Senior Manager, Global Brand Engagement - Converse

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Boston, MA, USA
In-Office
Other • Retail
At NIKE, Inc., technology is laying the foundation for our digital transformation and direct-to-consumer strategy.
The Role

WHO WE ARE LOOKING FOR

We are seeking an exceptional marketing leader who will support in driving the Brand Engagement vision for Converse globally. The Senior Manager of Global Brand Engagement will report into the Senior Director of Global Brand Engagement at Converse. You will lead the cross-functional brand offense working across various functions within marketing, Geography-based marketplace, communications, social, and more.

WHAT YOU WILL WORK ON

The Senior Manager of Global Brand Engagement will lead the development of key seasonal deliverables, which could include the seasonal sell-in toolkit and seasonal brief. You will lead the development of marketing plans against key global Sports and Entertainment launches, on an as needed basis.

  • Brand Sell-In Toolkit: Own marketing deliverables (with the MLT) for the seasonal sell-in toolkit, including brand foundation, seasonal strategy, product details, functional plans, creative direction, etc.
  • Global Marketing Brief: Lead the Global brief, in partnership with the MLT, including seasonal strategy, consumer insights, seasonal approach, creative direction, and critical marketing levers.
  • Geo Marketing Plans: Drive coordination across Geos to ensure strategic alignment to Global brief as Geos develop localized plans
  • Sports & Entertainment Plans: Lead full marketing plans against S&E on an as needed basis, in partnership with S&E team
  • Hind-sighting: Support work, in partnership with Geos and functions, to understand results and learnings against key initiatives

   

     

WHO WE ARE LOOKING FOR

  • Bachelor’s degree or equivalent combination of education, experience or training
  • Minimum of 8 years of brand marketing or brand management experience
  • In-house experience working for a global Brand; experience leading cross-functional teams to make seasonal marketing visions come to life on a global scale
  • Strong leadership presence and ability to lead through influence
  • Global execution experience 
  • Big picture thinker who can connect our daily work to our critical enterprise priorities
  • Consumer centered
  • Extremely strong cross-functional collaborator
  • Experience translating strategy into execution
  • Strong business acumen

We offer a number of accommodations to complete our interview process including screen readers, sign language interpreters, accessible and single location for in-person interviews, closed captioning, and other reasonable modifications as needed. If you discover, as you navigate our application process, that you need assistance or an accommodation due to a disability, please complete the Candidate Accommodation Request Form.

Nike Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Nike and has not been reviewed or approved by Nike.

  • Retirement Support A 401(k) with a company match is complemented by options such as a Mega Backdoor Roth and deferred compensation for eligible earners. Financial coaching and structured savings programs support long-term financial security.
  • Equity Value & Accessibility An Employee Stock Purchase Plan with a stock discount sits alongside broad-based equity vehicles like RSUs and non-qualified stock options. These avenues expand wealth-building opportunities beyond base pay.
  • Parental & Family Support Paid parental leave includes maternity and paternity time, recently expanded in the U.S. to 16 weeks and extended to part-time retail teammates. Additional supports include childcare assistance at select locations and family-building benefits such as fertility, surrogacy, and adoption.

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The Company
HQ: Beaverton, OR
73,000 Employees
Year Founded: 1972

What We Do

At NIKE, Inc., we innovate to serve athletes*. Every teammate - from coder to creator - plays a role in making these athletes’ dreams real. Our tech, data, and digital teams push limits every day, building the future of sport and the tools that drive it. Here, curiosity is fuel. Innovation is the game plan. Different perspectives keep us on the offense. You’ll solve challenges worth tackling, grow fast and belong to a team that backs you to do the right thing. Bring your drive. Bring your bold. Let’s move the world, together. Take your first step at nike.com/careers * If you have a body, you’re an athlete.

Why Work With Us

At NIKE, Inc., your dedication fuels the future of sport. There is a sense of pride that comes from representing an iconic brand and shaping its future. Here, we treat every day as a new opportunity to push boundaries, ask tough questions and share whole-hearted convictions. We are a team – united by the belief that anything is possible.

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