Senior Marketing Coordinator

Here is why we love this job ourselves, and hope you will enjoy it too:

• We build robots powered by AI
• We already have them in production (this means being on call sometimes, but still!)
• We test our code in unit tests, simulations and on real robots!
• We’re still pretty small, so everyone has a direct impact on the final result
• We have a very experienced engineering & management team from Google, early unicorns (Criteo, Climate Corp...) & top robotics companies (ABB, Softbank Robotics, Dematic)
• We combine world-class research with top-notch engineering and apply it to solve real problems

Some of the problems you may try to solve with us:

• Event Planning
• Own the U.S. event calendar (trade shows, conferences, field events, roadshows, partner events).
• Manage end-to-end logistics: budgets, contracts, booth assets, shipments, lead capture, staffing, on-site coordination.
• Create pre/during/post-event plays (invites, landing pages, demos, follow-ups) and report on sourced/influenced pipeline.
• Campaign Management
• Build and run integrated campaigns (email, webinars, paid/retargeting, social, partners, ABM lists).
• Partner with SDRs/AEs on target account lists, messaging, and cadences; enable timely follow-up and meeting setting.
• Coordinate content needs (one-pagers, case studies, demo videos) with global marketing; localize for regional audiences.
• Track performance (MQLs, meetings, pipeline) and recommend optimizations.
• Marketing Operations
• Manage PR and marketing contractors to maximize budget spend for event and campaign effectiveness
• Build marketing automation workflows (HubSpot): lead routing, scoring, nurturing, and A/B tests.
• Ensure CRM hygiene (HubSpot): lead qualification, campaign attribution, fields, dashboards, and closed-loop reporting.

What skills we’d like you to have:

• Experience: 5+ years of experience in B2B marketing, with a proven track record in startup environments with technology companies. Experience in Channel Marketing, Partner Marketing, or Sales Enablement is a significant plus.
• Technical Proficiency: Hands-on experience with marketing automation platforms (e.g., HubSpot, Marketo, Pardot) and CRM systems (e.g., HubSpot, Salesforce).
• Analytical Skills: Strong analytical capabilities, able to interpret campaign performance data, identify trends, and draw actionable insights.
• Event Management: Expertise in running large and small format events, managing vendors, budgets, and being hands-on at the shows.
• Campaign Management: Expertise in various demand channels, including email automation, events, and webinars.
• Collaboration: Excellent communication and collaboration skills, particularly in working with Sales teams to achieve shared robot goals.
• Communication Skills: Great communicator with the ability to negotiate with vendors and drive internal awareness and compliance for marketing led initiatives.
• Education: Bachelor’s degree in Marketing, Business, or a related field.

What should you expect once you apply?

• HM Interview with GM - North America 1 hour 
• Skill assessment interview with VP of Marketing - 30 minutes
• Peer assessment - 30 minutes
• Problem solving interview - 30 minutes
• Founder interview - 30 minutes
• We make the final decision after max. 2-3 days after the on-site interview
• Important: expect detailed feedback regardless of our decision.