Senior Growth Strategist

Posted 2 Days Ago
Be an Early Applicant
New York, NY, USA
In-Office
82K-92K Annually
Senior level
Marketing Tech • Software
The Role
Lead and optimize digital marketing campaigns, manage media budgets, produce reports and strategic insights for clients (including C-suite), grow accounts, cross-sell, oversee KPIs across automotive brands, project-manage client work, train new employees, and help prevent client turnover.
Summary Generated by Built In

About Constellation:

Constellation is a cutting-edge AI solution that empowers highly regulated and complex industries with the insights and content they need to fuel their business. Specializing in industries such as healthcare, automotive, insurance, and finance, our powerful data/AI insights tools inform the creation of compliant content at scale. We enable our customers to harness their data and streamline the creation of localized, personalized content. A global, NYC-based company, Constellation has been revolutionizing marketing technology and data intelligence in order to drive exponential growth since its founding in 2016.

Constellation was named the 65th Fastest-Growing Private Company in America, the 10th Fastest-Growing Women-Owned Private Company, and the 7th Fastest-Growing Marketing & Advertising Company by Inc 500. In 2022, our platform won the Digiday Technology Award for Best Marketing Automation Platform.

About the Role:

  • Build and execute digital campaigns on a monthly basis, adhering to clients overall goals
  • Think of creative solutions to challenges brought on by changes in the digital ecosystem
  • Project manage various processes across a wide array of clients and internal teams
  • Optimize campaigns according to campaign objectives on a weekly basis
  • Create reports and develop strategic insights to present to clients on a monthly basis, and report these insights directly to clients (including leadership and C-suite)
  • Be comfortable growing existing client budgets and cross-selling to maximize client accounts
  • Continuously monitor campaigns to ensure KPIs are being met
  • Oversee the KPIs across an entire automotive brands and its franchises to ensure company stays competitive with given benchmarks
  • Manage campaigns media spend, and strategically allocate budgets to maximize ROI and meet industry benchmarks
  • Help facilitate training/onboarding of new employees
  • May have to manage budgeting for entire portfolio of clients so all team members can ensure proper budget management of their clients
  • Work closely with internal teams to ensure client satisfaction and prevent client turnover

Job Requirements:

  • Bachelor's degree required in Communications, Marketing, or a related field preferred  
  • 3-5 years of experience with digital marketing. (Preferably Meta Ads Manager and Google Ads Manager)
  • Ability to work in a fast-paced environment, and complete projects within a deadline
  • Ability to analyze and present data in a meaningful and digestible way 
  • Familiarity with A/B testing and multivariate experiments
  • Demonstrated proactive approaches to problem-solving with strong decision-making capability.  Emotional maturity  
  • Ability to present to executives and C-suite on the client side and internally
  • Highly resourceful team-player, with the ability to also be extremely effective independently
  • Detail oriented is a must
  • Learn, master, and provide valuable product improvement feedback for our proprietary technology platform
  • May have to manage 1-2 direct reports

Nice to Haves:

  • Experience with digital marketing tools (e.g, Google Analytics 4, Google Tag Manager) 
  • Programmatic Display, Connected TV, Reddit, TikTok, LinkedIn, and Twitter experience
  • Copywriting and strong writing skills 
  • Strong interpersonal skills

Other Job Information:

This job description is not all inclusive. Constellation  reserves the right to amend this job description at any time. 

Benefits at Constellation:

  • Comprehensive Healthcare, Dental, and Vision coverage
  • Flexible PTO
  • Hybrid work environment
  • Casual in office dress code 
  • Competitive 401k plan with company match 
  • Commuter and Parking Benefits
  • Paid Family Leave
  • Catered lunches & free snacks and beverages
  • Wellness programs and other employee perks

Diversity & Inclusion:

Constellation is an Equal Opportunity Employer,  committed to providing a diverse and inclusive environment.  Here at Constellation we don't discriminate against an applicant or employee on the basis of race, color, religion, creed, national origin, ancestry, sex, gender, age, physical or mental disability, veteran or military status, genetic information, sexual orientation, gender identity, gender expression, marital status, or any other legally-recognized protected basis under federal, state, or local law.

If you need an accommodation during any part of the interview process, due to a disability, please let your dedicated Talent Partner know.

Compensation Package:

The total compensation package is made up of base compensation, equity, and benefits

New York Pay Range: $82,000 - $92,000

#LI-Hybrid

Skills Required

  • Bachelor's degree in Communications, Marketing, or a related field
  • 3-5 years of experience in digital marketing
  • Experience with Meta Ads Manager
  • Experience with Google Ads Manager
  • Ability to work in a fast-paced environment and meet deadlines
  • Ability to analyze and present data in a meaningful and digestible way
  • Familiarity with A/B testing and multivariate experiments
  • Proactive problem-solving, strong decision-making, and emotional maturity
  • Ability to present to executives and C-suite
  • Highly resourceful team-player and effective independently
  • Detail oriented
  • Learn, master, and provide product improvement feedback for proprietary technology platform
  • May have to manage 1-2 direct reports
  • Experience with Google Analytics 4
  • Experience with Google Tag Manager
  • Programmatic Display experience
  • Connected TV experience
  • Experience advertising on Reddit, TikTok, LinkedIn, or Twitter
  • Copywriting and strong writing skills
  • Strong interpersonal skills
  • Project management across clients and internal teams
  • Ability to grow client budgets and cross-sell to maximize accounts
  • Manage campaign media spend and strategically allocate budgets to maximize ROI
  • Create reports and develop strategic insights to present to clients monthly
  • Continuously monitor campaigns to ensure KPIs are being met
  • Oversee KPIs across automotive brands and franchises and maintain competitive benchmarks
  • Help facilitate training/onboarding of new employees
  • Work closely with internal teams to ensure client satisfaction and prevent client turnover
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The Company
HQ: Toronto, ON
331 Employees
Year Founded: 1995

What We Do

Constellation Software is an international provider of market leading software and services to a select number of industries, both in the public and private sectors. Our mission is to acquire, manage and build market-leading software businesses that develop specialized, mission-critical software solutions to address the specific needs of our particular industries. Our company was founded in 1995 to assemble a portfolio of vertical market software companies that have the potential to be leaders in their particular market. Since then, we have grown rapidly through a combination of acquisitions and organic growth, and established a strong group of companies with a large, diverse customer base. We have six operating groups which manage hundreds of individual businesses. Our businesses have offices globally that service customers in over 30 different markets worldwide, We are headquartered in Toronto, Canada.

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