Senior Media Buyer

Posted 14 Hours Ago
Be an Early Applicant
Cairo
Mid level
Artificial Intelligence • Edtech • Software
The Role
The Senior Media Buyer at iSchool is responsible for managing and optimizing media buying campaigns across various digital channels. This role involves developing strategies, collaborating with teams, negotiating media rates, analyzing campaign performance, and leading a team of specialists.
Summary Generated by Built In

Description

iSchool is a leading online education platform that offers coding and artificial intelligence courses for students aged 6 to 18. We are currently seeking a Senior Media Buyer to join our team. As a Senior Media Buyer at iSchool, you will be responsible for managing and optimizing our media buying campaigns across various digital advertising channels. You will play a key role in driving customer acquisition and increasing brand awareness through strategic media buying.


Responsibilities

  • Develop and execute media buying strategies across multiple digital advertising channels, including paid search, display advertising, social media, programmatic, and more.
  • Collaborate with internal teams to understand campaign objectives and target audience.
  • Research and Identify suitable media platforms and negotiate media rates and contracts.
  • Monitor, analyze, and optimize media campaigns to maximize return on investment (ROI).
  • Generate detailed reports on campaign performance, providing insights and recommendations for improvement.
  • Stay up-to-date with industry trends and best practices in media buying.
  • Manage relationships with media vendors and partners.
  • Lead and train a team of media buying specialists, providing guidance and support.
Requirements
  • Bachelor's degree in marketing, advertising, or a related field.
  • 3+ years of experience in media buying or digital advertising, with a focus on managing campaigns across various channels.
  • Strong understanding of media buying strategies and tools.
  • Experience with media buying platforms and ad-serving technology.
  • Proven track record of successfully optimizing media campaigns and delivering measurable results.
  • Excellent negotiation and communication skills.
  • Analytical mindset with the ability to interpret data and generate actionable insights.
  • Strong leadership skills with the ability to lead and mentor a team.
  • Up-to-date with the latest trends and best practices in media buying.
  • Ability to work effectively in a fast-paced, deadline-driven environment.
Benefits

Compatible Salary.

Incentives and Bonuses.

Medical Insurance.

Learning & Development Opportunities.

The Company
1,014 Employees
On-site Workplace
Year Founded: 2018

What We Do

iSchool MENA's #1 online coding platform for students aged 6 to 18 years old, offering 1:1 live coding classes in artificial intelligence, data science, game development, VR, and AR, with thousands of graduates from 20+ countries helping them to start a technology-based career, freelancing, or even launching their own startups.

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