Senior Marketing Strategy Associate

Job Description
The Senior Marketing Strategy Associate within the Customer Engagement Marketing team will support the development and execution of customer-centric marketing strategies that drive engagement, deepen and foster portfolio growth across Chase credit cards. This role will focus on establishing strategies for lending treatments, such as balance transfer, credit line management, and innovative payment solutions like buy now, pay later installment for both consumer and business cards. This position sits within Card Services in Chase's Marketing Growth & Innovation organization and will report into the Marketing Strategy Manager for Lending & Small Business Marketing.
Job Responsibilities:

• Lead the seamless execution of marketing campaigns and initiatives, ensuring flawless delivery across multiple channels, including email, direct mail and digital
• Conduct journey mapping exercises and collaborate with analytics to pinpoint high-impact moments for personalized messaging
• Coordinate marketing inputs, including messaging, segmentation, and offer strategy, ensuring alignment with creative, legal, and execution teams
• Develop and implement test plans, tracking performance across key work streams to drive continuous improvement
• Partner with business, analytics, and creative teams to synthesize insights and identify optimization opportunities
• Prepare compelling presentations and business updates for key stakeholders, showcasing progress and strategic direction

Required qualifications, capabilities, and skills:

• Ability to leverage insights from both qualitative and quantitative analytics, effectively summarizing key findings
• Demonstrated capability to work independently and collaboratively in a fast-paced, high-performing environment
• Proactive approach to managing timelines and project deliverables, ensuring timely execution
• Experience in managing multiple stakeholders, aligning decisions to meet deadlines
• Strong cross-functional collaboration skills to solve complex problems and drive impactful business outcomes

Preferred qualifications, capabilities, and skills:

• Bachelor's degree in Marketing, Business or a related field
• Proven expertise in project management, organizational and communication skills
• Minimum 3+ years of marketing experience, ideally in a strategic role

About Us
Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
Equal Opportunity Employer/Disability/Veterans
About the Team
Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We're proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions - all while ranking first in customer satisfaction.
We offer a broad array of credit cards to meet the needs of individuals and small businesses, including Chase-branded and co-branded cards in partnership with well-known companies and organizations. Merchant Services is a leading provider of payment, fraud and data security for companies, capable of authorizing transactions across global currencies.