Senior Manager, Product Marketing PCR and NGS

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Austin, TX
135K-160K Annually
7+ Years Experience
Biotech
The Role

Integrated DNA Technologies (IDT) is the leading manufacturer of custom oligonucleotides and proprietary technologies for genomics applications. Our work is complex and cutting-edge, and our team members are curious, creative thinkers who understand that good data drives smart decisions. At IDT, we realize that although science may be uniform, people are unique. We promote a culture where engaged people are motivated and have opportunities to achieve their full potential, as part of one global team.

IDT is one of 10 Life Sciences companies of Danaher. Together, we accelerate the discovery, development and delivery of solutions that safeguard and improve human health.

This position is part of the Marketing Team located in the United States of America and will be fully remote. At IDT, we are one global team. We celebrate our differences, engage in healthy debate, and are inclusive. Together, we accomplish great things.

Purpose Statement

The Senior Manager of Product Marketing PCR and NGS for IDT's global marketing organization is responsible for leading a global team of Product Marketing Managers and Scientific Writers, to develop and execute global commercialization and demand generation strategies for IDT's existing and upcoming NGS/PCR products/solutions.

In this role, you will have the opportunity to:

  • Lead and manage a growing, global team of product marketeers to develop and execute annual and agile marketing plans to drive growth through awareness, lead generation, lead cultivation and e-commerce for IDTs products and solutions
  • Apply and continually develop an expert level understanding of customer needs within core markets that utilize NGS, through direct customer contact and primary and secondary research, and translate those insights to steer effective commercial GTM efforts and content strategy/implementation
  • Guide cross-functional development of personas, segmentation strategies, buyers journeys, messaging and value props
  • Facilitate close relationships and business activities with key customers, vendors and industry groups alongside IDT leadership and commercial teams.
  • Own and be accountable for the success of marketing campaigns by using advanced digital tagging and metrics to ensure that key performance indicators are met, and campaigns demonstrate a positive return on investment.

The essential requirements of the job include:

  • Bachelor's degree in life science (biology, chemistry, biochemistry) or other relevant field
  • At least 7 years of experience in a combination of life sciences marketing and/or laboratory experience on clinical research or biotechnology
  • Demonstrated domain expertise in the application of PCR and NGS molecular biology workflows across clinical and biotech markets
  • Extensive experience with identifying market trends, defining marketing strategy, creating marketing plans, creating marketing content and executing marketing campaigns
  • 2+ years successful record managing direct reports and leadership across cross-functional teams/projects

It would be a plus if you also possess previous experience in:

  • Advanced degree (MBA, PhD) in business or life sciences
  • Marketing regulated IVD products
  • Working directly with xGen or Archer NGS products
  • Life Science product management, market development or sales

At IDT we believe in designing a better, more sustainable workforce. We recognize the benefits of flexible, remote working arrangements for eligible roles and are committed to providing enriching careers, no matter the work arrangement. This position is eligible for a remote work arrangement in which you can work remotely from your home. Additional information about this remote work arrangement will be provided by your interview team. Explore the flexibility and challenge that working for IDT can provide.

The salary range for this role is $135,000 - $160,000. This is the range that we in good faith believe is the range of possible compensation for this role at the time of this posting. We may ultimately pay more or less than the posted range. This range may be modified in the future.

This job is also eligible for bonus/incentive pay.

We offer comprehensive package of benefits including paid time off, medical/dental/vision insurance and 401(k) to eligible employees.

Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company's sole discretion, consistent with the law.

At Danaher we bring together science, technology and operational capabilities to accelerate the real-life impact of tomorrow's science and technology. We partner with customers across the globe to help them solve their most complex challenges, architecting solutions that bring the power of science to life. Our global teams are pioneering what's next across Life Sciences, Diagnostics, Biotechnology and beyond. For more information, visit www.danaher.com.

Danaher Corporation and all Danaher Companies are committed to equal opportunity regardless of race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. We value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.

The EEO posters are available here.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment. Please contact us at [email protected] to request accommodation.

At Danaher we bring together science, technology and operational capabilities to accelerate the real-life impact of tomorrow's science and technology. We partner with customers across the globe to help them solve their most complex challenges, architecting solutions that bring the power of science to life. Our global teams are pioneering what's next across Life Sciences, Diagnostics, Biotechnology and beyond. For more information, visit www.danaher.com.

Danaher Corporation and all Danaher Companies are committed to equal opportunity regardless of race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. We value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.

The EEO posters are available here.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment. Please contact us at [email protected] to request accommodation.

The Company
HQ: Coralville, IA
1,749 Employees
On-site Workplace
Year Founded: 1987

What We Do

For over 35 years, IDT has been enabling genomics laboratories with an oligonucleotide manufacturing process unlike anyone else in the industry, with the most advanced synthesis, modification, purification, and quality control capabilities available.

Through our founder's dedication to innovation, the highest standards of quality, and deep genomics expertise, IDT has evolved from a leading oligo manufacturer to a genomics solutions provider supporting areas such as NGS, CRISPR, SynBio, and PCR. With these core efforts, IDT teams have been helping to drive science forward with increased quality, efficiencies, and unmatched customer service.

Today, technology is evolving faster than ever before. Scientists leading the transition from basic to translational research face new challenges with securing the custom solutions necessary to advance their research out of the lab and into the clinic. These emerging barriers have slowed down critical discoveries with potentially profound impacts on human and ecological health.

To help overcome these obstacles and push the boundaries of technology, we've expanded production facilities and capabilities to include GMP and cGMP manufacturing grades. These additions provide customers with a genomics solutions partner capable of supporting the entire research journey. Combined with a renewed collaborative agility, members of our organization and strategic partners are positioned to contribute to the greatest genomic breakthroughs of our time—guiding more effective vaccines, addressing world hunger and climate change, and driving new diagnostics and therapeutics for complex diseases. 

As we look to the future, our mission—accelerating the pace of genomics—honors our legacy and represents our commitment to the pursuit of new ideas to help us realize our shared vision of enabling researchers to rapidly move from the lab to life-changing advances. 

For more information, visit www.idtdna.com.

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