Waymo is an autonomous driving technology company with the mission to be the world's most trusted driver. Since its start as the Google Self-Driving Car Project in 2009, Waymo has focused on building the Waymo Driver—The World's Most Experienced Driver™—to improve access to mobility while saving thousands of lives now lost to traffic crashes. The Waymo Driver powers Waymo’s fully autonomous ride-hail service and can also be applied to a range of vehicle platforms and product use cases. The Waymo Driver has provided over ten million rider-only trips, enabled by its experience autonomously driving over 100 million miles on public roads and tens of billions in simulation across 15+ U.S. states.
On the Waymo Marketing team, you will help to connect people with the magic and impact of Waymo's autonomous driving technology. Our team has the unique opportunity to not only grow Waymo's brand from the ground up, but to also build societal acceptance for autonomous driving technology for the first time in history. We build thoughtful marketing strategy, positioning, messaging and creative assets to deliver messages that matter to our audience, communicated through anything from video content, to social media interactions, to immersive physical experiences. We also shape Waymo's go-to-market initiatives, helping to transform Waymo into a thriving business with a growing user base.
In this hybrid role based in Los Angeles or New York, you will report to the Global Experiential Marketing Lead.
You Will:
- Spearhead US and select global experiential marketing strategies, driving high-impact initiatives from concept through execution.
- Oversee the end-to-end lifecycle of sponsorships and partnerships, leading property identification, strategic alignment, commercial negotiations, and on-site brand experiences.
- Drive end-to-end event-based strategy defining target audience segments, determining optimal event formats and scale, and establishing clear measurement frameworks to drive business impact.
- Serve as the steward of Waymo’s brand vision, translating brand strategy into immersive, world-class experiences that foster public trust in autonomous technology.
- Lead event sponsorship deal structuring and contract negotiations partnering with cross-functional partners, legal and finance teams to maximize asset value, ensure favorable commercial terms, and protect brand interests across all agreements.
- Mobilize leadership and cross-functional teams behind event priorities, securing rapid approvals through clear, proactive communication to execute at speed.
- Manage program budgets with attention to detail, optimizing resource allocation and vendor negotiations to deliver premium activations with high cost-efficiency.
You Have:
- 10+ years in an event specific role leading high-impact experiences in the US.
- Deep knowledge of the region’s experiential landscape, with a strong understanding of regional event industry trends and audiences.
- Extensive experience navigating the event sponsorship ecosystem, with a proven ability to evaluate value, negotiate high-stakes agreements, and oversee seamless on-site asset delivery.
- Exceptional project management and organizational skills, with the ability to manage multiple complex initiatives simultaneously.
- A roll-up-your-sleeves mentality with the flexibility to jump into operational, creative, or logistical functions to keep projects moving forward as we scale the team.
- A natural ability to balance high-level strategy with hands-on tactical execution, seamlessly pivoting across shifting priorities and expanding project scopes.
We Prefer:
- Global sponsorship experience.
- Experience in the autonomous vehicle, mobility, or a similarly highly regulated, pioneering technology sector.
- Experience thriving in a fast-paced, high-growth environment.
Travel Requirements:
- 30% - Willing to travel globally as required
The expected base salary range for this full-time position across US locations is listed below. Actual starting pay will be based on job-related factors, including exact work location, experience, relevant training and education, and skill level. Your recruiter can share more about the specific salary range for the role location or, if the role can be performed remote, the specific salary range for your preferred location, during the hiring process.
Waymo employees are also eligible to participate in Waymo’s discretionary annual bonus program, equity incentive plan, and generous Company benefits program, subject to eligibility requirements.
Skills Required
- 10+ years in an event-specific role leading high-impact experiences in the United States
- Deep knowledge of the regional experiential marketing landscape, including event industry trends and audiences
- Extensive experience navigating the event sponsorship ecosystem
- Proven ability to evaluate sponsorship value and negotiate high-stakes agreements
- Experience overseeing seamless on-site sponsorship asset delivery
- Exceptional project management and organizational skills
- Ability to manage multiple complex initiatives simultaneously
- Flexibility to support operational, creative, and logistical functions
- Ability to balance high-level strategy with hands-on tactical execution
- Global sponsorship experience
- Experience in autonomous vehicles, mobility, or a similarly highly regulated pioneering technology sector
- Experience working in a fast-paced, high-growth environment
- Willingness to travel globally as required
Waymo Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Waymo and has not been reviewed or approved by Waymo.
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Fair & Transparent Compensation — Pay is considered strong for full‑time technical roles, aligning with top‑tier AV/Big Tech benchmarks. Employer materials also emphasize competitive pay with eligibility for bonuses and equity as part of total rewards.
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Healthcare Strength — Coverage spans medical, dental, vision, mental‑health resources, onsite wellness centers, and counseling, with specialized programs such as menopause and transgender medical advocacy. Dependents are included, indicating depth across core health needs.
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Parental & Family Support — Offerings include fertility and family‑forming assistance, parental and baby‑bonding leave, caregiver and elder‑care support, and backup childcare. These programs are positioned to support families through multiple life stages.
Waymo Insights
What We Do
Waymo is an autonomous driving technology company with a mission to make it safe and easy for people and things to move around. With the Waymo Driver, we can improve the world’s mobility while saving thousands of lives. Waymo reaches out to candidates from official channels only (e.g. directly from @waymo.com email addresses, or through our recruiters or sourcers who are noted as such on LinkedIn). We do not contact candidates about career opportunities through instant messaging apps like Telegram, email addresses from domains other than waymo.com (such as Gmail addresses), direct messages on Twitter, Facebook, and Instagram, or text messages. Visit waymo.com to check out our official job listings.
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