Senior Marketing Technology Platform Administrator

Posted 2 Days Ago
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Minneapolis, MN, USA
In-Office
75K-131K Annually
Senior level
Manufacturing
The Role
Administers and supports enterprise marketing technology platforms, including eCommerce, AEM, PIM, DAM, CDN, email, and analytics systems. Troubleshoots integrations, access, workflows, configurations, security, publishing, and performance issues; coordinates releases, testing, deployments, and vendor resolution. Supports digital content, product information, catalogs, assets, email, SEO, accessibility, and customer experiences. Drives platform reliability, usability, governance, documentation, training, and continuous improvement while partnering with Marketing, IT, Product Management, and vendors.
Summary Generated by Built In

Graco manufactures and markets premium equipment to move, measure, control, dispense and spray a wide variety of fluid and powder materials. What does that mean? Well, we pump peanut butter into your jar, and the oil in your car. We glue the soles of your shoes, the glass in your windows and the screen on your phone. We spray the finish on your vehicle, coatings on your pills, the paint on your house and texture on your walls. Graco is part of your daily life.

This role is currently based at our Minneapolis office and will transition to our new headquarters in Dayton, MN, in 2027.  

Graco is seeking a Senior Marketing Technology Platform Administrator to support and enhance the platforms that power our digital customer experiences.


In this role, you will help ensure the reliability, security, performance, and usability of our eCommerce, web, product information, content, digital asset, email, and related marketing technology platforms. You will partner with Marketing, Digital Commerce, Product Management, IT, and technology vendors to resolve issues, deliver enhancements, and continuously improve our digital ecosystem.


What You Will Do at Graco

Manage & Support Marketing Technology Platforms

  • Administer and support platforms including commerce tools, Adobe Experience Manager (AEM), Enterworks (Precisely PIM), Cloudflare, SendGrid, Digital Asset Management (DAM), and analytics tools.
  • Troubleshoot platform, integration, access, configuration, publishing, and performance issues.
  • Manage users, roles, permissions, security settings, workflows, business rules, and application configurations.
  • Monitor platform health and coordinate issue resolution with internal teams and technology vendors.
  • Support releases, upgrades, testing, deployments, and production validation.

Enable Digital Experiences

  • Support web and eCommerce content publishing, product information, catalogs, digital assets, and email communications.
  • Help maintain accurate and consistent product information across customer-facing digital channels.
  • Partner with business teams to improve SEO, accessibility, site performance, and user experience.
  • Support integrations and data exchange across marketing and enterprise platforms.

Drive Continuous Improvement

  • Identify opportunities to improve platform reliability, performance, usability, and maintainability.
  • Evaluate and adopt vendor-recommended and out-of-the-box capabilities where appropriate.
  • Support new capabilities, documentation, knowledge sharing, training, governance, and platform standards.
  • Stay current with evolving marketing technologies and vendor product roadmaps.

What You Will Bring to Graco

  • Bachelor’s degree in Information Systems, Computer Science, Marketing Technology, Business Technology, or a related field.
  • 5+ years of experience supporting enterprise applications, digital platforms, or marketing technology solutions.
  • Hands-on experience with one or more eCommerce, CMS, PIM, DAM, CDN, email, or marketing technology platforms.
  • Understanding of digital commerce, web content management, product information management, and digital customer experiences.
  • Experience with platform administration, security, workflows, APIs, integrations, and data exchange.
  • Strong troubleshooting and analytical skills with the ability to resolve issues across multiple systems.
  • Strong communication skills and ability to collaborate with business teams, IT, and external vendors.
  • Ability to learn new technologies and operate effectively in a rapidly evolving digital environment.

Accelerators

  • Experience with commerce tools, Adobe Experience Manager (AEM), Enterworks/Precisely PIM, Cloudflare, or SendGrid.
  • Knowledge of REST APIs, JSON, web services, and integration concepts.
  • Experience supporting global websites, eCommerce, or enterprise digital ecosystems.
  • Familiarity with Google Analytics, Adobe Analytics, or similar platforms.
  • Experience working in Agile delivery environments.
  • Relevant Adobe, Cloudflare, commerce tools, or related technology certifications.

