Senior Marketing Manager

Posted Yesterday
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London, England, GBR
Hybrid
Senior level
Information Technology
The Role
Develop and optimize B2B, B2B2B, and B2B2C multichannel marketing campaigns and customer communication journeys. Partner with Sales, Customer Operations, Data & Insights, ISPs, and strategic partners to drive engagement, live connections, and commercial performance. Analyze campaign data, create customer-focused content, manage installation and migration communications, and coordinate multiple stakeholders and projects to deliver measurable results.
Summary Generated by Built In
Company Description

This hybrid role offers a great balance of home and office working. You’ll join your colleagues in our London office at least two days a week. 

As the UK’s largest independent full fibre network and wholesale platform of choice, we’re busy setting new standards for what digital infrastructure can and should be. 

Our network is greener, more reliable and designed for the future. The products we run over it lead the way on speed, value and service - helping businesses to innovate, communities to thrive, and people to live more connected digital lives.  

At CityFibre, you’ll be part of something bigger, helping to build a better-connected Britain, together. 

Job Description

Joining us as a Senior Marketing Manager

You will play a key role in developing and delivering B2B, B2B2B and B2B2C marketing campaigns and customer communication journeys that drive customer engagement, live connections and commercial performance. Working closely with Sales, Customer Operations, Data & Insights and strategic partners, you'll use insight-led decision making to optimise campaigns, improve customer experiences and deliver measurable results.

You’ll receive a competitive salary, and a performance related bonus. 

This is some of what you can expect to be doing:

  • Deliver and optimise multi-channel marketing campaigns that drive customer engagement and commercial performance
  • Manage customer communication journeys, including installation and migration programmes
  • Create customer-focused marketing communications and campaign content
  • Partner with ISP customers, strategic partners and internal stakeholders to deliver marketing activity
  • Use campaign data and insights to measure performance and identify improvement opportunities
  • Manage multiple projects and stakeholders to deliver activity on time and to plan

What you’ll bring to the role: 

We're looking for an experienced marketing professional with strong campaign management, stakeholder engagement and communication skills, who is comfortable working in a fast-paced environment and using data to inform decisions.

You’ll also have: 

  • Experience delivering multi-channel marketing campaigns and customer journeys
  • Strong stakeholder management and relationship-building skills
  • Excellent communication and copywriting abilities
  • Data-driven, with experience analysing performance and identifying improvements
  • Able to manage competing priorities in a fast-paced environment
  • Collaborative and proactive, with experience working across cross-functional teams

Life at CityFibre  

Everyone deserves to feel heard, valued and truly included. Working alongside our Employee Communities, we’re committed to creating a workplace where people feel a genuine sense of belonging and pride in what they do. That’s why we’re proud to be a Times Top 50 Employer for Gender Equality, endorsed by WORK180, a Disability Confident Leader, a Care Leaver Friendly Employer, and a signatory of the Armed Forces Covenant Gold Award. 

We’ll support you to thrive inside and outside of work, with opportunities to grow your career and a flexible benefits package that adapts to your life – including generous annual leave (with an extra day off on your birthday), private medical insurance, health cash plans and family‑friendly policies. 

Find out more about our culture, communities and benefits on our careers site. 

Additional Information

We want to create a sense of belonging for everyone. We celebrate our differences and work to ensure everyone has the best chance to succeed, starting with our recruitment process. No matter your background, family or carer status, ethnicity, sexual orientation, religion, age, disability, gender, or gender identity, we welcome your application. If you need any support or reasonable adjustments throughout the application process, please email us at [email protected]. We want to help!

Skills Required

  • Experience delivering multi-channel marketing campaigns and customer journeys
  • Strong stakeholder management and relationship-building skills
  • Excellent communication and copywriting abilities
  • Experience analyzing performance data and identifying improvements
  • Ability to manage competing priorities in a fast-paced environment
  • Experience working collaboratively across cross-functional teams
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The Company
HQ: London
1,590 Employees
Year Founded: 2011

What We Do

At CityFibre, we’re building a new, intelligent, open-access fibre network, purpose built for the data age. We’re upgrading communities across the country, giving people a better foundation for their digital lives, enabling businesses to innovate, and helping to strengthen the UK economy. Our national networks are expanding rapidly, and we are already the network of choice for major Internet Service Providers and mobile operators including TalkTalk, Three, Vodafone and Zen, as well as dozens of exciting smaller providers. Using our networks, our customers can provide theirs, be they homes, businesses, schools, or hospitals with broadband, Ethernet and mobile connections so quick and reliable, you can practically take them for granted. With almost two million premises already passed, our fully financed rollout programme is on track to serve a third of the UK. That’s around 8m homes, 800k businesses, 400k local authority sites and 250k 5G access points that will soon have access to the UK’s finest digital infrastructure

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