A leading SaaS company providing an AI-powered platform that helps home service businesses manage their operations and drive growth, is looking for a hands-on Senior Marketing Operations Manager. In this roll, you will own and optimize the marketing technology stack, drive automation, improve data quality and attribution, and support scalable growth in a fast-paced B2B SaaS environment.
Responsibilities
- Own and optimize HubSpot Marketing Operations, including workflows, integrations, lifecycle stages, lead scoring, campaigns, and reporting.
- Improve lead routing, campaign tracking, attribution, and full-funnel reporting.
- Manage integrations between HubSpot, databases, and advertising platforms.
- Own data quality, segmentation, reporting, and database hygiene.
- Optimize partner operations and tracking of partner-sourced pipeline.
- Analyze funnel performance and identify opportunities for improvement.
- Build AI-powered and no-code/low-code automations to streamline processes.
- Collaborate with Marketing, Sales, Partnerships, and other teams to improve operational efficiency.
Requirements
- 5+ years of experience in Marketing Operations, RevOps, or GTM Operations, preferably in B2B SaaS.
- Deep expertise in HubSpot Marketing Hub, including workflows, campaigns, integrations, and reporting.
- Strong understanding of Google Ads and Facebook Ads and their connection to HubSpot.
- Strong analytical and problem-solving skills with a data-driven approach.
- Experience working in a fast-paced SaaS or scale-up environment.
- Strong understanding of the relationship between Marketing, Sales, and Partnerships.
- Fluent English.
Advantages
- Experience with Make, n8n, APIs, Webhooks, and JSON.
- Experience with Tableau, AppsFlyer, SEO/AEO.
- Background in RevOps or HubSpot consulting.
- Experience with AI tools such as Claude Code or Cursor.
Skills Required
- 5+ years of experience in Marketing Operations, Revenue Operations, or GTM Operations
- Preferably experience in B2B SaaS
- Deep expertise in HubSpot Marketing Hub, including workflows, campaigns, integrations, and reporting
- Strong understanding of Google Ads and Facebook Ads and their connection to HubSpot
- Strong analytical and problem-solving skills with a data-driven approach
- Experience working in a fast-paced SaaS or scale-up environment
- Strong understanding of the relationship between Marketing, Sales, and Partnerships
- Fluent English
- Experience with Make, n8n, APIs, Webhooks, and JSON
- Experience with Tableau, AppsFlyer, SEO/AEO
- Background in Revenue Operations or HubSpot consulting
- Experience with AI tools such as Claude Code or Cursor
What We Do
Founded in 2010, Gini-Apps is an israeli tech company specializing in web and mobile applications, as well as outsourcing and R&D talent placement services. Every day, our team shows up with one clear mission: to build digital products people genuinely love to use and also to empower companies with the skilled professionals they need to grow. Millions of people use our apps every day. Transforming any digital into elegant, practical and revenue-driving tech solutions is our secret power From concept to launch and beyond, every product we create strives to achieve two goals: We want users to love it, and we want you to generate revenue from day one. Co-Founders Shay Somech | CEO Mobile, Desktop and web developer for the last 20+ years with a background of IDF airforce electronic engineering on F15 aircraft. Massive app user, familiar with many apps & technologies worldwide. Early adapter for technological products and gadgets. Tamir Avrahamov | CTO Mobile strategy & technology advisor for startups and enterprises, strong hands-on and architectural vision.
