Senior Manager, Digital Media

Posted 2 Days Ago
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New York, NY, USA
In-Office
100K-100K Annually
Senior level
AdTech • Data Privacy
The Role
Leads paid media strategy and campaign management across search, social, and programmatic platforms for enterprise B2B and lead-generation clients. Oversees budgets, testing, optimization, reporting, and performance analysis while advising clients on digital advertising strategy. Manages and mentors a team of paid media professionals, coordinates cross-functional delivery, improves campaign processes, and ensures client deliverables and business objectives are met.
Summary Generated by Built In

Who We Are: 
 
At Amsive, we're more than just a performance marketing agency; we're a team that thrives on collaboration and innovation. We offer a supportive environment where personal growth is just as important as professional development. We're a team of passionate individuals ready to tackle challenges, learn from one another, and drive results. We believe in empowering our team members, providing them with the tools they need to succeed, and trusting them to lead the way. With decades of expertise and a commitment to integrated solutions, we don't meet the industry standard; we're setting it.  
 
If you're looking for a place where your work matters, a career path you can grow on your terms, and a team that's as invested in your success as you are, Amsive is for you. We offer a unique blend of flexibility, growth opportunities, and a culture that values each individual. Join us, and be part of the team ready to welcome, support, and grow with you.  
We regret to inform you that currently, Amsive DOES NOT provide sponsorship opportunities. 
This is a HYBRID position (1-2 days in office) located in New York, NY or Nashville, TN.

What we are looking for: 
 

The Senior Manager, Digital Media will be responsible for leading and managing paid media campaigns across all major advertising platforms (Google, Meta, programmatic DSPs, etc) for enterprise-level clients, across multiple industries, with a heavy emphasis on B2B and lead gen. This role involves developing strategies, optimizing performance, and managing a team while collaborating with cross-functional stakeholders. The ideal candidate has a strong background in digital advertising, client management, and team leadership, and excels in a fast-paced, results-driven environment. 

What you will be doing:  

  • Develop and implement paid media strategies across multiple platforms (Google, Bing, Meta, LinkedIn, StackAdapt, The Trade Desk, etc.). 
  • Build and manage complex campaigns. 
  • Set up and manage testing methodologies to optimize new campaign structures, bid strategies, creatives, and other elements before scaling. 
  • Oversee the media budget allocation and ensure efficient use of spend to maximize campaign effectiveness. 
  • Report regularly on campaign performance, providing actionable insights, and recommendations for improvement. 
  • Analyze data and performance metrics to optimize campaigns for ROI, engagement, and other key KPIs. 
  • Collaborate with cross-functional teams, including creative, analytics, and account management, to align media efforts with overall marketing strategies. 
  • Advise clients on best practices, strategies, and emerging trends in paid search and digital advertising. 
  • Manage and mentor a team of 4-6 paid search specialists and managers, ensuring continuous development and improvement. 
  • Prioritize and manage team efforts and resources to exceed client deliverables. 
  • Project manage complex campaign tasks and ensure timely delivery. 
  • Build and standardize processes for campaign execution, optimization, and reporting to ensure operational efficiency. 
  • Stay current with the latest industry trends, tools, and best practices in paid search and digital advertising. 

Who you are:  

  • 5+ years’ experience working in a performance marketing agency.  
  • 5+ years of hands-on paid search, paid social, and programmatic experience, with advanced expertise in campaign setup, management, and optimization. 
  • 5+ years of experience advising and managing clients, with a proven track record of driving results. 
  • 3+ years of experience managing and developing a team of 3-6 people. 
  • Strong experience with decentralized data sources and platforms, and measuring over long decision cycles. 
  • Proven ability to prioritize and allocate resources to meet client expectations and deliverables. 
  • Exceptional project management skills with experience managing complex tasks with conflicting priorities. 
  • Excellent communication, analytical, and problem-solving skills. 
  • Ability to thrive in a fast-paced, collaborative, and dynamic environment. 
  • Experience with enterprise-level clients preferred 

Additional Information:

  • Salary starting at $100,000/yr, based on skills and experience
  • Unlimited Vacation Time, Annual Sick Days, Annual Personal Days, and 11 Paid Holidays
  • Dental, Vision, and Health Insurance
  • 401(k) with company match program
  • Paid Parental Leave
 

Other Duties: Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice. 

If you need any assistance seeking a job opportunity at Amsive, or if you need reasonable accommodation with the application process, please contact our team.

Amsive is proud to be an Equal Opportunity Employer. We are committed to building a supportive and inclusive environment for all employees.  It is Amsive’s continuing policy to provide equal employment opportunity and not to discriminate on the basis of race, color, religion, pregnancy or childbirth, marital status, national origin, ancestry or citizenship status, age, disability, sex, sexual orientation, gender identity, veteran status or any other characteristic protected by applicable federal, state or local laws. This policy applies to all aspects of employment, including (but not limited to) application for employment, recruiting, hiring, compensation, benefits, promotions and transfers, training, layoffs, rehires, termination of employment and all other terms and conditions of employment. 

All offers of employment with Amsive are contingent upon the successful completion of background checks, which may include criminal history and reference verification, conducted in compliance with applicable state, federal, and local laws. 

As part of the Company's equal employment opportunity policy, Amsive will also take affirmative action as called for by applicable laws and Executive Orders to ensure that minority group individuals, females, disabled veterans, recently separated veterans, other protected veterans, Armed Forces service medal veterans, and qualified disabled persons are introduced into our workforce and considered for promotional opportunities.

Skills Required

  • 5+ years of experience working in a performance marketing agency
  • 5+ years of hands-on paid search, paid social, and programmatic advertising experience
  • Advanced expertise in campaign setup, management, and optimization
  • 5+ years of experience advising and managing clients with a proven track record of driving results
  • 3+ years of experience managing and developing a team of 3–6 people
  • Experience with decentralized data sources and platforms and measuring over long decision cycles
  • Ability to prioritize and allocate resources to meet client expectations and deliverables
  • Exceptional project management skills managing complex tasks with conflicting priorities
  • Excellent communication, analytical, and problem-solving skills
  • Ability to thrive in a fast-paced, collaborative, and dynamic environment
  • Experience with enterprise-level clients
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The Company
HQ: New York, NY
279 Employees
Year Founded: 1980

What We Do

At Amsive our mission is to make data-centric marketing a reality for more than just the largest companies. As a full-service agency, we bring our clients’ marketing to life by shaping strategy, identifying audiences, developing creative, and executing omnichannel communications while measuring and analyzing results. We deliver it with the nimble efficiency of an integrated team.

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