Joining Amex Tech means discovering and shaping your contribution to something big. Here, you can work alongside talented tech teams and build a unique career with the Powerful Backing of American Express. With a range of opportunities to work with the latest technologies, and a commitment to back the broader engineering community through open source, our mission is to power your success. Because Amex Tech is powered by our technology, our culture, and our colleagues.
As a part of the Enterprise Digital Center of Excellence (CoE), you will be responsible for developing world class digital products, capabilities and marketing programs that support our global markets and help drive business growth.
The Manager of Enterprise Agentic Search Content will translate enterprise strategy into scalable execution—building content systems, driving cross-functional alignment, and enabling teams across the organization to deliver high-quality, machine-readable, and trusted content experiences. This is a highly collaborative role at the intersection of content, AI, search, and customer experience. You will partner with teams across marketing, product, UX, analytics, technology, and governance.
Why this role matters
As AI transforms how customers discover and engage with brands, content must evolve to be structured, trusted, and machine-readable. In this role, you will help operationalize a cutting-edge enterprise content strategy—ensuring American Express delivers consistent, high-quality experiences across AI-powered ecosystems while maintaining the governance and trust expected of a global financial services leader.
ResponsibilitiesTranslate enterprise content strategy into actionable roadmaps, identifying content gaps, optimization opportunities, and risks (e.g., inconsistent or outdated AI-generated answers)
Operationalize frameworks for prompt optimization, structured data enrichment, AI readability, and authority signaling across digital content
Partner cross-functionally with Marketing, Product, UX Design, Research, Data Science, Legal, and Servicing teams to activate content strategies across use cases
Support and evolve the enterprise insights “spine” (taxonomy of intents, topics, and behaviors) to ensure it is actionable and adopted by stakeholders
Contribute to source-of-truth mapping and enforce governance standards for content ownership, accuracy, and distribution
Coordinate and track experimentation across enterprise and line-of-business teams; scale learnings and best practices
Collaborate with UX Design and Research to support journey mapping, prompt testing, and thematic insight development
Enable a hub-and-spoke operating model through training, documentation, and self-service tools for business partners
Monitor external trends in AI search, media, and digital ecosystems to inform ongoing optimization and innovation
Support content operations including editorial planning, workflows, governance, and calendarization
Develop and maintain templates, playbooks, and training materials to drive consistency and scalability
Lead, coach, and develop one analyst, fostering strong performance, growth, and impact
6-8+ years of experience in content strategy, content operations, SEO/AEO, or digital marketing within a complex organization
Experience working with or strong interest in AI-driven search, LLM ecosystems, and emerging discovery platforms
Experience in industries where content and merchandising is critical
Familiarity with structured content, metadata, and/or content management systems
Strong understanding of modern search trends, including conversational and agentic experiences
Proven ability to manage projects across multiple stakeholders and deliver in fast-paced, ambiguous environments
Excellent collaboration and communication skills, with the ability to influence across marketing, product, and technology teams
Experience supporting governance frameworks and driving adoption of best practices
Analytical mindset with the ability to interpret data and translate insights into action
Prior people leadership experience or demonstrated ability to mentor and develop junior team members
Passion for innovation at the intersection of AI, search, and customer experience
At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. From delivering differentiated products to providing world-class customer service, we operate with a strong risk mindset, ensuring we continue to uphold our brand promise of trust, security, and service.
As part of Team Amex, you’ll experience our powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career. Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.
About the TeamWe back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:
- Competitive base salaries
- Bonus incentives
- 6% Company Match on retirement savings plan
- Free financial coaching and financial well-being support
- Comprehensive medical, dental, vision, life insurance, and disability benefits
- Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
- 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
- Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
- Free and confidential counseling support through our Healthy Minds program
- Career development and training opportunities
For a full list of Team Amex benefits, visit our Colleague Benefits Site.
Skills Required
- 6-8+ years of experience in content strategy, content operations, SEO/AEO, or digital marketing
- Experience working with or strong interest in AI-driven search, LLM ecosystems, and emerging discovery platforms
- Familiarity with structured content, metadata, and/or content management systems
- Strong understanding of modern search trends
- Excellent collaboration and communication skills
American Express Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about American Express and has not been reviewed or approved by American Express.
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Healthcare Strength — Pay is often viewed as attractive when combined with comprehensive health, dental, and vision coverage that supports day-to-day needs. The benefits package is also framed as especially helpful for those supporting dependents.
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Retirement Support — Retirement benefits are positioned as a meaningful part of total rewards through a 401(k) plan with company matching. Financial wellness services and coaching are also highlighted as strengthening longer-term financial security.
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Leave & Time Off Breadth — Paid time off is repeatedly characterized as generous and a valued component of the overall package. Time off and flexibility are presented as helping the total rewards feel more complete beyond base salary.
American Express Insights
What We Do
At American Express, we know that with the right backing, people and businesses have the power to progress in incredible ways. Whether we’re supporting our customers’ financial confidence to move ahead, taking commerce to new heights, or encouraging people to explore the world, our colleagues are constantly striving to uphold our powerful backing promise to our customers and each other every day. These beliefs have been our North Star for 170 years as our business transformed – from helping evacuate travelers during World Wars, to ensuring the safety of our customers’ funds during the Great Depression in the U.S., to creating the Shop Small® movement to help small businesses recover from the Financial Crisis, to providing aid to communities impacted by many natural disasters and so much more. For generations, the key to our success has been the determination and resilience of our American Express colleagues. Now, as a globally integrated payments company, we work together to provide customers with access to products, insights and world-class experiences that enrich lives and build business success. Join us and let’s lead the way together.
