We are hiring a performance and data driven Senior Paid Social Executive to join our eCommerce Marketing team! Based from NEXT Head Office in Enderby, Leicestershire with great benefits such as staff discount, company bonus and more!
The Role:
Paid Social is a fundamental pillar of our digital expansion strategy in the UK. As a Senior Paid Social Executive, you will be responsible for planning, execution and scaling performance campaigns that hit company revenue targets and deliver profitable returns. You will report directly to the Paid Social Lead and will drive channel performance across key growth platforms including TikTok, Pinterest and Reddit in the UK.
As the resident paid social expert, you will combine sharp analytical rigour with strong platform execution, identifying optimisation levers, testing creative formats and refining targeting strategies to continuously push these channels forward.
What You’ll Take On:
- Plan, build and optimise performance campaigns across TikTok, Pinterest, and Reddit to consistently meet and exceed business KPIs.
- Continuously analyse performance metrics, perform data analysis and execute granular daily/weekly optimisations (bidding, budgeting, audience segmentation and placement performance) to maximise return on ad spend.
- Support the planning and manage the execution of robust testing frameworks. Conduct structured channel tests, including conversion lift studies, audience segmentation and creative tests.
- Work alongside internal data science, and finance teams to validate measurement, monitor incrementality and accurately assess channel efficiency.
- Oversee day to day channel performance with our media agency and nurture direct relationships with TikTok, Pinterest and Reddit account teams to unlock beta access, platform features and competitive benchmark insights.
- Deliver regular, transparent performance updates. Translate raw campaign data into clear executive insights and actionable growth recommendations for senior leadership.
- Keep pace with evolving user behaviours across paid social advertising channels. Work closely with channel partners to secure alpha and beta testing.
What You’ll Bring:
- Proven years of hands-on experience managing paid social performance campaigns, with a strong history of scaling budgets and delivering profitable growth.
- An agency background or in-house experience within the eCommerce / Retail environment is preferred.
- Proficient with Ads Managers across channels (TikTok, Pinterest, Reddit).
- A strong understanding of analytics/attribution tools, supported by a broad social media understanding.
- Highly numerical with an eye for data. You know how to dissect metrics, spot trends in large data sets, and translate data into smart optimisation decisions with support from our data science team.
- Have a baseline understanding of platform tagging, pixel management and Conversion API integrations.
- High attention to detail with a logical, problem solving mindset when troubleshooting campaign delivery, pixel setups, or audience overlap.
- Ability to build productive relationships with internal teams, external agency partners, and channel representatives.
- 25% off most NEXT, MADE*, Lipsy*, Gap* and Victoria's Secret* products (*when purchased through NEXT)
- Company performance based bonus
- Sharesave scheme
- On-site Nursery available; OFSTED outstanding in all areas
- 10% off most partner brands & up to 15% off Branded Beauty
- Early VIP access to sale stock
- Access to fantastic discounts at our Staff Shops
- Restaurants with great food at amazing prices
- Access a digital GP and other free health and wellbeing services
- Free on-site parking
- Financial Wellbeing - Save, track and enhance your financial wellbeing
- Apprenticeship - Grow and develop on the job whilst gaining a qualification
- Direct to Work - Discount online and instore, collect your items the next day for free from your place of work or local store
- Support Networks - Access to Network Groups to empower and celebrate each other
- Wellhub - Discounted flexible monthly gym memberships, with apps, PT sessions and more
Skills Required
- Proven hands-on experience managing paid social performance campaigns and scaling budgets for profitable growth
- Proficiency with TikTok, Pinterest, and Reddit Ads Managers
- Strong understanding of analytics and attribution tools
- Broad understanding of social media
- Strong numerical and data analysis skills, including interpreting large datasets and campaign metrics
- Baseline understanding of platform tagging, pixel management, and Conversion API integrations
- High attention to detail and logical problem-solving skills for campaign delivery, pixel, and audience issues
- Ability to build productive relationships with internal teams, agencies, and platform representatives
- Agency or in-house experience in an eCommerce or retail environment
What We Do
BD is one of the largest global medical technology companies in the world and is advancing the world of health by improving medical discovery, diagnostics and the delivery of care. The company supports the heroes on the frontlines of health care by developing innovative technology, services and solutions that help advance both clinical therapy for patients and clinical process for health care providers. BD and its 65,000 employees have a passion and commitment to help improve patient outcomes, improve the safety and efficiency of clinicians’ care delivery process, enable laboratory scientists to better diagnose disease and advance researchers’ capabilities to develop the next generation of diagnostics and therapeutics. BD has a presence in virtually every country and partners with organizations around the world to address some of the most challenging global health issues. By working in close collaboration with customers, BD can help enhance outcomes, lower costs, increase efficiencies, improve safety and expand access to health care. In 2017, BD welcomed C. R. Bard and its products into the BD family. For more information on BD, please visit bd.com.



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