, audience behavior, search intent and performance data into practical recommendations.
  • Own day-to-day SEO/AEO deliverables with rigor, polish and clear rationale, including audits, content briefs, analysis, reporting inputs and optimization recommendations that help the team move work forward.
  • Collaborate with content, development, analytics, paid media, account and strategy teams to ensure SEO/AEO recommendations are actionable, integrated and tied to broader marketing plans.
Content
  • Conduct keyword, topic, intent, SERP, competitor and AI research to identify content gaps, entity and authority opportunities and visibility risks across traditional search and AI platforms.
  • Understand how AI models understand, summarize, cite and recommend brands and translate analysis into identified patterns, source/citation gaps and recommended actions.
  • Support offsite integration strategies by researching social media, citations, digital PR, partnership, other cross-channel signals that influence organic visibility and AI visibility.
Technical
  • Audit technical SEO issues including crawlability, indexation, internal linking, URL structure, redirects, canonicalization, XML sitemaps, robots directives, page speed/Core Web Vitals, mobile usability, JavaScript rendering and schema markup.
  • Analyze and translate technical findings into prioritized roadmaps that balance business impact, user value, level of effort, development dependencies and performance risk.
  • Identify and implement structured data, metadata, internal linking and content enhancements that improve search engine and answer engine understanding, eligibility for rich results and alignment with user intent.
Data Analysis
  • Monitor organic performance using platforms such as GA4, Google Search Console, Data Studio, and rank/visibility tools to surface signals early and clearly explain what changed, why it matters and what to do next.
OUR IDEAL CANDIDATE:
  • Operates with consistency, curiosity and care, taking pride in well-constructed and high-quality work.
  • Brings a detail-driven mindset to every deliverable, showing rigor, polish and a clear understanding of how the work ladders up to client goals and the larger strategy.
  • Spots patterns, red flags, performance shifts and hidden opportunities early, asking sharp questions to help the team make better decisions.
  • Connects the why to the now by translating technical depth and precision into clear, actionable recommendations that build trust with clients and internal teams.
  • Stays prepared, engaged and accountable while managing multiple priorities and contributing to a stronger quality baseline for the team.
REQUIRED EXPERIENCE & SKILLS:
  • 3+years of digital marketing experience with a primary focus on SEO; agency or multi-client experience preferred.
  • Bachelor's degree in a related field or equivalent experience considered.
  • Hands-on understanding of SEO fundamentals across technical SEO, content strategy, internal linking, structured data, information architecture and offsite authority.
  • Working knowledge of AEO concepts, including entity signals, source/citation analysis, conversational query behavior and how content may be interpreted by AI models and answer engines.
  • Ability to audit technical SEO issues and explain their impact in plain language to cross-functional teams and clients.
  • Demonstrated ability to prioritize recommendations using impact/effort, business goals, dependencies and performance data.
  • Strong analytical, research, written and verbal communication skills, with the ability to turn data and observations into clear next steps.
  • Comfort using GA4, Google Search Console, Excel/Google Sheets, Looker Studio, crawling tools such as Screaming Frog, and SEO research/ranking platforms and CMS platforms.
  • Working knowledge of HTML, CSS, JavaScript rendering considerations, and schema markup.
  • Detail-driven, consistent, curious and prepared; someone who takes pride in accurate work, surfaces risks early and helps the team produce stronger outcomes.
  • Ability to manage multiple assignments and deadlines while staying organized, collaborative and accountable.
Why You’ll Love Working Here
  • Innovative clients like Travel Nevada, Visit Lake Tahoe, and Yodlee
  • Creative impact where you’ll help shape digital experiences that matter
  • Local passion, global standards - we dream big while staying grounded in our Nevada roots
  • Exceptional benefits and time-off policy:
    • Two fully paid companywide weeks off annually (July & December)
    • Start with 10 vacation days + 5 paid sick & safe days + all company holidays
  • Growth-minded culture:
    • Regular guest speakers, seminars, and team roundtables
    • Support for your continued professional development
If You’re Chosen
  • You must pass Noble’s background and reference checks, as well as provide documentation of your legal right to work in the U.S. without sponsorship. We participate in eVerify.
  • You must be able to work full-time, primarily during Noble’s core business hours of 8:30 a.m. to 5:30 p.m. Pacific Time, Monday through Friday.
  • We prefer Nevada-based applicants, but...
    • We may also consider those in California, Arizona & Washington, assuming you are available to travel if needed.
    • Travel is typically once per quarter for Production & Operations and may be once per month for Leadership, Sales, Account Manager & Project Manager roles.
  • Most Leadership, Sales and Account Manager roles must qualify as someone who drives on behalf of Noble Studios, which requires a valid state Driver’s License, 2+ years of driving experience, a clean driving record, and at least $100,000/$30,000 bodily injury and $100,000 property damage auto insurance coverage.
About Noble Studios

