Senior Manager, Retention Marketing

Posted Yesterday
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Bengaluru, Karnataka
Senior level
Marketing Tech • Mobile
The Role
The Senior Manager, Retention Marketing at Headout focuses on driving customer engagement and maximizing lifetime value through retention strategies. This role involves designing and executing marketing campaigns, working with global teams, and collaborating on data-driven insights to enhance customer experiences across diverse markets.
Summary Generated by Built In
🚀 Why Headout?What we do is important

In an increasingly digital world, there is a desperate need to augment our human experience by getting us to interact with the real world around us and the people in it. At Headout, our mission is to be the easiest, fastest, and the most delightful way to head out to our next real-life experience. We do this by running a managed marketplace to the world’s most exceptional real-life experiences — from immersive tours to museums to live events and everything in between.

We’ve got scale, fast growth, and solid fundamentals

Headout has served tens of millions of guests from 196 countries (every single sovereign state on the planet) on one of our experiences across 100+ cities in 9 languages. Today, we have sales of 100s of millions of $s a year and are growing rapidly. Contrary to the norm, we deliver this scale and growth while being profitable. We've been unit profitable for 18 months + and have recently turned EBITDA profitable as well. We have raised $60M+ from top-tier investors and are building a durable company for the long term - because that's what our mission needs and deserves.

Now is the right time

While we have a fast-growing business, we are still very early in our journey with a large upside to capture and have a team that is small enough for you to have an indelible outsized impact on our journey. We are not too early, we are not too late.

Our culture

Every place has its own beat and we are no different. We are not the right place for everybody but we are the right place for a certain group of people. Read more about it here: https://bit.ly/HeadoutPlaybook

👩‍💻The role

We are looking for a Senior Manager, Retention Marketing to join our team in Bengaluru. In this role, you will focus on retention, engagement, and CRM. As part of the role, you will drive increased usage of Headout leading to more experiences per customer and maximizing customer lifetime value (LTV).

🌟 Why Lead Retention Marketing at Headout?

Leading retention marketing at Headout is your chance to define and execute strategies for a global product. Here’s why this role stands out:

  1. Build in India, Impact the World. Headout is uniquely positioned as an India-based organization designing retention strategies for guests across 190+ countries. You’ll navigate diverse languages, cultures, and customer preferences, solving complex challenges to create personalized experiences for a global audience.
  2. Lean Team, Big Impact. Join a nimble team where your work directly drives growth. You’ll own the retention and engagement charter end-to-end, free from bureaucracy. Each campaign you lead will have visible and immediate outcomes, letting you test, learn, and scale quickly.
  3. Shape the Future. We’re in a phase of balanced growth—structured yet agile. You won’t just manage existing strategies; you’ll design them. From setting the CRM vision to building the team, this role offers the perfect blend of stability and opportunity to innovate.
  4. Drive Thought Leadership. Collaborate with founders and cross-functional teams to craft and execute strategies from scratch. Your insights will guide critical decisions, shaping Headout’s long-term retention success.
  5. Own the Outcomes. This role offers autonomy and trust. With leadership backing and the tools you need, you’ll have the freedom to make impactful decisions and leave your mark on the retention landscape at Headout.

🎯What skills do you need?

  • 5+ years experience in CRM, retention and engagement marketing roles within fast-growing B2C consumer tech companies (e-commerce, OTAs, etc.)
  • Creative problem-solving skills, including working within tight budgets
  • Strong background in operational, growth marketing, and community/content strategies
  • Proficiency with platforms like MoEngage, Clevertap, or WebEngage
  • Advanced skills in Excel/Google Sheets and experience with BI tools such as Tableau, Looker, or Power BI
EEO statement

At Headout, we don’t just accept differences — we celebrate it, we support it, and we thrive on it for the benefit of our employees, our partners, and the community at large. Headout provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age or disability. During the interview process, if you need assistance or an accommodation due to a disability, you may contact the recruiter assigned to your application or email us at [email protected].

Privacy policy

Please note that once you apply for this job profile your personal data will be retained for a period of one (1) year. Headout shall process this data for recruitment purposes only. Once the relevant job profile is filled or once the time period of one (1) year from the date of the job application has passed, whichever is later, Headout shall either delete your data or inform you that it shall keep it in its database for future roles. In compliance with the relevant privacy laws, you have the right to request access to your personal data, to request that your personal data be rectified or erased, and to request that the processing of your personal data be restricted. If you have any concerns or questions about the way Headout handle your data, you can contact our Data Protection Officer for more information.

Top Skills

Clevertap
Excel
Google Sheets
Looker
Moengage
Power BI
Tableau
Webengage
The Company
HQ: New York, NY
284 Employees
On-site Workplace
Year Founded: 2015

What We Do

Headout is an on-demand mobile marketplace that helps travelers discover & book the most incredible tours, activities, events & local experiences in town for the next 24 hours at exclusive discounted prices. All it takes is 3 taps and 60 seconds. We combine Uber-like convenience with HotelTonight-esque discounted pricing offering an unparalleled experience to 60% of more than 3 billion travelers that look for local experiences at the last minute.

We are the only company in the space that offers last minute deals with 15% cheaper pricing and 3x faster checkout.

iOS - http://bit.ly/tldshios
Android - http://bit.ly/tldshapp
Web - www.headout.com


Experiencing the world we live in is fundamental to our collective happiness. Headout’s mission is to unlock this happier world by connecting high-quality experiences with billions of people, giving them the opportunity to be entertained and inspired. The unique full-services brand works with small and medium experience providers to standardize a highly fragmented industry through consistent uniform upgrades to infrastructure and service levels. This gives Headout guests a comfortable and delightful experience and enhances occupancy levels, revenue and profitability for local partners.

Headout has grown 16x, is profitable and serves millions of transacting customers from 190+ countries every year. The company has offices in New York, Bangalore, Berlin, London, Dubai & Hong Kong.

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