Senior Graphic & Web Designer

KEY ROLE RESPOMSIBILITIES

• Visual & Brand Design
• Lead all visual design efforts including brand development, digital and print collateral, event signage, sales enablement materials, and social media graphics.
• Translate abstract concepts into compelling visual stories aligned with our brand strategy.
• Design and produce content for ebooks, brochures, sell sheets, presentations, infographics, banners, and motion graphics.
• Develop and maintain cohesive brand guidelines, ensuring consistency across channels and assets.


• Advanced Web Design & Development
• Design and develop modern, responsive websites, landing pages, and microsites using Figma and front-end coding (HTML5, CSS3, JavaScript).
• Implement rich user interactions including:
• Parallax scrolling
• Scroll-based animations and transitions
• GSAP or Lottie-based animations
• Sticky navigation and reveal-on-scroll effects
• Micro-interactions and hover effects
• Lazy-loading content, video backgrounds, and modal interfaces
• Build reusable components and templates compatible with Wordpress.
• Ensure all designs are responsive, cross-browser compatible, and mobile-optimized.
• Collaborate with Marketing and SEO teams to align design with user behavior, lead generation, and content performance.


• Digital Optimization & Asset Management
• Optimize graphics and web code for speed and accessibility.
• Implement SEO best practices across all digital assets.
• Test and iterate designs based on analytics and performance data.
• Manage digital asset libraries, design systems, and component frameworks.
• Track website performance using tools like Google Analytics and HubSpot, provide regular reporting on traffic, engagement, and conversion metrics, and make recommendations to improve results.

REQUIRED SKILLS AND EXPERIENCE

• 8+ years of professional experience in graphic and web design, ideally in SaaS or enterprise tech environments.
• Expert proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects) and Figma.
• Strong front-end skills: HTML5, CSS3, JavaScript/jQuery; experience with animations using GSAP, ScrollMagic, or Lottie is a major plus.
• Deep understanding of responsive and adaptive design, accessibility standards, and performance optimization.
• Experience designing for and deploying on Wordpress.
• Familiarity with HubSpot CMS, marketing automation workflows, and creating visually compelling email templates.
• Knowledge of SEO design principles, conversion rate optimization, and A/B testing.
• Hands-on experience with video editing (Premiere, After Effects) and light motion graphics a plus.
• Strong project management and time management skills with ability to handle multiple competing priorities.
• Eye for detail, pixel-perfect execution, and the ability to bring polish to every project.
• Excellent verbal and written communication skills. Able to present and justify design decisions to stakeholders.

NICE TO HAVE

• Passion for AI, commerce, and pushing the envelope with emerging design trends.
• Self-starter who thrives in a fast-paced, high-impact environment.
• Collaborative spirit and ability to partner across Marketing, Product, Sales and Agency teams.
• Start up and Scale Up SaaS experience