Senior Creative Designer (Performance Marketing)

Posted One Month Ago
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London, Greater London, England, GBR
Hybrid
Senior level
Consumer Web • Fintech • Payments • Financial Services
The Role
Design and produce high-performing paid social and YouTube creative (static, video, carousel, UGC-style) with a direct-response mindset. Lead testing plans, iterate from performance data, work within FCA compliance, scale production with modular systems and AI tools, and partner with Growth, Product, Brand, Compliance and Analytics to drive acquisition and conversion.
Summary Generated by Built In

We are Creditspring, a new way of borrowing that focuses on its members and provides them with safe and efficient short-term financial products.

We're a fast-growing FCA-regulated consumer credit company. We have members, not customers and we take a lot of pride in that!

As one of the UK’s only subscription finance company in the market, we truly have a unique value proposition. Our mission is very clear; to improve the financial stability and resilience of our members. We do this through the products we provide, the partnerships we have, and our educational content. We want our members, and everyone in the UK to be able to better manage their finances and steer them away from high-cost, unregulated credit options.

About the role

At Creditspring, creative isn't just about making things look good. It's one of our biggest growth levers. We're looking for a Senior Designer who understands how to create work that drives acquisition, learning and commercial impact.

You'll make the paid social ads that bring in new members, across Meta, TikTok and YouTube: statics, video, carousels, UGC and creator content. You'll ship a lot, test properly, and let the results decide what you make next.

You'll work day to day with Growth, who own spend and targeting, and with Compliance, who sign off everything we publish. Getting persuasive work through FCA review is a real skill, and we are looking for someone who's excited to master this.

Paid ads are your main focus, but occasionally your time will go to wider design projects: decks, brand and internal projects, and CRM emails, sometimes a full flow redesign like our recapture series. This work comes in bursts, so you'll enjoy switching between fast iteration and bigger, crafted pieces.

Responsibilities

  • Regular concept creation and iteration; understand the results, share what you learned, and use it for the next round

  • Plan tests with Growth that change one thing at a time: hook, message, visual, offer or CTA

  • Make TikTok work that feels native, not resized Meta ads (creators, trends, sound on, Spark Ads)

  • Build templates and modular systems so we can make high quality variants, quickly

  • Use AI tools where they speed things up, and know where they don't

  • Challenge weak briefs and influence stakeholders using evidence rather than opinion

What can you expect from your first 6 months?

By six months, you'll have taken ownership of the paid social testing roadmap across Meta and TikTok, built a template library the team is actually using to ship variants faster, and found a working rhythm with Compliance that gets persuasive creative through review without slowing the pipeline down.

What you'll need to succeed

  • 5+ years’ experience creating high-performing paid social and YouTube creative across a variety of formats.

  • Strong understanding of direct response marketing, creative testing, and conversion optimisation.

  • Experience in financial services or another regulated industry where compliance is part of the creative process is a plus.

  • A strong portfolio demonstrating measurable commercial impact, not just visual quality.

  • Experience using AI tools and scalable creative systems to accelerate production.

  • Excellent communication and stakeholder management skills, with the confidence to influence senior stakeholders across multiple disciplines.

  • Ability to switch between paid social work streams and wider design projects as and when required.
    Don’t meet all the listed requirements? Research shows that women and people of underrepresented groups often don't apply for jobs unless they're 100% qualified. As an equal opportunities employer, we know that diversity is a key part of our teams' successes - so if your experience doesn’t fit perfectly but this role excites you, we’d love for you to apply. We’re committed to Creditspring being an inclusive environment where employees feel welcomed, valued and listened to; we want you to thrive as your true self.
    Please note that the People Team is contactable only via [email protected]. Unsolicited emails to other team members will not be actioned

Skills Required

  • 5+ years creating high-performing paid social and YouTube creative across various formats
  • Strong understanding of direct response marketing, creative testing, and conversion optimisation
  • Proven portfolio demonstrating measurable commercial impact
  • Experience producing static, video, carousel, and UGC-style assets for Meta, TikTok and YouTube
  • Experience using AI tools and scalable creative systems (modular templates) to accelerate production
  • Excellent communication and stakeholder management skills with confidence influencing senior stakeholders
  • Experience in financial services or another regulated industry where compliance informs creative
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The Company
HQ: London
146 Employees
Year Founded: 2016

What We Do

Creditspring is a UK-based, FCA-regulated fintech company that provides a subscription-based credit model. Their mission is to improve financial health by offering transparent, interest-free personal loans to help members manage unexpected expenses without the risk of debt spirals. They focus on providing affordable, short-term credit with clear repayment terms and no hidden fees, aiming to support borrowers who might otherwise struggle with traditional high-cost lending options.

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