Senior Marketing Specialist

Posted 2 Days Ago
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Nasr City, Cairo, EGY
In-Office
Senior level
Artificial Intelligence • Information Technology • Software • Automation
The Role
Develop and execute marketing strategies and campaigns, track performance metrics, manage budgets, conduct market and competitive research, maintain brand consistency, coordinate cross-functional initiatives, and oversee external vendors. The role focuses on digital campaigns, social media, paid advertising, lead generation, brand growth, and aligning marketing activities with revenue objectives.
Summary Generated by Built In

Advansys is a dynamic solutions provider focused on delivering smart, modular, and sustainable technology solutions that enhance operations, improve customer experiences, and drive business modernization. With over 400 skilled engineers, we serve 100+ enterprise customers across 14 countries. Specialized in a wide array of premium services including Business Automation, Industrial Digitization, Low code Development, Cloud Services, Warehouse Automation & Strategic Outsourcing.

Founded in 2014, Advansys is part of the INTRO Group, a private conglomerate established in 1980 with diverse investments across different business areas, oil and gas, real estate, specialized engineering, financial investment, Food & manufacturing.

Job Description:

  • Developing and executing marketing strategies.
  • Planning and executing marketing campaigns Tracking key marketing metrics and analyzing campaign performance.
  • Developing and managing the marketing budget.
  • Conducting market research and competitive analysis.
  • Collaborating with cross-functional teams Ensuring consistent brand messaging and adherence to brand guidelines.
  • Managing external vendors.


Requirements
  • Bachelor’s degree in Marketing, Business Administration or Mass Communication.
  • Experience: 3 to 6 years of professional marketing experience.
  • Background: Experience working on both the agency side or client-facing corporate side.
  • Technical skills - Hands-on familiarity with digital campaigns, social media management and paid advertising
  • Proven competence in managing end-to-end campaigns, coordinating external agencies or freelancers, and keeping cross-functional tasks on schedule.
  • Strong business sense focused on brand scaling, lead generation, and aligning marketing goals with overall company revenue targets.

Skills Required

  • Bachelor's degree in Marketing, Business Administration, or Mass Communication
  • 3 to 6 years of professional marketing experience
  • Experience on the agency side or client-facing corporate side
  • Hands-on familiarity with digital campaigns, social media management, and paid advertising
  • Competence managing end-to-end campaigns and coordinating external agencies or freelancers
  • Ability to keep cross-functional tasks on schedule
  • Strong business sense focused on brand scaling, lead generation, and revenue alignment
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The Company
HQ: Cairo
413 Employees
Year Founded: 2014

What We Do

A dynamic solution provider, passionate about building smart, modular, comprehensive, and sustainable solutions for today’s world of business. We resolve problems, improve operations and enhance customer experience through technology as we help our clients find better, smarter ways to perform business and modernize the way they work. Since our establishment in 2014, our 400+ Skilled engineers have been strongly committed to our 100+ enterprise Customers’ satisfaction by helping them overcome their challenges and supporting their journey towards a more agile business in more than 14 Countries. Our offices are across the globe in USA, UK, UAE, KSA and Egypt. Advansys ESC is part of INTRO Group, which was founded in 1980 and currently employs more than 2,500 skilled calibers. The group encompasses a wide range of companies in several sectors, including oil and gas, construction, pharmaceutical, engineering, and trading and commercial representation. We are specialized in a wide array of premium services including Business Automation, Low-code Development, Cloud Services, Industrial Digitization, Warehouse Automation and Strategic Outsourcing. For more info: [email protected]

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