Senior Commercial GTM Manager (d/f/m)

mobile.de is Germany’s largest vehicle marketplace, with more than 1.6 million listed cars, commercial vehicles, motorcycles, and e-bikes. Both private customers and registered vehicle dealers use the platform and benefit from more than 120 million visits per month. As a “one-stop shop,” mobile.de’s offering includes not only buying and selling, but also financing and leasing solutions. Founded in 1996, the company is a subsidiary of Adevinta, a global leader in online classified portals.
Based in Berlin-Charlottenburg, we offer a dynamic environment where growth, learning, and collaboration are at the heart of everything we do.If you are driven by an eagerness to disrupt, have a passion for collaboration, and are excited about shaping the future of mobility, we would love to hear from you.

mobile.de is an equal opportunity employer and we value diversity. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status or disability status.

What we offer

Meaningful Work: We are a diverse, international, highly skilled and passionate team committed to a world where people share more and waste less. Every day you will have the opportunity to make a huge difference for our users, customers as well as shape the future.

Embracing AI: We're at the forefront of integrating cutting-edge AI technologies into our operations. Being part of mobile.de you will work with and learn about AI tools, contributing to projects that leverage AI to enhance efficiency, improve customer experiences, and drive our mission forward. With an AI-first mindset, we foster a culture of continuous learning and experimentation, empowering our team to explore and apply AI in meaningful ways for the company and themselves.

Growth and Development: We are a global organisation who truly believes in growing our people. To support this we offer lots of development and training opportunities and provide a budget for our team members.

Connection and Inclusion: Our culture is the glue that holds us together. We believe in making meaningful connections and creating an inclusive atmosphere with lots of opportunities to connect both in your day to day work and through social team activities (online and offline)

About the Role

As a Senior Commercial GTM Manager (d/f/m) at mobile.de, you’ll lead our most strategic launches and initiatives — shaping how we bring products to market and deliver value to customers.

You’ll combine strategic thinking with hands-on execution, connecting cross-functional teams and driving alignment at every stage. If you're proactive, agile, and thrive in dynamic environments, this is your chance to make a real impact.

You will report to the Head of Classifieds Business - Dealer. This is a hybrid position based in Berlin, Charlottenburg, offering flexibility to work both remotely and in-office.

Your Mission & Responsibilities

• Lead End-to-End GTM Execution: Own go-to-market plans for high-impact product releases and value initiatives. Build deep commercial & product understanding and drive timely, aligned delivery across all functions, ensuring that our releases generate desired customer impact.

• Act as Strategic Sparring Partner: Raise critical questions, challenge assumptions, and close process gaps. Take initiative, address blockers early, and guide teams toward effective, aligned decisions.

• Ensure Strategic Fit and Iteration: Keep the bigger picture in focus — align GTM efforts with company goals, support MVP delivery, and use data and feedback to continuously optimize impact.

• Unite Cross-Functional Teams: Connect Sales, Marketing, Product, and Customer Service to ensure seamless client experiences. Promote agile ways of working, rapid feedback, and strong team collaboration.

• Stakeholder Alignment: Build trust across key stakeholders (Product, Tech, Design, Sales, and Commercial). Clarify roles, map responsibilities, and ensure transparency throughout execution.

• Mentor and Contribute to Culture: Support junior colleagues in delivery functions. Share knowledge, encourage learning, and contribute to a culture of inclusion and growth across mobile.de.

What You Bring To The Team — must-have skills & experience

• GTM Leadership: 5-8+ years’ end-to-end ownership of go-to-market strategy and execution for digital marketplaces, B2B SaaS, or classifieds—successfully launching and scaling new products or services.

• Optional & a Big plus: Experience / Deep understanding of the German automotive & dealer ecosystem (car dealership workflows, relevant tools, and digitization challenges).

• Cross-Functional Leadership: Proven ability to align MarCom, Sales and Product creating clarity and driving collaborative, high-impact delivery.

• Hands-On & ‘making complex things work’: Comfortable defining market entry strategies and diving into details—taking initiative, closing gaps, and ensuring all stakeholders are involved and accountable..

• Deep operational competence: process design, launch readiness, tools, scaling, ensuring readiness across support/ops/systems.

• Data-Driven & Experimental: Use metrics and experimentation to optimize product-market fit, messaging, and pricing. Ability to define, monitor, and act on KPIs; experimentation, A/B testing; making trade‑offs based on data.

• Challenger & Influencer: Confident raising tough questions and challenging assumptions to drive better decisions at all levels.

• Clear Communicator: Skilled at simplifying complexity, aligning teams, and keeping stakeholders engaged.

• Agile & Tech-Savvy: Thrive in fast-paced, high-growth environments; proficient in Slack, Coda, Google Workspace, and AI-powered tools.

• Language skills: Fluent English obligatory; German is a strong plus (for market nuance, liaising with dealers, local customers, regulatory or partner engagement).

• Travel: We’re looking for someone open to occasional travel, about 10–15%, to help strengthen key relationships and support our mission.

Working at mobile.de comes with its perks! Enjoy the following benefits (some of many):

• Rewards: competitive base salary and participation in the company’s incentive programs.

• Plan for the Future: On top of the statutory retirement insurance, we offer a competitive company pension scheme.

• Team-Building: Regular team and company events offer the opportunity to network and learn from each other.

• Learning & Development: Keep growing with access to coaching, learning platforms and resources.

• Mobility: Stay mobile with a monthly transportation allowance.

• Enjoy working: Our well‑equipped office supports focused work and teamwork -  plus inviting social zones where colleagues can relax and connect

• Flexible working: a hybrid approach with the option to work abroad for a set number of days per year.

• Wellbeing: confidential employee assistance and support services available to employees and their immediate families.

• Family support:  enhanced parental leave and family‑friendly policies to support all parents and careers.