Noble Studios is a Nevada-grown creative digital performance marketing agency with offices in Reno, Las Vegas and Bristol, U.K., specializing in brand strategy, digital marketing strategies, web development, SEO, paid digital media, creative and content development and social media. Since 2003, the company has completed work for international brands such as Google, Disney, Travel Nevada, Tahiti Tourisme, Yosemite Mariposa County, Autodesk, Adobe, Genome Medical, Medcor and more. Noble has been honored to be recognized as one of Ad Age's “Best Places to Work 2026” and by Inc. as a “Best in Business – Advertising.” Noble Studios is an approved Google Partner and HubSpot Solutions Partner.

We welcome candidates of all backgrounds and experiences. Our success is built on diverse perspectives and ideas and we’re committed to maintaining an inclusive environment where everyone can thrive.

Apply now and help us craft exceptional digital experiences!

Skills Required

  • 3+ years of digital marketing experience with a primary focus on SEO
  • Agency or multi-client experience
  • Bachelor's degree in a related field or equivalent experience
  • Hands-on understanding of SEO fundamentals across technical SEO, content strategy, internal linking, structured data, information architecture and offsite authority
  • Working knowledge of AEO concepts, including entity signals, source/citation analysis, conversational query behavior and AI model interpretation
  • Ability to audit technical SEO issues and explain impact to cross-functional teams and clients
  • Demonstrated ability to prioritize recommendations using impact/effort, business goals, dependencies and performance data
  • Strong analytical, research, written and verbal communication skills
  • Experience using GA4, Google Search Console, Looker Studio (Data Studio), Excel/Google Sheets
  • Experience with crawling tools such as Screaming Frog
  • Familiarity with SEO research/ranking platforms and CMS platforms
  • Working knowledge of HTML, CSS, JavaScript rendering considerations, and schema markup
  • Detail-driven, consistent, curious, and able to produce accurate, high-quality work
  • Ability to manage multiple assignments and deadlines while staying organized, collaborative and accountable
  • Pass background and reference checks and provide documentation of legal right to work in the U.S. without sponsorship (eVerify)
  • Ability to work full-time during Noble's core business hours (8:30 a.m. to 5:30 p.m. Pacific Time)
  • Availability to travel if needed (regional travel expectations)
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The Company
HQ: Reno, Nevada
57 Employees
Year Founded: 2003

What We Do

LET’S BE BETTER EVERY DAY We’re a creative digital performance marketing agency that helps passionate organizations achieve inspiring results. Everything we create, from digital strategies to brands, websites and digital marketing programs, is designed to keep improving. We do this through custom-crafted solutions. Because real digital impact requires original craft. That’s creative digital performance. Since 2003, we’ve worked with international brands such as Autodesk, Google, Newport Beach & Co., Santa Monica Travel and Tourism, Tahiti Tourisme, University of California, Yosemite, and more. We’re an approved Google Analytics Certified Partner (GACP) and Premier Google Partner. In 2014, we were recognized as Nevada’s Small Business of the Year by the U.S. Small Business Administration. And for five years in a row, Inc. magazine has recognized us on its annual Inc. 500|5000 list of the nation's fastest-growing private companies, putting us in the Inc. 5000 Hall of Fame.

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