Role Specific Information
Job Description
This role is based at our Corporate Office in Menomonee Falls, WI. You’ll work onsite from Monday through Thursday, with the option to work remotely on Fridays.
About the Role
As Senior Manager, Product Marketing Strategy, you will define strategies for how Kohl’s uses products and brands throughout the content marketing ecosystem to increase customer relevance and deepen retailer connection.
What You’ll Do
Drive competitive and consumer insights for the category and key product classes, providing distilled information about Kohl’s customer to guide product and marketing decisions
Build Seasonal and Annual Product Marketing Strategy, informed by customer and market insights and aligned to brand and campaign goals
Establish best practices and vision for the Product Marketing Strategy Team to ensure consistency across categories
Understand the macro view of the business to develop and implement product marketing tactics that have a long-term impact on Kohl’s and Kohl’s customer
Communicate strategy internally and externally, ensuring key partners are aligned on short, mid, and long-term goals
Own marketing strategy relationships with key partner brands and vendors
Manage and monitor the progress of product marketing strategies related to the category and customer
Drive product priorities and value integration for monthly stories
Develops talent directly on the strategy team
Additional tasks may be assigned
What Skills You Have
Required
7+ years of marketing strategy or related experience
Proven ability to anticipate and influence change and drive strategic alignment of partner teams
Superior verbal and written communication skills
Excellent presentation skills and experience presenting to and influencing high-level audiences
A proven track record of conducting research, analyzing and synthesizing results and integrating specific, actionable insights into successful business-driving programs
Strong sense of accountability; passion for owning projects and driving them to completion
Ability to multi-task
Excellent cross-functional partner, able to ensure teams understand and follow strategic guidance
Experience leading a team of direct reports
Preferred
Experience in strategy consulting or agency account or strategy roles
Ability to frame new, ambiguous and complex issues and articulate implications by conducting rigorous and objective financial analysis
Leadership versatility and an understanding of when to step in, when to step out and challenge conventional thinking
Essential Functions
The requirements listed below are representative of functions you will be required to perform, however you may be required to perform additional functions. Kohl’s may revise this job description at any time. To perform this job successfully, you must be able to perform each essential function satisfactorily. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions, absent undue hardship.
Ability to perform the accountabilities listed in the “What You’ll Do” Section
Ability to comply with dress code requirements
Basic math and reading skills, legible handwriting, and basic computer operation
Ability to maintain prompt and regular attendance and meet scheduling requirements as set by the company
Ability to learn and comply with all company policies, procedures, standards and guidelines
Ability to give direction and to receive, understand and proactively respond to direction from leadership and other company personnel
Ability to work as part of a team and interact effectively and appropriately with others
Ability to maintain composure and work in a fast paced environment while accomplishing multiple tasks within established timeframes
Ability to satisfactorily complete company training programs
Ability to use a personal computer for tasks such as communicating, preparing reports, etc.
Ability to plan, prioritize and monitor activities across business units
Ability to complete or oversee the completion of assigned projects in a timely manner
Kohl's Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Kohl's and has not been reviewed or approved by Kohl's.
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Retirement Support — Feedback suggests the 401(k) plan is a standout, offering a dollar‑for‑dollar company match up to 5% with contributions available from day one. Eligibility and vesting mechanics are presented as straightforward for eligible roles.
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Parental & Family Support — Paid parental leave includes 12–14 weeks for birthing parents and 6 weeks for other eligible parents. Feedback suggests this is a meaningful family‑support element within the package.
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Wellbeing & Lifestyle Benefits — The package includes a 15% everyday associate discount that can rise to 35% on select days, access to an Employee Assistance Program, and low‑ or no‑cost wellness centers in eligible locations. Feedback suggests these everyday perks add tangible value alongside core benefits.
Kohl's Insights
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What We Do
Kohl’s is a leading omnichannel retailer with more than 1,100 stores in 49 states Kohl's business is built on a solid foundation of more than 65 million customers, an unmatched brand portfolio, industry-leading loyalty and Kohl's Card programs, a convenient and accessible nationwide store footprint, and large digital business on Kohls.com and the Kohl's mobile app. Our Vision: - The retailer of choice for the active and casual lifestyle - Destination for active and casual lifestyle as well as beauty for the entire family — from the most trusted brands, always delivering quality and discovery - Leading with loyalty and value through best-in-class rewards programs - Differentiated omnichannel experience — easy and inviting, no matter how our customer wants to shop
