Senior Media Planner

Posted 7 Days Ago
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Pathum Wan, Bangkok
5-7 Years Experience
AdTech • Marketing Tech
The Role
Seeking a Senior Media Planner to interpret communication strategies, conduct research, identify consumer insights, prepare communication plans, and demonstrate management skills. Bachelor's or Master's degree in relevant fields and 5 years of experience in media agency required.
Summary Generated by Built In

Company Description

A wholly-owned subsidiary of Paris-based Publicis Groupe S.A. One of the world’s largest agency networks with 98 offices in 84 countries and more than 9,000 employees worldwide

We handle many of the world’s top brands

Our Company’s vision is “to create ideas that inspire enduring belief in our clients’ brands” We have earned an international reputation for producing superior advertising and integrated communication.

We handle many of the world’s top brands

Our Company’s vision is “to create ideas that inspire enduring belief in our clients’ brands” We have earned an international reputation for producing superior advertising and integrated communication.

Job Description

We are currently looking for a Senior Media Planner to join our team This position will work on multiple accounts and report to a supervisor while helping to manage an Assistant Media Planner[s].

We are looking for a hard-working and talented individual who is passionate about building and growing his or her career in the digital marketing field.


KEY RESPONSIBILITIES.

  • Interpret communications/media strategy and translate it into communication planning and activation action steps
  • Proactive in researching and identifying valuable information/insights to improve media product
  • Understand all proprietary research tools/processes and apply learning during communication planning
  • Identify consumer insight opportunities that can be translated into innovation and creativity in media/communication plans
  • Analyze competitive reviews of assigned brands and share insights with clients
  • Prepare and present communication plans to clients in a confident manner
  • Demonstrate basic management skills

Qualifications

  • Bachelor or Master’s degree in Communication Arts/Journalism/ Marketing/ Statistics or related Field
  • At least 5 years’ experience in a media agency, client management, strong leadership skills, and a digital-first mindset
  • Knowledgeable about and experienced with the concepts, approaches, and issues involved in integrated planning
  • Adaptive and keen to learn on the digital eco-system
  • Ability to work successfully with teams, handling multiple projects and meeting tight deadlines under pressure
  • Knowledgeable about new approaches to and developments in digital tactical planning, some specialist planning/strategy background is a bonus
  • Able to tap into proprietary consumer insight applications or alternative sources for more in-depth analysis.
The Company
HQ: Paris
45,929 Employees
On-site Workplace
Year Founded: 1926

What We Do

As a platform at the intersection of marketing and digital business transformation, driven through the alchemy of creativity and technology, Publicis Groupe is built on The Power of One. Publicis Groupe offers its clients seamless access to the expertise of its 80,000 talents across four Solution hubs: creative with Publicis Communications (Publicis Worldwide, Saatchi & Saatchi, Leo Burnett, BBH, Marcel, Fallon, MSL, Prodigious), media services with Publicis Media (Starcom, Zenith, Spark Foundry, Blue 449, Performics, Digitas), digital business transformation with Publicis.Sapient and health & wellness communications with Publicis Health. Publicis Groupe’s agencies are present in over 100 countries around the world.

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