Senior Market Research Manager, Market Strategy & Understanding

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6 Locations
Hybrid
Marketing Tech
The Role

What makes this role important at Ipsos? 

As a Senior Market Research Manager (Internally known as Senior Account Manager), you will manage research projects for leading companies. You will work collaboratively amongst the team to assist in uncovering and communicating key insights, context and actionable strategies on all the research projects you work on.    

  

What you can expect to be doing: 

  • Provides strategic consultation to help client understand the research questions/methodologies to address key business challenges 
  • Seeks to understand how research fits into broader category/brand growth plans 
  • Leads the client to a better design despite possible push-back 
  • Exercises strong leadership skills in interactions with clients 
  • Builds strong relationships with clients and leverages category/brand expertise to influence client’s thinking on research design, insights and implications, as well as overall business decision making 
  • Identifies opportunities to deliver a more holistic solution via integrating a myriad of relevant knowledge sources 

  

This might be the job for you if you have: 

  • Completed Bachelor’s Degree, master’s level education an asset 
  • At least 3 + years of market research experience;  
  • Advanced proficiency with MS Office Suite; specifically, MS Excel and MS PowerPoint 
  • Superior organizational skills, unflagging attention to detail & demonstrated commitment to the accuracy and completeness of information 
  • Data savvy with a strong attention to detail and accuracy 
  • Basic knowledge of SPSS and/or other quantitative reporting tools a plus 
  • Ability to manage multiple projects simultaneously while maintaining a strong client service orientation 
  • Ability to manage complex, multi-faceted project budgets and to create, manage, and commit to a project plan, schedule and budget 
  • Highly motivated, self-directed & possess a driven personality capable of working within tight deadlines 
  • Thrives within a team environment 
  • Excellent written & verbal communication skills with well-developed interpersonal and presentation skills 

If you don’t meet 100% of the requirements, we encourage all who feel they might be a fit for the opportunity to apply. We may consider a variety of backgrounds for a particular role and are also committed to considering candidates for available positions throughout our organization, not just the one you’re applying to! 

 

In accordance with NY/CO/CA/WA law, the estimated base salary range for this role is $85,000 to $95,000. Your final base salary will be determined based on several non-discriminatory factors which may include but are not limited to location, work experience, skills, knowledge, education and/or certifications. 

 

What’s in it for you: 

At Ipsos you’ll experience opportunities for Career Development, an exceptional benefits package (including generous PTO, healthcare plans, wellness benefits), a flexible workplace policy, and a strong collaborative culture. 

 

To find out more about all the great reasons to work at Ipsos, how we’re making an impact around the world, and more about our benefits and employee programs, please visit: 
Why Work at Ipsos | US 


Commitment to Diversity 

Ipsos recognizes the necessity of building an inclusive culture that values each employee’s individuality and diverse perspectives. For more than 40 years, our mission has been to generate and analyze data about society, markets, brands, and behaviors to provide our clients with the insights that elevate their understanding of the world. This could not be fulfilled without Ipsos’ diverse employees who compile and analyze this data—they are the essence of who we are and what we do. 

 

We are committed to providing equal opportunity to all employees, creating an environment that promotes inclusion, and enabling employees from all walks of life to flourish. Ipsos encourages our employees to act in a respectful and responsible manner, in line with code of best practices concerning diversity and inclusion, human rights, equality, and civility for every individual. 

 

Ipsos is An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or any other protected class and will not be discriminated against on the basis of disability. 

 

#LI-FM #LI-Hybrid  

 

About UsIpsos is one of the world’s largest research companies and currently the only one primarily managed by researchers, ranking as a #1 full-service research organization for four consecutive years. With over 75 different data-driven solutions, and presence in 90 markets, Ipsos brings together research, implementation, methodological, and subject-matter experts from around the world, combining thematic and technical experts to deliver top-quality research and insights. Simply speaking, we help the biggest companies solve some of their biggest problems, serving more than 5000 clients across the globe by providing research, data, and insights on their target markets. And we are proud of our continuous efforts in making Ipsos the best place to work! About the TeamThe Market Strategy & Understanding (MSU) Service Line performs strategic research to deliver contextual understanding to help clients navigate dynamic markets. Our offer portfolio consists of strategic brand research as well as category & consumer fundamentals. We work with clients to understand the size and composition of a market as well as the segments/profiles/demand spaces therein.  We also specialize in brand equity, brand assets, brand stretch and open category opportunities (e.g. whitespace).

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The Company
New York, NY
14,000 Employees
Year Founded: 1975

What We Do

In our world of rapid change, the need for reliable information to make confident decisions has never been greater. At Ipsos we believe our clients need more than a data supplier, they need a partner who can produce accurate and relevant information and turn it into actionable truth. This is why our passionately curious experts not only provide the most precise measurement, but shape it to provide True Understanding of Society, Markets and People. To do this we use the best of science, technology and know-how and apply the principles of security, simplicity, speed and substance to everything we do. So that our clients can act faster, smarter and bolder. Ultimately, success comes down to a simple truth: YOU ACT BETTER WHEN YOU ARE SURE First listed on the Paris Stock Exchange: July 1, 1999 Total revenues in 2019: 2,003.3 million euros

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