Applicants must be legally authorized to work in the United States on a permanent and unrestricted basis. This position is not eligible for immigration sponsorship now or in the future (e.g., H-1B, TN, E-3, O-1, L-1, or employment-based permanent residence sponsorship). Candidates working under temporary employment authorization, including F-1 OPT, STEM OPT, CPT, or similar programs, are not eligible for this position. 

At Graco, you truly make a difference. Your unique talents contribute to our organizational growth and future. Not only do you make a difference, but Graco’s culture empowers employees to create their own career path. Whether you choose to advance within your current department or explore new opportunities in different divisions, you have the ability to build your future. Our managers are here to provide support and guidance as you continue to grow within your career.

Graco has excellent opportunities available to individuals who want to be part of a fast-moving, growing company that is committed to quality, innovation and solving fluid handling problems for our customers. Graco is proud to be named a Best Place to Work by Fortune Magazine in 2016, 2018, 2019, 2021 & 2022. Graco offers attractive compensation, benefits and career development opportunities. Graco’s comprehensive benefits include medical, dental, stock purchase plan, 401(k), tuition reimbursement and more.

Our company uses E-Verify to confirm the employment and eligibility of all newly hired employees. To learn more about E-Verify, including your rights and responsibilities, please visit www.dhs.gov/E-Verify.

The base pay range for this position is listed below, exclusive of fringe benefits or other compensation.  If you are hired, your final base hourly rate will be determined based on factors such as geographic location, skills, competencies, education, and/or experience.  In addition to those factors, we will also consider internal equity of our current employees.  Please keep in mind that the range provided is the full base salary range for the role.  Hiring at or near the maximum of the range would not be typical to allow for future and continued salary growth.

$75,000.00 - $131,200.00

Skills Required

  • Bachelor’s degree in Information Systems, Computer Science, Marketing Technology, Business Technology, or a related field
  • 5+ years of experience supporting enterprise applications, digital platforms, or marketing technology solutions
  • Hands-on experience with one or more eCommerce, CMS, PIM, DAM, CDN, email, or marketing technology platforms
  • Understanding of digital commerce, web content management, product information management, and digital customer experiences
  • Experience with platform administration, security, workflows, APIs, integrations, and data exchange
  • Strong troubleshooting and analytical skills
  • Strong communication and collaboration skills with business teams, IT, and external vendors
  • Ability to learn new technologies and work effectively in a rapidly evolving digital environment
  • Legally authorized to work in the United States on a permanent and unrestricted basis
  • Experience with commerce tools, Adobe Experience Manager, Enterworks or Precisely PIM, Cloudflare, or SendGrid
  • Knowledge of REST APIs, JSON, web services, and integration concepts
  • Experience supporting global websites, eCommerce, or enterprise digital ecosystems
  • Familiarity with Google Analytics, Adobe Analytics, or similar platforms
  • Experience working in Agile delivery environments
  • Relevant Adobe, Cloudflare, commerce tools, or related technology certifications

Graco Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Graco and has not been reviewed or approved by Graco.

  • Retirement Support — Retirement programs include a 401(k) with company contributions and other retirement tools. Feedback suggests these features are a standout element of the total rewards package.
  • Equity Value & Accessibility — Equity components such as an Employee Stock Purchase Plan and periodic stock grants provide accessible ownership opportunities. Feedback suggests these programs meaningfully enhance overall compensation.
  • Healthcare Strength — Comprehensive medical, dental, and vision coverage is offered alongside company-paid disability and basic life insurance, with supplemental options available. Wellness, EAP, and mental-health resources add breadth to the healthcare offering.

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The Company
HQ: Minneapolis, MN
4,153 Employees
Year Founded: 1926

What We Do

Founded in 1926, Graco (NYSE:GGG) is a world leader in fluid handling systems and components. Graco Inc. supplies technology and expertise for the management of fluids in both industrial and commercial applications. It designs, manufactures and markets systems and equipment to move, measure, control, dispense and spray fluid materials. Graco maintains an aggressive strategy to design and develop new products and systems and distributes through a worldwide network of distributors and other channels. Graco is focused on expanding into new markets through product development and acquisitions.

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