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The Role
Leads patient engagement strategy and execution across immunology and broader market priorities. Responsibilities include disease education, patient activation, content framework development, digital patient solution optimization, stakeholder coordination, external partner management, program performance monitoring, and compliance oversight. Translates patient insights into practical engagement strategies and innovative solutions while collaborating with medical, commercial, digital, legal, compliance, patient groups, and vendors.
Summary Generated by Built In
ROLE SUMMARY:
This role will be responsible for patient engagement strategy and execution across Immunology and broad market priorities, with a focus on public disease education and communication programs, patient activation and interaction initiatives, patient education content system development, digital patient solution development and optimization, and innovative patient projects in new disease areas. The role will work closely with medical, commercial, digital, legal, compliance and external partners to improve disease awareness, patient understanding and engagement throughout the patient journey.
ROLE RESPONSIBILITIES:
QUALIFICATIONS AND REQUIREMENTS:
Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.
To learn more about acceptable and prohibited uses of AI during the recruitment process, please review our candidate AI-use guidelines available on Pfizer Careers .
Marketing and Market Research
This role will be responsible for patient engagement strategy and execution across Immunology and broad market priorities, with a focus on public disease education and communication programs, patient activation and interaction initiatives, patient education content system development, digital patient solution development and optimization, and innovative patient projects in new disease areas. The role will work closely with medical, commercial, digital, legal, compliance and external partners to improve disease awareness, patient understanding and engagement throughout the patient journey.
ROLE RESPONSIBILITIES:
- Design and execute public disease education and communication programs to increase disease awareness and support patient activation.
- Plan and manage patient activation and engagement initiatives across online and offline channels, ensuring strong patient interaction and program execution.
- Build and maintain a patient education content framework, including disease education themes, patient journey-based content and engagement materials.
- Develop and optimize digital patient solutions, working with digital, medical, commercial, legal and compliance teams to enhance patient experience and engagement efficiency.
- Explore innovative patient engagement models in new disease areas and translate patient insights into actionable solutions.
- Coordinate external partners, academic associations, patient groups and third-party vendors to deliver patient engagement projects in a compliant and effective way.
- Monitor program performance, collect patient insights and continuously optimize project design, content and execution model.
- Ensure all patient engagement programs are conducted in accordance with Company policies, SOPs, Pfizer Values and regulatory guidelines with the highest integrity.
QUALIFICATIONS AND REQUIREMENTS:
- Bachelor's Degree required . Advanced degree preferred. Background in commercial, pharmaceutical, healthcare, digital health or patient education is preferred.
- 5-8 years of experience in healthcare industry, with experience in patient engagement, disease education, digital programs or communication projects preferred.
- Strong project management and execution capability, with proven ability to manage multiple internal and external stakeholders.
- Solid understanding of patient journey , patient insights and patient education needs.
- Ability to translate patient insights into practical engagement strategies, content systems and digital solutions.
- Strong communication , collaboration and influencing skills across cross-functional teams and external partners.
- Demonstrated strong commitment to integrity, compliance and patient-centric values.
Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.
To learn more about acceptable and prohibited uses of AI during the recruitment process, please review our candidate AI-use guidelines available on Pfizer Careers .
Marketing and Market Research
Skills Required
- Bachelor's degree
- 5-8 years of healthcare industry experience
- Strong project management and execution capability
- Ability to manage multiple internal and external stakeholders
- Understanding of patient journeys, patient insights, and patient education needs
- Ability to translate patient insights into engagement strategies, content systems, and digital solutions
- Strong communication, collaboration, and influencing skills
- Commitment to integrity, compliance, and patient-centric values
- Advanced degree
- Background in commercial, pharmaceutical, healthcare, digital health, or patient education
- Experience in patient engagement, disease education, digital programs, or communication projects
What the Team is Saying
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Pfizer
Pfizer Compensation & Benefits Highlights
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Healthcare Strength — Healthcare coverage is described as comprehensive, with multiple plan options, dental and vision, mental-health services, telehealth, and eligible Pfizer medications at no cost. Family-building benefits such as infertility treatment, adoption, and surrogacy support further reinforce the offering.
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Retirement Support — Retirement support includes a 401(k) with employer matching plus an additional company retirement contribution, alongside access to financial-planning resources. This combination is positioned as a meaningful part of total rewards.
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Leave & Time Off Breadth — Paid time off includes 15 holidays, three to six weeks of vacation depending on service, and the option to purchase additional vacation weeks, plus dedicated caregiver-leave days. Twelve weeks of paid parental leave and backup care resources add flexibility for family needs.
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The Company
What We Do
Our purpose ensures that patients remain at the center of all we do. We live our purpose by sourcing the best science in the world; partnering with others in the healthcare system to improve access to our medicines; using digital technologies to enhance our drug discovery and development, as well as patient outcomes; and leading the conversation to advocate for pro-innovation/pro-patient policies.
Why Work With Us
We are the inventors, the problem solvers, the big thinkers — those who surmount any hurdle to deliver breakthrough medicines to the people who are counting on them the most.
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Hybrid Workspace
Employees engage in a combination of remote and on-site work.
Typical time on-site:
2.5 days a week
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