We are Brainlabs, the High-Performance media agency, on a mission to become the world's biggest and best independent media agency. We plan and buy media that delivers profitable and sustained business impact. And what’s our formula? Superteams of Brainlabbers, fueled by data and enabled by technology.
Brainlabs has always been a culture-first company. In fact, from the very beginnings of the agency a set of shared principles, philosophies and values was documented in The Brainlabs Handbook, helping us create our unique culture.
As with everything here we always seek to adapt and improve so The Brainlabs Handbook has been fine-tuned to become The Brainlabs Culture Code.
This Culture Code consists of 12 codes that talk to what it means to be a Brainlabber. It’s a joint commitment to continuous development and creating a company that we can all be proud of, where Brainlabbers can turn up to do great work, make great friends and win together.
You can read The Brainlabs Culture Code in full here.
Role type: Full-time
Team: Programmatic
Reporting to: Director, Programmatic
Estimated Start: May 2025
Location: Toronto, Canada or New York City
Work Authorization: This role is open to US or Canadian Citizens/Permanent Residents. We are unable to sponsor any work authorizations for this role.
What's the role
As a Senior Manager in Programmatic, you’ll deliver best-in-class work for clients. You’ll apply your programmatic knowledge and experience so that you have a positive impact on client deliverable and the wider team around you. You will help to define the campaign delivery plan, including objectives and ways in which work can be successful or optimised further. You will also generate and promote innovative new concepts to clients applying our test and learn approach and share successes across the practice by identifying and improving guidelines, playbooks and processes including opportunities to automate work.
So, tell me about the company
Brainlabs is culture-first. You’ve probably heard other companies describe themselves as people, clients, or profit first – but we see people, clients and profit as the building blocks of our ecosystem. Culture powers all three and we know that when the ecosystem is balanced, we all win! That's why the culture we cultivate is a culture of winning together.
To learn more about what it’s like to be a Brainlabber, check out our culture code.
What you do
- You will be responsible for the programmatic output of a major line of business for a flagship programmatic client, overseeing the planning, execution, and insights for multiple campaigns.
- You will have a direct report to mentor and upskill, and more opportunities develop your own leadership and delegation skills.
- You’ll evaluate and collaborate with vendors (audience/inventory/creative) to identify opportunities that drive results with our clients.
- You’ll be a point of contact for our clients on day-to-day tasks and deliverables.
- You’ll develop and implement, as well as follow guidelines and processes contributing to ideas around automation or process improvement.
- You’ll actively contribute to developing best-practice roadmap so that our Programmatic offering is continually developing.
Who you are
- Strong programmatic delivery track record with 2+ years of experience.
- Passionate about your craft.
- Demonstrable success in optimising programmatic campaigns and work through automation, processes and technology adoption/development.
- A good understanding about how other channels work and optimise together.
- A confident, dynamic, engaging and authentic communicator who cares about the quality of work and continuous learning.
- Passionate about growing the knowledge of those around you.
- Excellent presentation skills and strong data analysis and reporting skills.
- Strong attention to detail, methodical and process-orientated.
How you succeed
- Delivering highly successful, brilliant campaigns that outperform KPIs, to budget and on-time.
- You will live our culture code every day!
- Effective campaign creation and delivery metrics.
- Internal targets/metrics on technology adoption and process optimisation met.
- You will hit our quality assurance metrics on all campaigns you lead.
- Client satisfaction targets being met (internal & external)
- Learning certifications created and met across the practice.
- Active involvement in mentoring less experienced Programmatic colleagues.
What happens next
We know searching for a job is tough and that you want to find the best career and employer for you. We also want to ensure that this position is the best fit for both you and us. Therefore, you will participate in a comprehensive interview process that includes skills interviews with our team. The goal of this process is to allow you to get to know us as we learn more about you.
Brainlabs actively seeks and encourages applications from candidates with diverse backgrounds and identities.
Thank you for your interest in Brainlabs! We look forward to getting to know you!
#LI-MB1
Current position range
$85,000—$100,000 USD
What happens next?
We know searching for a job is tough and that you want to find the best career and employer for you. We also want to ensure that this position is the best fit for both you and us. Therefore, you will participate in a comprehensive interview process that includes skills interviews with our team. The goal of this process is to allow you to get to know us as we learn more about you.
Brainlabs actively seeks and encourages applications from candidates with diverse backgrounds and identities. We are proud to be an equal opportunity workplace: we are committed to equal opportunity for all applicants and employees regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion, or belief, and marriage and civil partnerships. If you have a disability or special need that requires accommodation during the application process, please let us know!
Please note that we will never ask you to transfer cash or make any other payment to us in order to apply for a role or to work for Brainlabs. Any such asks are fraudulent and should be reported to the appropriate authorities in your area.
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What We Do
Hi! We’re Brainlabs, a global digital-first media agency.
We win for our clients using our unique formula of testing, tech & talent.
Testing is in our DNA. We run millions of experiments to deliver remarkable marketing ROI.
We call it the Brainlabs Effect™
We’re experts in:
- Paid Search
- Programmatic
- Paid Social
- Influencer
- Data Strategy
- Data Science
- SEO
- CRO
- Creative
- GMP
- Retail media
We also offer consultancy and training along with our proprietary tech stack to supercharge performance.
